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Features

5 minutes with... Ross Stirling - Creative Director at Studio Juice

"We specialise in creative for print, digital, mobile and retail. Our designers, producers and technologists sit side by side in small, integrated teams. This approach allows us to react quickly and strategically for our clients, helping them win. We...

Posted by: Creativepool
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Features

5 Minutes with... Jon Humphreys - The Neighbourhood

Tell us what you do for a living and who you work for? Creative Director and Co-founder of Neighbourhood. How did you get started in the industry? Degree in architecture, decided I didn't want to go into that industry, free-lanced as a graphic...

Posted by: Creativepool
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Features

5 minutes with... Scott Bedford - Creative Director at Jigsaw

What do you actually do? My main focus at the moment is driving innovation and creativity within the business - so a lot of creative and strategic thinking, and an awful lot of pitches, especially for the North American market. Jigsaw is a very...

Posted by: Creativepool
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Features

Spotlight - David Chaudoir - Motion Designer

Don't know it all - ask questions. Describe your work in one sentence. Design in motion. What's the most important thing you've learnt in your line of work? Everything is temporary, style, fashion, who's hot and who's not. Get paid for...

Posted by: Creativepool
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Features

Spotlight - Henry Stuart - Photographer

I have never received even one hour of training in photography, web design or programming and I make my living out of putting the three together. Creativepool caught up with Henry at Tower Bridge to talk about a lack of training, dodgy ankles and,...

Posted by: Creativepool
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Workshop

Advice and articles from Designers - Creativepool

--- We speak to designers from the industry to bring you valuable advice from those in the know. If you’d like to contribute, email Owen for more information. Free pitching is a bit like going to the dentist Alan Offord CP Writer How to write...

Posted by: Creativepool
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Workshop

The Power of Convergence

This month’s article looks at the positive steps you can take to make sure you stay secure in your current role. Jonathan Lindon, Director of Source, gives us the lowdown on how to impress your boss and keep your job. Mobile, digital,...

Posted by: Creativepool
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Features

Spotlight - Vince Fraser - Designer and Art Director

--- "Be one step of everyone else: constantly reinvent yourself." Creativepool pulls up a comfy chair with Vince Fraser, Designer and Art Director for brandcentral, to discuss excellence, identity and wall-crawling super powers. Describe your work...

Posted by: Creativepool
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Features

Spotlight: Craig Matchett

"Its so important to enjoy yourself and take pleasure from looking at things - view the world like a painting. Everything has a beauty." -- Craig Matchett Describe your work in one sentence. The result of a natural sensibility of shape and...

Posted by: Creativepool
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Features

Is necessity really the mother of invention?

by Ashley Morrison. I wouldn't say I'm a gadget freak by any stretch of the imagination, but I do like some techie stuff that usefully enhances my life while being fun to play with. I spent an inordinate amount of time choosing my latest mobile - a...

Posted by: Creativepool
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Features

Dumb Ways To Die Down Under

by Jessica Hazel. Aussies are well known for their cheery dispositions and sunny outlooks on life and this has never been more true since Melbourne Metro's new Public Service Announcement came to light earlier this week. 'Dumb Ways To Die' is a...

Posted by: Creativepool
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Inspiration

#Trends. 4G - Bringing home the [Kevin] Bacon

by Ashley Morrison. You may have heard of something called the three-second rule. In advertising terms, if the person you're trying to sell to doesn't understand your message within three seconds, then your message is too long. But the latest EE...

Posted by: Creativepool
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Features

5 Minutes with... Sarah McCartney - Copywriter and Perfumer

by John Fountain. Head writer at Lush from 1996 to 2010, Sarah is now Head of Ideas at the writing agency Afia. As an author she has penned 'The Fake Factor', 'Online Marketing in 7 Days (for people who can't avoid it any longer)', and '100 Great...

Posted by: Creativepool
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Features

The only lovely service station on Earth. Are we there yet?

by Magnus Shaw. There are so many religions, beliefs, creeds and philosophies we can't really be sure what hell would be like. But it's a reasonable assumption a motorway service station would be involved. I don't know what it is about these...

Posted by: Creativepool
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Features

skyFAIL - Has Bond gone off-brand?

by Ashley Morrison. James Bond is as much a part of my DNA (or life history) as Wimbledon, walks on Hampstead Heath on Sunday afternoon, and Mars bars. So it pains me a little bit to be mildly disappointed with the new Bond film. Don't worry, this...

Posted by: Creativepool
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Inspiration

#Trends. When technology gets creepy.

by Magnus Shaw. I'm going to write about a new piece of technology, but it will involve some intimate body stuff. I'm pre-supposing you guys are broad-minded enough to handle references to sexy-time, but I'm a card-carrying, awkward, repressed...

