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Leaders

The Revamp of Classical Animation: is 2D really the cool factor?

The Coke Ad looks cool, uh? The new Coke campaign, featuring a lively dog and its not-so-lively owner is a celebration of the most Disneyesque style of animation (with an hint of the golden-age of Dreamworks too) by the amazing guys at Psyop. In...

Posted by: Nucco
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Leaders

Top 5 Ads of the Week

BMB - New Balance You Are Your Toughest Opponent In this inspiring new campaign for New Balance, the running shoes and apparel brand, BMB delves inside the mind of top athletes. “You Are Your Toughest Opponent” looks at the battles we...

Posted by: Benjamin Hiorns
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Inspiration

7 ways to succeed as the underdog

Three guys got lucky with a nomination for their startup; Fabrik at this year’s Webby Awards next to industry giants Squarespace and Adobe. This short guide explains how they got this far and why you should back the little guys. Help them...

Posted by: Fabrik
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Advertising Week Europe: Live Streaming from ITV Stage

Advertising Week is the premier event for marketing, brand, advertising, and technology professionals. Boasting more that multiple events in 5 days with 200+ events including more than 180 seminars and workshops and endless opportunities to learn,...

Posted by: Advertising Week
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Leaders

Sadler Wells & Alistair Spalding create a dance show without dancers

The renowned dance house Sadler’s Wells is engaging an enviable raft of designers and visual artists to create a show which won’t feature any dancers. “No Body” is a first for the London venue, whose artistic director Alistair...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

The Golden Nintendo As a self-confessed and unashamed nerd with a mean nostalgic streak, I have noticed of late that retro gaming is no longer the affordable pursuit it once was. It depends largely on whether or not you're a player or a collector of...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Saatchi & Saatchi

Saatchi London get to the beating heart of the 2016 Rio Olympics Visa - Rio 2016 Olympic Games: The Heart Visa has a proud heritage with the Olympic Games, having been the exclusive payment services sponsor and only card accepted at the Games since...

Posted by: Creativepool Editorial
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Leaders

Leo Burnett partners with Hornet to show McDonald's is 'Always Working'

McDonald’s UK has launched a charming new campaign by Leo Burnett, which has been designed to show the ongoing work carried out to adapt the world famous Happy Meal for the better. From reformulating key menu items to offering fruit and books,...

Posted by: Creativepool Editorial
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Leaders

ColensoBBDO fight Cyber Censorship with Amnesty International

Last Saturday (March 12) was World Day Against Cyber Censorship, and in a unique partnership to mark the occasion, Amnesty International and AdBlock combined to deliver 156,789,119 impressions of messages by prominent privacy and free speech...

Posted by: Creativepool Editorial
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Leaders

Uber Eats: An appetite for growth

To date, Uber has dazzled us with its super efficient app, courier off-shoot, car-pooling service, quick and easy taxis - and their luxurious siblings. And to this already extended family Uber is now adding UberEATS; a new food-delivery service...

Posted by: Kate Lewin
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Leaders

Rebrand Roundup: From Ascot to CBBC

The Clearing - Ascot Ascot has been rebranded by The Clearing, which has sought to make the racecourse a destination brand in a bid to stop regular race meetings being overshadowed by flagship event Royal Ascot. Although Ascot attracts high profile...

Posted by: Creativepool Editorial
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Leaders

The 2016 Annual Winners

It gives us great pleasure in announcing this years Annual winners! New this year we presented the limited edition gold books for the winners in each category. (On top of this we also print 15,000 other copies and distribute them across the globe,...

Posted by: Creativepool
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Leaders

Ads of the Week

Ad of the Week: RKCR/Y&R – The Home Office Disrespect NoBody Iv'e always been a big fan of puppets. It probably has something to do with being raised on a steady diet of The Muppets and Fraggle Rock from an early age. Regardless, if a campaign...

Posted by: Benjamin Hiorns
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Features

Dubai Lynx Live: Karolina Galacz Interview

Our non-stop coverage live at Dubai Lynx saw Michael Tomes link up today with Karolina Galacz, Deputy Creative Director at Y&R Hungary. She's come a long way from home in order to judge in the festival's Promo & Activation category. "Try to be less...

Posted by: Creativepool
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Inspiration

Introducing the first completely offbeat 360° video

Technology, eh? Undoubtedly very handy, but full of concepts with funny names and purposes seemingly designed to befuddle and confuse. Take 'offbeat 360° video' for example. Who on earth would have the first idea what that is? Perhaps not you,...

