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Entertainment

Meet the man who built a life-sized Star Wars AT-AT in his back garden

Whilst some Star Wars fans (myself included as a matter of fact) might have marked their love of the franchise by buying their tickets to Rogue One weeks ago, others (or one at the very least) have decided to build their very own gigantic Star Wars...

Posted by: Benjamin Hiorns
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A year of OOH with Primesight

In 2017, Primesight continued to expand in the world of OOH with the introduction of InLinkUK, winning more airport media contracts and enabling more creative solutions than ever before Here's a round-up of another incredible year: The Wish: 99...

Posted by: Primesight
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Trends

Licensing Nostalgia

Advertising is no stranger to nostalgia driven marketing with sentimental ads resonating particularly well with millennial audiences. Harnessing the power of your audience’s favourite childhood memories may not deliver the culture changing,...

Posted by: Greenlight
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Technology

Manchester United and Uber announce one-of-a-kind partnership

Manchester United and Uber have today announced a first-of-its-kind global partnership, which will enhance fans’ match day experience at Old Trafford and how they connect with the club on a global scale. As part of the partnership, a dedicated Uber...

Posted by: Creativepool Editorial
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Advertising

Top 10 Account Wins of the Week

VCCPme - MacMillan Cancer Support Macmillan Cancer Support has announced the consolidation of their World’s Biggest Coffee Morning business into the VCCP Group, following a competitive pitch handled by creativebrief. VCCPme, the direct and...

Posted by: Creativepool Editorial
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Advertising

Top 10 Ads of the Week

Now - Leo Vegas Leo Vegas, the online casino, has launched the second installation in its campaign starring “Leo,” the 'Lion King' of mobile casino gaming. The campaign, created by Now, demonstrates how the brand's titular mascot is able...

Posted by: Benjamin Hiorns
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Advertising

Mads Mikkelsen stars in £40 million Ford campaign by GTB

GTB, the WPP global agency for Ford, have created a bold, 360 campaign to launch the new Ford Edge across European markets. The campaign is spearheaded by an 8-minute short film, directed by Jake (son of Ridley) Scott of RSA Films and starring Mads...

Posted by: Creativepool Editorial
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Advertising

Top Hires of the Week

CULT The independent digital agency, CULT has announced its appointment of Matt Watson as Executive Creative Director. Previously, a creative director at Digitas UK and SapientNitro. Since Cat Turner and Bridey Lipscombe opened its doors in 2012,...

Posted by: Creativepool Editorial
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Advertising

Top Hires of the Week

Park Village Park Village announces a new addition to its growing roster: Melody Maker. The London native has directed commercials and music videos for brands and artists such as HP, BOY, Gorgon City, Shades and Killa P, Shift K3Y, Jetta Fool,...

Posted by: Creativepool Editorial
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Design

How to live with a designer without killing them

Does noticing uneven kerning in signage typeface, or a rogue apostrophe, make you do a little sick? When you see a wonky picture on someone’s wall, is the desire to straighten it so strong you stop listening to what they are saying entirely and...

Posted by: Sane & Able
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Advertising

Account Wins of the Week

McCann London – Cheapflights Cheapflights, the global flight search and travel deals website, has appointed McCann London as lead content agency to support its drive to accelerate its international brand profile. McCann has already worked with...

Posted by: Creativepool Editorial
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Technology

Rise of the Machines: AI is taking over Hollywood, Creativity, and Beauty

As part of my ongoing series of articles focusing on how technology is gradually overtaking humanity in terms of creative prowess, I've decided to this month focus on Artificial Intelligence, with a few recent news pieces that sent my tech-paranoia...

Posted by: Benjamin Hiorns
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Advertising

Top 10 Ads of the Week

TMW Unlimited - Impulse Impulse has launched a TV and online campaign for its new Why Not? fragrance starring Leanne Lim-Walker, a YouTube fashion blogger who embodies the brand's “Live Life on Impulse” personality. Impulse challenged...

