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Leaders

McCann help seven-piece 'disabled' band release debut single

Delta 7, an inclusive band featuring members with various learning disabilities, are releasing their debut single today. The group first found themselves in the limelight when a documentary about them won a short film competition judged by James Bond...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...

Posted by: Benjamin Hiorns
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Leaders

CES 2017: Setting the Tech Trends for 2017

Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...

Posted by: Benjamin Hiorns
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Leaders

Top Design Trends of 2017 from the Industry

When it comes to the world of design in 2016, many will look back on it as a year where the digital and physical worlds finally began to blend in earnest thanks to the advent of affordable VR and the perpetual advancement of design technology. It's...

Posted by: Benjamin Hiorns
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Leaders

Top Tech Trends of 2017 from the Industry

AI, VR, AR. 2016 was very much the year of the double letter acronym, and, if our panel of industry experts is to be believed, then 2017 looks set to take the developments of 2016 and push them into overdrive. We asked a number of industry experts...

Posted by: Creativepool Editorial
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Inspiration

How to create the perfect creative space

Whether you’re freelance or full-time, creating the perfect creative space can bring previously unfathomable rewards. Despite this, many people don’t put much thought into their work environment, and - without realising it - they might...

Posted by: Cogs Agency
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Leaders

Brothers and Sisters introduce charismatic new mascot for uSwitch

uSwitch, the price comparison and switching service, is launching a new advertising campaign to encourage more people to switch their energy and broadband supplier. The brand is also unveiling a refreshed logo, identity, and brand slogan,...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

SCPF - TOUS TOUS, along with SCPF, presents the fifth instalment of the well-known Tender Stories series. A comprehensive communication campaign with the aim of depicting tenderness from a new angle, as well as revealing the new Autumn/Winter 16-17...

Posted by: Creativepool Editorial
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WCRS expose Coercive Control with Women's Aid

Is domestic violence always physical? There's a growing awareness around the signs of coercive control - Imagine always being told that your dress is inappropriate. Imagine not being able to see your friends without your partner present. Imagine...

Posted by: Creativepool Editorial
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Leaders

Tech Meets Creativity: Best of 2016 & Trends for 2017

Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...

Posted by: Benjamin Hiorns
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Leaders

AKQA launch a Christmas card that comes to life by voice

With the proliferation of modern distractions like mobile phones, tablets and games consoles demanding the face time of children across the world, the simple, elegant art of the children’s book has been all but lost in the mobile era, which is...

Posted by: Benjamin Hiorns
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Leaders

Matthew McConaughey is the highest paid Creative Director in Adland

OK, that headline might come across as a little bit clickbaity, but it's a pretty shocking statement that is not only true, but indicative of the way celebrity culture has managed to integrate itself within the advertising industry. Matthew...

Posted by: Benjamin Hiorns
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Leaders

Channel 4 and ENVY celebrate Britain’s diversity in Voices of 4 Campaign

Channel 4 and ENVY Advertising have launched a series of vibrant and varied spots as the final instalment of the broadcaster’s “Voices of 4” campaign. Created by 4creative, Channel 4’s award-winning in-house creative agency, the campaign in...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

LIDA – Blue Cross Award-winning customer engagement agency, LIDA this week released a new integrated campaign for animal charity, Blue Cross. The charity tasked LIDA with developing a bold and brave campaign running across press, social, radio,...

Posted by: Creativepool Editorial
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Leaders

Tesco and Rothco break pregnancy news on TV for Christmas spot

In the latest phase of and Rothco's Christmas campaign for Tesco Ireland, “Here’s to the Hosts,” the brand broadcasted the biggest surprise yet from Dubliner, Suzin. On Monday this week (November 21), young mum, Suzin, broke the...

Posted by: Creativepool Editorial
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Leaders

JWT and MPC urge us to become Tiger Protectors for WWF UK

WWF UK has brought the plight of wild tigers home in the latest emotional spot to hit screens during the festive season. Created by J. Walter Thompson London and called #iProtectTigers, the strategy moves away from the traditional “adopt...

Posted by: Creativepool Editorial
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Leaders

Nexus deliver delightful animated VR story for Google Spotlight Stories

The London-based Nexus Studios, in collaboration with Google Spotlight Stories, the VR storytelling specialists, has created an immersive and interactive experience with story at its heart. Directed by Nexus director Felix Massie, “Rain or...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

McCann London - Subway Subway is releasing a new festive campaign to celebrate its limited edition new sub sandwich, the “Festive Feast,” which is packed with turkey, sausage, bacon, and cranberry sauce. The ad, created by McCann London,...

Posted by: Benjamin Hiorns
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Leaders

Creativity Breaks by Canopy & Stars is the perfect creative retreat

Being a creative individual isn't always a picnic. Unreasonable deadlines, the inability to switch off and those constant, nagging feelings that theres always “Something we should be doing right now” can often lead to heightened stress...

Posted by: Benjamin Hiorns
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Leaders

M&S and RKCR/Y&R feel the love in Mrs Claus Christmas campaign

Joining John Lewis, Sainsbury's, Morrisons and more in the festive fray, M&S launched its 2016 Christmas campaign over the weekend with the release of its highly anticipated “Christmas with Love, Mrs Claus” spot. “Christmas with Love” is its...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Karmarama - Kerrygold's Karmarama is launching a gleefully optimistic new TV campaign for Kerrygold’s spreadable butter range, which is set to go live this weekend. The inspiration for the idea came from the fact that the home of Kerrygold is...

Posted by: Benjamin Hiorns
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Inspiration

Brand Case Studies: How Sonos found its voice

When Sonos opened their first retail store in New York’s SoHo this summer, it was a pioneering moment for the brand. Having dominated the wireless speaker market, eclipsing other competition easily and steadily along its 14 year journey, Sonos...

Posted by: Kate Lewin

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