Posted by: Creativepool
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Features

How to... Work from home effectively

by Ashley Morrison. One of the perks of being a freelancer is the ability to work from home. I love it. No arduous daily commute (and related expenses, obviously), no noisy work colleagues, and seriously good coffee on tap when I want it. But in...

Posted by: Creativepool
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Features

Out of sight. What became of the virtual office?

by Magnus Shaw. Working in an ad agency in Fleet Street in 1995, I was called into a first-floor office to be shown something very impressive - an email account. Visually it was quite modest, just some browser windows with names and messages in...

Posted by: Creativepool
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Features

Ten reasons to quit your job.

by Ashley Morrison. There are many reasons why, according to a recent poll by Forbes, 74% of people would consider changing jobs. One would like to think that this is just because they want to move onwards and upwards in pursuit of an ever-more...

Posted by: Creativepool
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Features

Why creative jobs aren't always a bowl of cherries.

by Magnus Shaw. I work as a copywriter and blogger. I also do something I call consultancy - advising people on their writing, marketing or branding, really. Sometimes, I produce or present radio programmes too. These are all very enjoyable and...

Posted by: Creativepool
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Leaders

Lovie Awards Winners Announced

SoundCloud, VICE, StumbleUpon, Akestam Holst awarded alongside Special Achievement Honourees Stephen Fry and Professor Heinz Gerhäuser & Team, creators of the MP3 file format. On the 16th October the International Academy of Digital Arts and...

Posted by: Creativepool
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Features

Spotlight: Alex Donne-Johnson

Alex Donne-Johnson is a multidisciplinary creative living and working in London. His work has been featured in numerous magazines and books. Computer Arts magazine named him a 'Leading creative' and he's been hired directly by clients such as adidas,...

Posted by: Creativepool
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Features

The best a man can get: Ten milestone moments in advertising history.

1. 79 A.D. Billboards in Pompeii Ah! The glory of the ancient Roman empire. Olive skinned, muscular men striding the avenues, clad in togas, debating the great issues of the day. Beautiful, raven-haired maidens bearing baskets laden with the...

Posted by: Creativepool
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Features

Thinking outside the corporate box.

by Ashley Morrison. As a copywriter, a major part of the job revolves around using the right words to convey the right message in the most effective and persuasive way possible. If you're selling a product, you want the customer to read the copy and...

Posted by: Creativepool
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Features

Have Obama supporters created the most insulting ad of all time?

by John Fountain. Reading the comments, it seems that quite a few people think the Obama ad that repeats the line 'Wake the Fuck Up' is pretty funny. Many are saying that for the first time someone has made a political ad that they get, and like,...

Posted by: Creativepool
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Features

My favourite adverts are currently...

by Ashley Morrison. ..by Volkswagen. I've always been a fan of their ad campaigns and many of them rank pretty highly on my personal "I wish I'd thought of that" list. They work because they seem so 'of the moment'“ and yet, looking back to...

Posted by: Creativepool
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Workshop

Opinions - Who cares what you think, Mr. Freelancer?

by Ashley Morrison There are a great many perks to being a freelancer (if you’re regularly employed, obviously). A lot of variety, regular change of scene if you work on site for multiple clients, working days to suit your personal schedule,...

Posted by: Creativepool
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Features

Speakers Corner: Phil Dearson - Advertising is a Tax.

Welcome to the CP Soapbox! Speaker's Corner is an opportunity for industry boffins to take centre-stage and put the (creative) world to rights. But we don't want to stop there! We want comments from 'the floor' so if you've got something you want...

Posted by: Creativepool
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Inspiration

CP Loves... The glass dome of the Reichstag.

by Ashley Morrison One of Berlin's most impressive buildings was actually British designed: the extraordinary glass dome sitting atop the Reichstag, built by Sir Norman Foster. I'll be honest, I was surprised to learn that the Germans asked a Brit...

Posted by: Creativepool
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Inspiration

CP Loves... Berlin's East Side Gallery

by Ashley Morrison Understandably, a lot of people hate graffiti, mainly because it takes the form of the pointless defacement of public or private property with little more than large and ugly "tags," carried out by people who are - usually -...

Posted by: Creativepool
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Inspiration

CP Loves...Toilet humour

by Ashley Morrison When I went to Sketch in London's Conduit Street recently for a rather posh birthday tea, the last thing I expected to be talking about over my cup of Darjeeling and my strawberry tart were the toilets. Usually, the only time I...

Posted by: Creativepool

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