Displaying 3421 - 3456 of 4270 results
Leo Burnett is using real job seekers in a new campaign for Fifth Third Bank. The campaign aims to help people find work via the bank's reemployment program, a concept which evolved from their partnership with the national reemployment solutions...
Posted by: Benjamin Hiorns
Every year, Leo Burnett releases their predictions for the Cannes Lions International Festival of Creativity, and have an astonishing track record with these predictions, with more than 84% accuracy. This year is no different, as recently Leo Burnett...
Posted by: Benjamin Hiorns
I'm busy. Very busy. And that's a good thing in the world of any freelancer. If there's one part of the “job” I find arduous, it's the touting for work. I don't mind the networking, as long as there's a nice finger buffet and a reasonable...
Posted by: Ashley Morrison
Attention creators of excellent interactive work, you have until Friday 13th June to enter this years' Lovie Awards! The mission of the Lovie Awards is to honour the best of the EU Web across Websites, Online Advertising, Internet Video, Mobile &...
Posted by: Christie H.Kristensen
At last weeks 46th Annual Effie Awards, Ogilvy & Mather walked away with top honours for Unilever's “Winning Back Dove Love” campaign for Dove Real Beauty Sketches. It was revealed as the winner of the 'Grand Effie' (effectively the 'best...
Posted by: Benjamin Hiorns
The 'Crash Test Drive' campaign for NRMA Insurance by Whybin\TBWA is officially the only Australian campaign to be nominated for an award in the 'Innovation' category at the 2014 Cannes Lions. The campaign, which is one of 30 pieces shortlisted for...
Posted by: Benjamin Hiorns
After an extensive global search, Saatchi & Saatchi LA has been selected industry veteran Jason Schragger as chief creative officer, a newly formed role at the premier advertising agency. Saatchi LA has been the agency of record for Toyota Motor...
Posted by: Benjamin Hiorns
Ogilvy & Mather recently took home a full bounty of medals at this year's Asian Marketing Effectiveness and Strategy Awards (the AMES), with the agency winning Asia Pacific's Most Effective Agency Office of the Year and Media Strategy Agency of the...
Posted by: Benjamin Hiorns
In order to raise awareness about the serious dangers of smoking on 'World No Tobacco Day', the global anti-smoking charity QUIT have teamed up with M&C Saatchi to create an integrated social media campaign which uses the micro-video site Vine to...
Posted by: Benjamin Hiorns
Grey London has fought off stiff competition from such established agencies as BBH, Leo Burnett, Saatchi & Saatchi, McCann and VCCP to claim YouTube's annual, inter-agency 'Film Hack'. The winning submission was entitled '#Tattroulette', and was one...
Posted by: Benjamin Hiorns
The AAF (American Advertising Federation) named Renetta McCann, chief talent officer of Leo Burnett US, as the 2014 Industry Influential for her tireless effort in championing multiculturalism in the advertising world, and promoting opportunities in...
Posted by: Benjamin Hiorns
‘Nobody knows anything’. So goes the famous quote from screenwriter William Goldman, suggesting that it’s impossible to predict public taste. It’s a theory that would certainly be supported by the haphazard history of the...
Posted by: Magnus Shaw
Three days of non-stop events, lectures, and installations can be a sensory-overload for most, but not for the those creative professionals who attended Clerkenwell Design Week. It was impossible to get to everything with over 250 exhibiting brands,...
Posted by: Alexandra Schott
The American full-service agency Neathawk Dubuque & Packett announced recently that they will be appointing award winning creative talent Jimmy Ashworth as executive creative director on the 2nd of June. Ashworth previously worked as the lead...
Posted by: Benjamin Hiorns
Oreo is an untouchable part of the American brandscape. There’s no doubt that if innocent-looking Oreo ever had any competition, it would squash it. How is this 102-year-old cookie such a powerhouse brand? 1. That emotional hook “The...
Posted by: bluemarlin
In a new ad spot from AKQA London and Mind's Eye director Luke Bellies for Oreo, the legendary cookie company is asking their fans to “Lick for it,” whenever conflicts arise. The ad reveals pairs of friends and siblings arguing over...
Posted by: Benjamin Hiorns
It was announced this morning that Lucy Knowles had been appointed to the role of business director at Starcom MediaVest Group. She joins Starcom from Neo@Ogilvy, where she served in the same role, and will be leading a team of eight at Starcom for...
Posted by: Benjamin Hiorns
It was announced yesterday that legendary creative ad man Roy Wisnu will be joining Lowe Indonesia as the agency's new group CCO, leading Lowe's creative across all its Indonesian divisions, including digital division Lowe Profero, and activation arm...
