Displaying 433 - 468 of 3058 results
Sara Alam is 26 and the Marketing Manager of Saddington Baynes. She is talented and passionate enough that her determination and ambition will lead her anywhere, guiding her steady steps in a much competitive industry. The best part? She did not need...
Posted by: Creativepool Editorial
Henry Ford believed that “failure is simply the opportunity to begin again, this time more intelligently.” Yes, that Henry Ford. The man we all know from history for being incredibly successful in the car business had actually failed...
Posted by: Antonino Lupo
Ever heard of the Pretentious-O-Meter? Neither did I, until earlier today. There is a known reality in the film industry that sees film critics as being constantly disconnected from the end audience. Ratings from critics are often unforgiving and...
Posted by: Antonino Lupo
As technology progresses, the beautiful craft of animation becomes more and more advanced. We have now reached a level of detail close to photorealism, with Disney and Pixar leading the way in terms of production value in feature films. Raya and the...
Posted by: Antonino Lupo
You are having a stroll on the main high street, on your way to your favourite park in town. A few steps away from the main gates, you see a man running towards you. He looks scared. Click here to dodge him. Click here to stop him. You dodge the...
Posted by: Antonino Lupo
Imagination prides itself with the quality and craft of its virtual production processes, and once again the team has gone the extra mile with a new campaign in partnership with Epic Games. Powered by a MegaGrant from Epic Games, Imagination...
Posted by: Creativepool Editorial
When you look at the history of post-production studio NAT Global Creative Services, the company is actually quite young. Founded in 2015 in Beijing by Ashwin Agrawal and Natasha Shetye, NGCS has grown quite organically since then, starting...
Posted by: Creativepool Editorial
With the consumer world increasingly moving online, brands are being faced with the challenge of developing top-notch platforms to replace otherwise clunky and dated experiences. Long gone are the days of stiff, counter-intuitive and painful User...
Posted by: Antonino Lupo
All young Kiyan Prince wanted was to become a top footballer. His dream was shattered into pieces when a young person took his life with a knife in 2006, leaving unfulfilled ambitions and a family in grief. 15 years later, and thanks to the help of...
Posted by: Creativepool Editorial
The best things happen by chance. Jay Forth's story fits this very well. Having started out in a sales environment, Jay's creative spirit soon became interested in the way video games were made. After toying around with a few editors with pre-made...
Posted by: Creativepool Editorial
Founder & Creative Partner of ROOK/NYC Mark Christou is particularly attached to this famous quote by Massimo & Lella Vignelli, according to which quality will always win over time. Juggling a mix of client meetings and calls, projects and more on a...
Posted by: Creativepool Editorial
You will often hear stories and recommendations from the industry instructing you to find your own niche. When we look at the story of young and energetic animation studio Kino Bino, we see how important it is to believe in that process. Kino Bino...
Posted by: Creativepool Editorial
The advertising industry has been in turmoil for a while, but particularly over the past 18 months, following the announcement that Google Chrome would block third-party cookies by 2022 (now delayed to 2023). This is a strong push towards more solid...
Posted by: Antonino Lupo
Next time we need inspiration for a story about following one's heart, we know that we can rely on Emily Woods for a good tale. Emily was studying psychology at university when she decided to do an art subject one semester. Since then, her love for...
Posted by: Creativepool Editorial
Martin Simpson's path into the industry has been far from 'conventional'. Through the many years he spent in the creative and advertising industries, Martin journeyed through a mixture of internal design, management, and marketing roles between...
Posted by: Creativepool Editorial
House and disco label Glitterbox has been running for over 5 years, uniting people through the power of music. Talented music artists and dancers alike, no matter their background, would be welcome to find their place in the ranks of Glitterbox, many...
Posted by: Creativepool Editorial
For 46 odd years, Cheil has been setting the pace of the Korean advertising sector and beyond by creating groundbreaking work and leading the way in terms of creative innovation. The agency's jaw-dropping case studies resonate all across the world...
Posted by: Creativepool Editorial
The world of advertising does not work the way it does in Mad Men. Or at least, it doesn’t anymore. Indeed, it is often argued in some corners that a lot of the ‘old-school’ romance of the industry has been eradicated by decades of...
