Displaying 1 - 36 of 459 results
TOPSHOP recently hosted a celebrity-studded event in partnership with the Gynaecological Cancer Fund, for the second annual “Lady Garden” campaign, which aims to raise awareness of the symptoms of gynaecological cancer. Organised by...
Posted by: Creativepool Editorial
Peter Saville - Burberry Burberry reveals new logo and monogram designed by Peter Saville The graphic designer, who was also behind Calvin Klein’s latest rebrand, has given fashion house Burberry a new look, which has been revealed on...
Posted by: Creativepool Editorial
This week sees the launch of B&Q’s latest TV spot, part of its fully integrated Spring campaign from WCRS. The campaign sets out to remind customers that whatever their home improvement need or challenge, B&Q always has a brilliant solution,...
Posted by: Creativepool Editorial
The Advertising Standards Authority (ASA) has banned a menu promotion from health food cafe and online retailer Juice Garden for implying that one of its products prevented, treated or cured disease. The company, which is based in my Birmingham and...
Posted by: Creativepool Editorial
The Super Bowl is a little over a week away and ad land is building up with typical gleeful abandon for its biggest night of the year. I've always struggled to enjoy American Football to be brutally honest. The immediacy and skill appear lost in the...
Posted by: Benjamin Hiorns
Whilst some Star Wars fans (myself included as a matter of fact) might have marked their love of the franchise by buying their tickets to Rogue One weeks ago, others (or one at the very least) have decided to build their very own gigantic Star Wars...
Posted by: Benjamin Hiorns
Nice Shoes Creative Studio has entered the exciting world of Virtual Reality, debuting an immersive and interactive meditative experience "Mio Garden" to a delighted audience of marketing leaders at the 2016 ANA Masters of Marketing Conference in...
Posted by: Hype
Cancer Research UK will display a virtual reality garden at the RHS Hampton Court Palace Flower Show this month. The VR experience has been created by Atomic London and creative studio Rushes, to celebrate and thank over 100,000 people who have left...
Posted by: Creativepool Editorial
UPDATE Since I reported on the Garden Bridge last week, it appears there has been something of a reversal in its potential fortunes. Public opinion has been mixed from the start, but whilst it appeared the £175 million plan was previosuly certain...
Posted by: Benjamin Hiorns
Former Zulu Alpha Kilo executives Shari Walczak and Shane Ogilvie have left their posts as executive planning director and executive creative director respectively, to set up a new agency simply called “The Garden,” which they envision as...
Posted by: Creativepool Editorial
Controversial to the last, the funeral of Margaret Thatcher last week continued to divide the nation. Millions of pounds down the drain, or a fitting farewell to one whom many called the greatest Prime Minister since Churchill? Whatever one’s...
Posted by: Creativepool
Mother Design Mother New York has announced that Mark Sloan has been named Head of Mother Design. He came over from TBWA\Chiat\Day, where he served for over three years as its director of design. Mark’s prior experience included working on a...
Posted by: Creativepool Editorial
Choosing the best ads of the year was once a straightforward process but in the information era, where advertising is so much more than just 30-second TV spots, it’s not quite as simple as taking your ten wittiest short films and putting them...
Posted by: Benjamin Hiorns
(Header Image) "Bathing" by Duncan Grant This spring, Tate Britain will host the first exhibition dedicated to queer British art. Unveiling material that relates to lesbian, gay, bisexual, trans and queer (LGBTQ) identities, the show will mark the...
Posted by: Creativepool Editorial
When Miraphora (Mina) and Eduardo (Lima) met on the set of the first Harry Potter film back in 2001, they joined forces to imagine and create the graphic universe that would become the entire Harry Potter film series. After seven years working...
Posted by: Kate Lewin
As prizes go, having your own pub built is quite a nice thing to win. But so it was when McCann Manchester was voted global agency of the year across all of McCann Worldgroup. Having won the award this year, the Manchester-based communications...
Posted by: Ashley Morrison
Julie Aguilera is Associate Director & Head of Consumer at Rooster. Tell us a bit about your role! Is there a “typical” day? I work part time and am in the office once a week. My one day in the office is inevitably filled with...
Posted by: Creativepool Editorial
Language is a fascinating thing. As the paint we use to colour our discourse, it shapes our perceptions, attitudes, and cultural norms. There’s a power in language that’s been wielded by every politician and playwright under the sun, and...
