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Leaders

Yodomo aims to replace YouTube as the go-to lifestyle tutorial platform

Yodomo, a curated marketplace for aspirational lifestyle tutorials, is set to launch later this year and has secured early investment from AllofUs Ventures, the early stage investment arm of digital service design and innovation consultancy AllofUs,...

Posted by: Creativepool Editorial
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Features

Creative Opinion: Jani Guest on the steady decline of TV advertising

Jani Guest is not only the co-founder and managing director of Independent Films in London (having previously worked for Propaganda and Satellite Films), but is also the co-executive producer of the online channel for children, Kidspiration.tv. She...

Posted by: Benjamin Hiorns
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Leaders

Elton John: The Cut winners announced at Cannes Film Festival

The winners of the Elton John: The Cut music video contest have been revealed at the Cannes Film Festival. The talent competition called for young filmmakers to create the first official music videos for three of Elton John and Bernie Taupin’s...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

OLIVER On-site specialist OLIVER has appointed Proximity London Creative Director, Rob Kavanagh (left), to take on the role of Executive Creative Director on a number of key client accounts. Kavanagh will report in to OLIVER Group UK’s chief...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Double Concentrate Double Concentrate, the Newcastle-based digital creative agency, has scored a hat-trick of new hires after adding industry veteran Gareth Howells to its team as part of an appointment triple. Howells was one of the founders of...

Posted by: Creativepool Editorial
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Leaders

Digital Leaders announce DL100 finalists

Digital Leaders, the global initiative for promoting effective, long-term digital transformation across government and industries, has today announced the finalists who make up the DL100 list for 2017 and opened the public vote. The independent list...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Proximity London - Virgin Atlantic/Virgin Holidays As part of a three month competitive pitch, it has been announced that Virgin Atlantic have named Proximity London as its customer engagement and strategic agency. Joining sister brand Virgin...

Posted by: Creativepool Editorial
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Leaders

Upcycling: Swedish Pop-Up Turns Fashion Into Food

The upcycling trend continues to evolve and grow in new, fascinating and unexpected ways with this latest bonkers, but brilliant activation from Sweden. Outdoor apparel brand Houdini Sportswear wanted to prove just how natural their clothes are. So...

Posted by: Benjamin Hiorns
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Industry

thenetworkone is pleased to announce: The Indie Awards

The Indie Awards are the first ever international awards, exclusively for independent agencies and judged by independent agencies. Why now? There has never been a better time or a greater need to: Raise the profile of independent agencies Reward...

Posted by: thenetworkone
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Leaders

Top 10 Hires of the Week

Leo Burnett London Leo Burnett London has appointed Daniel Evans as Creative Director to bolster its creative output. Evans, a digitally-led creative who has built a strong reputation across all disciplines, joins from We Are Social, where he was...

Posted by: Creativepool Editorial
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Inspiration

Creativepool City Guides: Kiev

As a result of two, bloody revolutions, Russian tensions, and a never-ending series of crises, many of us overlook Kiev as a creative destination. But amongst the bloodshed and upheaval, a peaceful, creative core has emerged at the heart of the...

Posted by: Kate Lewin
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Leaders

Top 10 Account Wins of the Week

VCCP - Royal British Legion VCCP Media have been appointed The Royal British Legion’s media planning and buying agency following a competitive pitch process informed by Creativebrief. The incumbent was Maxus. The Royal British Legion was...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

TBWA/RRAD - Amnesty International Current political tensions have led to Arabs and Muslims being mistreated at airports in the USA and Europe because of their passports. Behind this, there is a strong misconception that all Arabs and Muslims are...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Havas Media - Beats by Dre Apple-owned headphones brand Beats by Dre has picked Havas Media to handle its media planning and buying across EMEA. Havas Media won the business after a competitive pitch againstOMD and the7stars. The media account...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Publicis - Fairy Fairy has brought to life the power of a single drop of its famous washing up liquid with a playful art installation of bubbles. Fairy wanted to come up with an engaging way to showcase its unique mileage messaging: “one drop...

Posted by: Creativepool Editorial
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Leaders

#TechThursday: Edible Water, Smart Cots, 4D Shoes and other stories

The Edible Water Bottle Hoping to Erase the Need for Plastic Bottles An edible water bottle that hopes to replace the millions of plastic bottles thrown away every year has raised over £500,000 in a crowdfunding campaign. The literal ball of...

