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Inspiration

Top 20 product designs of 2021 to get you inspired today

This was a great year for product design. From the release of new smart home kits to the launch of iPhone 12 and everything in between, there were loads of incredibly inspiring products to buy, admire and learn something from. And though the smart...

Posted by: Antonino Lupo
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Job Description: Lighting Designer 

The lighting designer coordinates heavily with the director and artistic director to determine what sort of lighting-related visuals will craft the desired result on stage. This can include anything from deciding what sort of lighting will create a...

Posted by: Creativepool
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Features

Global creative calendar: December 2021

While 2021 is almost history, I hope you are ready, willing, and able to celebrate the best days yet to come. Are you focused on sharpening your skills for the new year ahead? If so, some of the world's most elite organizers are preparing to unleash...

Posted by: The Darnell Works Agency
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Workshop

Can you be forced to take annual leave or to work over Christmas?

As the Christmas period draws near, businesses are starting to plan their work over the holiday period. And while December tends to be a quiet month in the industry, there are still posts to schedule, projects to complete and deadlines to meet. This...

Posted by: Antonino Lupo
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Leaders

Could 2022 be the year of the 4-day work week?

There have been many talks about implementing a 4-day work week over the past few years, with no reduction in salaries. It's a tactic that studies have shown could lead to happier and more productive employees and with the world shifting gradually to...

Posted by: Creativepool Editorial
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Industry

How VMLY&R Italy made coffee smart with Amazon and Alexa | #BehindTheIdea

Everything is smart these days, from your washing machine to your vacuum cleaner. Many anticipate a new era of the Internet, where networks, data and computers will be embedded into our domestic appliances. Then why shouldn't we make our coffee...

Posted by: Creativepool Editorial
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Inspiration

Ads that made history: that time Old Spice broke the fourth wall

I was still in high school when a friend of mine showed me a distinctive ad, featuring a man as he talked directly at the camera. I had never seen an ad like that before - and certainly not in my overly traditional home country. To think that over...

Posted by: Antonino Lupo
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Features

There is always time to find your true call

I have so many memories of the person I wanted to be when I finished my studies. Idealisations, that’s what they were. Some of those have come to life over time, others I’m still working on - but barely any of those has remained...

Posted by: Antonino Lupo

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