Posted by: Benjamin Hiorns
This week, we sat down with Martin MacConnol, Founder and CEO at the Covent Garden-based creative agency Wardour. How was your company born and where are you based? We began life as a content marketing agency on Wardour Street, Soho, in 1996 - the...
Posted by: Creativepool Editorial
We’ve already looked back at the year that was 2023 and what a year it was. But what kind of magazine would we be if we didn’t also cast our sights on the next 12 months? Of course, there are a few trends you can expect to see pop up...
Posted by: Benjamin Hiorns
The festive season has always been a pretty important time for ad land. Given the capitalist nightmare it all became around the middle of the 20th century, it’s only natural that advertisers would take advantage of the rampant commercialism at...
Posted by: Benjamin Hiorns
2023 has been a lot of things. It’s been a year that saw great divisions widen and a year that seemed to almost revel in chaos, but it was also a year in which creativity continued to shine, even as it stood on the precipice of potential...
Posted by: Benjamin Hiorns
When it comes to branding, there can be few tasks as daunting (besides perhaps being asked to brand a whole country) as being asked to brand a city. Branding a city is no longer limited to creating logos and slogans; it has evolved into a strategic...
Posted by: Benjamin Hiorns
How did you get into the industry? After almost 30 years as a graphic designer and art director I needed a change. I went to Portugal and began working on a photo book about the country; which was subsequently published, kickstarting my photographic...
Posted by: Creativepool Editorial
For CMOs today, options for building your brand are changing before your eyes. These days, leading brands think like publishers, creating editorial calendars, hiring chief content officers, and curating their asses off. This is all good and well, but...
Posted by: Lysle Wickersham
Tell us a bit about your role! Is there a “typical” day? My day is anything but typical. When we founded the business, my time was spent on client-facing activity and project management. Fast forward 7 years, and now that we have scaled...
Posted by: Creativepool Editorial
How did you get into the industry? As soon as I could hold a pencil I started drawing on every surface. All my studbook, walls of my parental home, tables… nothing was safe. I never wanted to do anything else. They were therefore happy when I...
Posted by: Creativepool Editorial
Are trends dying? One of the most traditionally accepted fashion trend cycle theories is that it lasts 20 years and undergoes 5 phases: Introduction Rise Peak Decline Obsolescence This 20-year cycle is still present today for macrotrends,...
Posted by: WMH&I
Tom Burch is MD of immersive experience company Pixel Artworks and has been creating wonder with his work for brands since he founded the business in 2005. From creating fire-breathing dragons for Warwick Castle to planting the Garden of Light for...
Posted by: Creativepool Editorial
OREO has launched a new campaign celebrating all the different and playful ways people eat the iconic cookie and encouraging them to share their quirky rituals and pairings. Highlighting the unique ways UK consumers enjoy their OREO cookies, the...
Posted by: Creativepool Editorial
Virtual production has arrived with a bang. Big name producers - most famously for The Mandalorian - are filming with huge state-of-the-art LED walls as virtual backdrops, instead of going out on location. But you don't have to be Disney to create...
Posted by: We Are Tilt
Some of the most famous and successful entrepreneurs of the twentieth and twenty-first centuries have been individuals who consider themselves within one or more neuro identity groups. With this in mind, the team at Business Name Generator have...
Posted by: Creativepool Editorial
Why do we work? That is an existential question many of us undoubtedly ask ourselves on days like today when Kidderminster has the sunny glow of the Mediterranean and all we want to do is retire to a hammock in the back garden and listen to the world...
Posted by: Benjamin Hiorns
Budding entrepreneurs come from all walks of life and that includes famous actors, with many movie stars moving beyond their ‘day jobs’ and investing in their own side hustles. Just like anybody else, some brands and businesses thrive,...
Posted by: Creativepool Editorial
The District is a design practice that works in all aspects of brand strategy and visualisation. They work with, in their own words “interesting people who have an ambition to do interesting things” and specialise in “thoughtful,...
Posted by: Creativepool Editorial
When is someone else's good idea just too good to resist? Bad artists borrow, good artists steal. Or is it the other way around? Or are the best artists the ones who use the right tools or learn to make better ones? Corvids are great. And great...
Posted by: Richard