Posted by: Magnus Shaw
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Leaders

The latest advances in the land of VR

They were always going to make an impact on the VR world in a big way, but reports seem to suggest that Google have some pretty ambitious plans, with the rumours stating that the tech giants are building a standalone headset that doesn't require a...

Posted by: Benjamin Hiorns
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Workshop

Take My Advice: Don’t give unwanted advice

My topic this week was going to be “how to write an ebook”, for no other good reason than I’ve been asked to write two in the space of a few weeks. Although I know what I’m doing, I thought it might be interesting to pop onto...

Posted by: Ashley Morrison
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Leaders

Advertising Week Europe Announces European Roadshow

Berlin School of Creative Leadership, Dutch Digital Design, Future Foundation, The Ad Club and The Marketing Society join inaugural Readshow, with speakers from Spotify, Adobe, Google and more. European Roadshow LONDON, 23 February 2016 -...

Posted by: Advertising Week
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Leaders

Top 5 Ads of the Week

Wieden+Kennedy - Chrysler American-est As a big fan of both The West Wing and independence Day, I couldn't help but be drawn to the concept of this campaign by Wieden+Kennedy Portland for Chrysler and their parent company FCA Global. “Premium...

Posted by: Benjamin Hiorns
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Leaders

FCB Inferno maps the UK with BMW and artist Ed Fairburn

FCB Inferno was briefed by BMW to supply a concept that would promote the new BMW X1 to their existing customer base, and encourage them to book a test drive. In response to this FCB Inferno teamed with artist Ed Fairburn to create a campaign in...

Posted by: FCB London
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Leaders

The Independent closes its print editions to go online only

For some time, it hasn't been a question of 'if' but 'when' and 'who'. Well, now we know the answer. The Independent (and its Sunday title) is the first national UK newspaper to surrender its print edition and become a digital-only...

Posted by: Magnus Shaw
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Leaders

McCann London and Ethos Travel help us prioritize our schedules

Christmas is now little but a fading memory, and with the new year spread out before us in an endless procession of meetings, events and duties, many of us are facing a year long depression head on. Jammed calendars sit on many a desktop, and they...

Posted by: Creativepool Editorial
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Inspiration

Bauhaus to Google: Starting a Creative Movement

Earlier this year I was approached by Sarah Hill to write a piece on creativity in our agency, Hill+Knowlton Strategies, for a new book called #FuturePRoof and some of the things that we have learnt after launching our first *Global Center of...

Posted by: Simon Shaw
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Leaders

Wieden+Kennedy bring The Kennedys to London

The creative accelerator program spearheaded by Wieden+Kennedy Amsterdam is expanding to the agency’s London office for the successful program’s sixth year. Operating for the past five years solely in Amsterdam, The Kennedys brings...

Posted by: Creativepool Editorial
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Leaders

MIT Students win Elon Musk's SpaceX Hyperloop design competition

A team from MIT has won an ambitious competition to design a levitating travel capsule for the Hyperloop; billionaire Tesla Motors entrepreneur Elon Musk's futuristic, high-speed transport network. MIT's design was announced as the winner of the...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Make your own BB8! How to make your own BB8 With some generic household materials, a few spare bits of electronic gear and a decent amount of spare time you can build your own phone-controlled BB8 droid for around $120. Angelo Casimiro breaks down...

Posted by: Creativepool Editorial
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Leaders

Mother London and Stella Artois leave a mark on Matt Damon

Our friends at Mother have teamed up with Stella Artois, Palma Pictures, 1stAveMachine and Matt Damon in order to put across a very serious message in a rather beautiful way. Around the world, over 663 million people still lack access to clean water...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: BBH

Hijacking the CNN Republican debate to promote House of Cards On December 15, 2015, Netflix hijacked the Republican Candidate Presidential Debate on CNN in the US to build anticipation for the upcoming fourth season of “House of Cards,”...

Posted by: Creativepool Editorial
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Workshop

The New Year's list to end all lists

I don’t know about you but my inbox seems to be full to bursting with messages from every Tom, Dick and Hubert offering me advice about how to kick-start my super-productive 2016. It’s only 4th January and I’m bored of it all...

Posted by: Ashley Morrison
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Leaders

The Latest Highlights and Trends in Tech

First off the bat, let me take this opportunity to wish all my fellow Creativepoolers a happy and prosperous new year! 2015 was certainly an exciting one in the tech world, but with a 2016 looking to herald the dawn of mainstream virtual reality, the...

Posted by: Benjamin Hiorns

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