Posted by: Benjamin Hiorns
Royal London has unveiled the follow-up spot to their “We're so yesterday” campaign, which was released earlier this month to (according to the mutual life and pensions company) celebrate the fact that “Royal London has stood by its...
Posted by: Benjamin Hiorns
Working Mother magazine has recently unveiled their “Best Companies for Multicultural Women” for 2014. This is a great honour, which recognises and celebrates the 25 corporations based in the U.S. that utilise the best practices in hiring...
Posted by: Benjamin Hiorns
From the most intricate folding cardboard and metal cards to contact details printed on balloons, the humble business card has developed into an art form in itself. With different cards out there trying to stand out and grab your attention more so...
Posted by: Creativepool
Following a global review of some of its largest brands, multinational consumer goods company Reckitt Benckiser has added three advertising agencies to its creative roster in the shape of Wieden + Kennedy, Droga5 and McCann Erickson. W+K will handle...
Posted by: Benjamin Hiorns
At the 41st annual One Show Awards last Friday night, Ogilvy & Mather was awarded the coveted 'Network of the Year' award. The agency claimed the award thanks to its outstanding work across all disciplines of the advertising world across all areas of...
Posted by: Benjamin Hiorns
Coffee, like wine, has become a product for aficionados. Consequently, a substantial market for high-concept bags of beans has evolved, with each brand using design as its weapon win the battle to become the coffee enthusiast's preferred brew. Below...
Posted by: bluemarlin
I don't know about you but I've noticed that an increasing amount of people are chucking in their day jobs to embark on a career as a freelance copywriter. I'm not entirely sure why so many fancy their chances. I guess they believe they can write a...
Posted by: Creativepool
BBDO and Proximity Singapore launched a shocking and unique digital campaign last week entitled “World Under Water.” The campaign takes the form of a bespoke website, which aims to raise our awareness of global warming by showing us...
Posted by: Benjamin Hiorns
I am writing this blog on a train on the way back to the Big Smoke following a few days mini-break in Cornwall, Mevagissey to be exact. As usual I have found the green hues, sea air and laid-back friendly locals a tonic to my tattered nerves and eye...
Posted by: Jessica Hazel
Between May the 21st and the 24th, Destination Imagination will be celebrating Global Finals 2014, the world's largest creative thinking and problem solving competition for students. This year (which promises to be the biggest yet), a record setting...
Posted by: Benjamin Hiorns
After 10 fulfilling years at our offices in Shelton Street, Bulletproof has moved - to 10 Bedford Street in Covent Garden. Following an extensive search in central London, the Bedford Street office was the firm winner offering Bulletproof both space...
Posted by: Bulletproof
Taking the next step in their implementation of a fresh creative structure across Australasia, DDB Australia have appointed Toby Talbot as the chief creative officer at DDB Sydney. The move follows hot on the heels of DDB's recent appointment of...
Posted by: Benjamin Hiorns
Taking a primetime advertising spot last Saturday night during Britain’s Got Talent, the new television commercial celebrating John Lewis’ 150th anniversary was revealed. Created by Adam & Eve/DDB, the ad is called Never Standing Still,...
Posted by: Ashley Morrison
At the New York Festivals ceremony held last Thursday night at the New York Public Library's Beaux-Arts building, BBDO Worldwide was named Network of the Year, marking the 5th time in 7 years the advertising network has received this honour, and the...
Posted by: Benjamin Hiorns
It was revealed yesterday that DigitasLBi will be partnering with Buzzfeed and Epic Digital in developing digital branded content. The first step will involve DigitasLBi and Buzzfeed working together to create “Buzzfeed in Residence,” a...
Posted by: Benjamin Hiorns
The BBC notwithstanding, and a peppering of community outfits aside, there aren’t really any independent radio stations left in the UK. It’s all ‘networks’ - which is a rather overexcited way of saying a large corporation...
Posted by: Magnus Shaw
Publicis Conseil have recruited Australian singer, actress and icon Kylie Minogue to take centre stage in a new campaign designed to raise funds for, and to bolster the reputation of the Alliance for Research in Cancer, both in its native France and...
Posted by: Benjamin Hiorns
Brand design and innovation agency Seymourpowell have recently released the results of their collaboration with the Carlsberg Group; a bottle and a fresh brand identity for the worldwide launch of their new drink; 'Seth & Riley's Garage Hard Lemon'....
Posted by: Benjamin Hiorns