Posted by: Benjamin Hiorns
Managing business expectations is possibly among the most difficult aspects of running a successful agency. Things can quickly get out of hand and fast, incontrollable growth is the perfect recipe for disaster. Which is why the semplicity behind...
Posted by: Creativepool Editorial
Sir Jonathan Paul Ive is one of those figures who will always be remembered for leaving an everlasting mark in the history of design, technology and creativity. Save for the late Steve Jobs, there is no one who had more relevance in the history of...
Posted by: Antonino Lupo
When you look at the history of product design and the greatest innovations of all time, it’s hard to ignore how a large amount of incredibly amazing inventions have all started popping up rather recently. The golden age of innovation and...
Posted by: Antonino Lupo
Freelancer or not, the dream of working in advertising is real for many creative professionals out there. It gives us a career prospect and a much concrete way to give shape to our dreams. As much as it would be lovely to live off prints and short...
Posted by: Antonino Lupo
You can hear horror stories from all over the industry, and unfortunately any agency leader can tell you that they are far too common. Clients leveraging their influence and the power of their wallets to have agencies submit to abusive behaviour,...
Posted by: Antonino Lupo
Among dozens of momentous events set to play out in the weeks ahead, many are already underway, or will commence with the dawn of August. A large number are also new in this edition. Among them are some of the world's most famous cultural and...
Posted by: The Darnell Works Agency
Founded in the heart of Zimbabwe after the founding partner relocated from London, Shift Engage was born out of circumstances and transformed a temporary move into a life opportunity for a number of talented professionals in Harare. An independent...
Posted by: Creativepool Editorial
It makes sense for a lot of creative professionals to see themselves as builders or architects. Essentially, that is what we are doing: building narratives, telling stories, working with structures and raw materials to make something greater. This is...
Posted by: Creativepool Editorial
What was the world's first lyric video? How was it born, and why was it important? Lyric videos often do more than show you simple words on screen. They are creative pieces of motion capture and/or production, they capture the viewer's imagination...
Posted by: Creativepool Editorial
The global pandemic has presented the creative industries with a great series of unique challenges. For creative professionals around the UK and beyond, such challenges led to most of the industry envisioning new, innovative creative solutions,...
Posted by: Creativepool Editorial
When I was a kid, I used to consume a whole lot of animation. Disney was my favoured choice to fill a boring evening, but I would not disdain Looney Tunes, Pingu (big one for me) or the occasional Matt Groening stuff. To me, animation was a given....
Posted by: Antonino Lupo
Few people in advertising can hope to compete with the fame and legacy of Sir Martin Stuart Sorrell. At the age of 76 and counting, the historic founder of WPP is still very much in the game, a proof of character with no equals in advertising and...
Posted by: Antonino Lupo
Malaria is one of the world's deadliest and oldest preventable diseases. Global efforts since 2000 have saved thousands of lives, but Malaria No More feels that there is a risk that worldwide stakeholders will start resting on their laurels....
Posted by: Creativepool Editorial
A global pandemic makes history in many ways. One is by introducing unprecedented changes in the basic mechanisms of society; another one is by revolutionising the job market. With remote working becoming a widespread reality, there has been a...
Posted by: Creativepool Editorial
As a relatively young boutique film studio, electriclimefilms was founded in 2010 and has since expanded globally, with offices in Singapore, Dubai and Sydney. 11 years later (no, we're not old - you are), they are still working with brands and...
Posted by: Creativepool Editorial
Nicole Kidman and Film Director Baz Luhrmann have always had their own “thing.” By good Baz’s own admittance in an old Vanity Fair interview, him and the movie star have worked together since they were much younger and there has...
Posted by: Antonino Lupo
Events always have been and always will be an incredibly important part of the creative industries and Events Designers are the ones working behind the scenes to bring events to life. If you’ve ever found yourself at an event where you were...
Posted by: Creativepool
There are many hidden powers in the beauty of music, but if we had to name our favourite, it would definitely be the power to connect. To fight prejudice and champion union through creativity and music, Lipton partnered with RedwoodBBDO and...
Posted by: Creativepool Editorial