Posted by: Creativepool Editorial
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Beach Meets: Rosy Nicholas

WOW - A LONG overdue Beach Meets chat today with the AMAZING Rosy Nicholas: prop maker, illustrator, set designer, fashion designer, teacher, and craftswoman extraordinaire. We first met Rosy back in 2008 when she was working at Lazy Oaf - whom she...

Posted by: Beach London
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Leaders

Top 10 Account Wins of the Week

VCCP - Domino's Pizza Domino's has appointed VCCP as its lead creative and strategic agency for the UK and Ireland after a competitive pitch process. VCCP will be working on its above-the-line business, but Incumbent Iris will continue to work on...

Posted by: Creativepool Editorial
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Leaders

Social Media owns Kendall Jenner over controversial Pepsi ad

UPDATE: Since this article was first posted, Pepsi have decided (wisely in my opinion) to pull the ad from YouTube. A Pepsi spokesperson said in a press release: "Pepsi was trying to project a global message of unity, peace and understanding. Clearly...

Posted by: Benjamin Hiorns
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Leaders

Kellogg's hits the sofa with Gogglebox

Kellogg’s has teamed up with the Gogglebox families in a bespoke ad campaign featuring the household favourites discussing their perfect bowl of Kellogg’s Corn Flakes. The ten second teaser films will launch on Channel 4 tonight (Monday...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Navigate - Monarch Airline Monarch has appointed Navigate to manage its affiliate programmes, Monarch Flights and Monarch Holidays. Previously managed in-house, the airline struggled to dedicate enough time and resources to the programmes. Navigate...

Posted by: Creativepool Editorial
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Leaders

WCRS and Sky Mobile “Say Hello” with Tom Hardy

Sky will unveil its latest advertising campaign tomorrow to promote the launch of Sky Mobile. The campaign reveals Sky’s new brand positioning “Say Hello,” which introduces customers to more choice, more flexibility, more control...

Posted by: Creativepool Editorial
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Leaders

Nike celebrate 30th Air Max Day in typically bombastic style

In 2014, Air Max Day was introduced by Nike to celebrate the Air Max and its vast history. It falls on March 26th every year, but this year was a particularly special one, as the Air Max officially turned 30, and to mark this auspicious occasion,...

Posted by: Creativepool Editorial
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Leaders

Comic Relief 2017: The Brands and Agencies getting in on the LOLS

Whilst Comic Relief might be built around the BBC marathon, which takes place tonight (Friday, March 24) on BBC One (and features the much-discussed Love Actually sequel), there is so much more behind the charity event that often gets overlooked,...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

J. Walter Thompson/MPC - Berocca J. Walter Thompson London and Berocca have introduce “Roccy,” a chameleon who body pops to Panjabi MC, in a brand new through-the-line campaign that aims to get the UK energised this spring. Berocca is...

Posted by: Creativepool Editorial
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Leaders

The tape that turns everything into Lego!

Lego fans can now build outwards from walls, chair legs, household objects or the backs of other toys using an ingenious new studded tape. The Nimuno Loops tape is the creation of the Cape Town-based designers Anine Kirsten and Max Basler, who...

Posted by: Creativepool Editorial
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Leaders

Tech Trends: AI in 2017

Artificial intelligence was a pretty universally feared and mistrusted concept until very recently, one that was largely ignored by the mainstream media, and relegated instead to the fringes of science fiction. In 2017, however, AI is everywhere....

Posted by: Benjamin Hiorns
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Leaders

Publicis launch conversation-changing #NotSpecialNeeds initiative

Publicis and CoorDown, Italy’s national organisation for people with Down syndrome, are launching the conversation-changing initiative, #NotSpecialNeeds, with the goal of driving a cultural shift in the approach to Down syndrome awareness. The...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

JJ Creative Integrated marketing agency JJ Creative has recruited two highly established creatives, with over 40 years of combined industry experience, to add to their growing team. Rick Gillham and Kat Wild join the Oxfordshire-based JJ, whose...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

DUKE - Foxy Bingo and Casino Foxy Bingo and Casino recently launched a series of six tongue-in-cheek ads for its new above-the-line (ATL) campaign. Created by London based creative agency DUKE, the first ad, “Dance Moves,” premiered last...

Posted by: Creativepool Editorial

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