Posted by: Benjamin Hiorns
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Video Games

What Is No Man's Sky?

Unless you happen to be switched on to the gaming sphere, you might not be aware of the little indie title that could, which is poised to become the biggest hit of the summer. Where your annual Call of Duty, FIFA and Assassins Creed games arguably...

Posted by: Benjamin Hiorns
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Entertainment

The Straight 8 Shootout is coming to London

Fresh from Cannes and by popular demand, the Straight 8 industry shootout is set to premier in London next week. The screening will be presented by APA in association with Creature of London and with support from and Kodak, Cinelab London,...

Posted by: Creativepool Editorial
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Economy

The creative industry responds to the effects of Brexit

“The situation can be (in broad terms) broken down as such: Bigots voting for economic isolation, and a grave instability the people who will actually live to see it (for the most part) don't want. Politics is broken. We are not governing...

Posted by: Benjamin Hiorns
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Advertising

Top 5 Ads of the Week

BBH London - Audi The very definition of subtle elegance in advertising, this new spot for the Audi R8 sports car from BBH London, is composed of little more than 60 seconds of a car spinning its wheels, but it looks absolutely flawless! Entitled...

Posted by: Benjamin Hiorns
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Advertising

Carnage: The UK’s first production company for car brands

It's rare indeed for an agency to limit itself to one specific area of the market, and rarer still for it to do so of its own accord from the get-go, but that's exactly what Ben Hampshire, former Managing Director of The Mill LA, has decided to do...

Posted by: Creativepool Editorial
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Advertising

AMV BBDO storm the English Channel with Mars for Euro 2016

Mars, an official FA sponsor since 2009, is launching a new multi-channel campaign set to galvanise the nation’s support of the England football team ahead of Euro 2016. The new #Believe campaign coincides with the brand’s display of...

Posted by: Creativepool Editorial
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News

Creative Circle Awards 2016 Winners Announced

AMVBBDO awarded Creative Agency of The Year and Gold of Golds for Currys PC World's Spare The Act Laptop spot. The winners of the 2016 Creative Circle Awards were announced last night at the Roundhouse. The event was once again hosted by the...

Posted by: Creative Circle
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Technology

#TechTuesday: Candela, Punkt, & Glass iPhones

In a week where drones have been a big feature in the news for all the wrong reasons thanks to a collision at Heathrow and a rogue concert drone at a Muse gig, I've decided to take the weekly Tech feature in a slightly different, more insightful...

Posted by: Benjamin Hiorns
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Advertising

Berlin Dispatch: Ciclope International Festival of Craft

For the last two years Berlin has been the home of CICLOPE Festival, the only international event fully dedicated to the craft of moving image. Since moving to the heart of Berlin’s über cool Mitte district in 2012, it has become THE place...

Posted by: Kate Lewin
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Advertising

Ads of the Week

Leo Burnett London - Freeview Freeview unveiled its biggest ever advertising campaign from Leo Burnett London this week to launch its connected TV service Freeview Play. The new “Set Yourself Free” TV spot launched as a premiere ad break...

Posted by: Creativepool Editorial
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Advertising

Who Made The Jury? The British Arrows Craft 2015

The British Arrows have announced the jury for this year’s Craft Awards; the only awards in the advertising industry to celebrate and recognise the individual craftsmanship of companies and professionals solely in motion picture. Chairman of...

Posted by: Benjamin Hiorns
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Technology

The Week in Tech

Windows 10 hits home The internet was awash with praise this weekend after Windows 10 began quietly slipping into the inboxes of eager Windows 7 and 8.1 users across the world. Some of the highly mooted features include the ability to stream Xbox...

Posted by: Benjamin Hiorns
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Advertising

Meet Marcus Haney: The man who breaks into festivals for a living

This modern world has brought us a swathe of unusual job titles. Certainly our grandparents wouldn't have a clue what a Social Media Manager does, much less an SEO Executive. So how about a Professional Fence Jumper? This is how a man called Marcus...

Posted by: Magnus Shaw

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