Displaying 721 - 756 of 1013 results
Retail is not dead, boring retail is dead As we all know, the retail industry has been through a period of immense flux. However, after a difficult few years it feels like it’s emerging from the dark and a new retail landscape is bringing...
Posted by: Imagination
The world has descended into chaos and this can’t be news to anyone who hasn’t been silently meditating in a Californian desert for the last fortnight (Jared Leto truly is the gift that keeps on giving). The creative industries are made...
Posted by: Benjamin Hiorns
Liz Carlston had written a book. She wanted to self-publish it on Amazon but needed to make her book different from everybody else’s. Children’s books all look the same nowadays: arty-farty and scratchy. Loose creations that look more...
Posted by: Creativepool Editorial
Creative branding agency loyalkaspar recently created a series of live-action spots to promote the new CNN documentary series, “The Windsors: Inside the Royal Dynasty,” which uses archival footage and interviews with insiders and experts...
Posted by: Creativepool Editorial
Do you actively think about how your visitors come to you? If you’re still relying on erratic websites and referral traffic, the mercy of social media algorithms, and Google - where over 50% of today’s searches result in zero clicks - you...
Posted by: Creativepool Editorial
The Open University, the UK’s largest academic institution, recently launched a campaign to inspire people to harness their ambition through education and achieve life-changing results with the university’s flexible offering. The...
Posted by: Creativepool Editorial
Surrounded by pizza museums, themed mini-golf, and interactive paintings, you'd be forgiven for thinking that we'd awoken to some kind of cartoon nightmare. But no, this is the experience economy in 2020. Experiential activations are both physical...
Posted by: Luc Benyon
Last month, Penguin Random House collaborated with London-based studio Anyways Creative to create the ‘Books Make Us Better’ campaign to promote the joy of reading by gifting books at Christmas. The campaign aims to appeal to readers of...
Posted by: Creativepool Editorial
Christmas is wonderful and everything, but if there’s one thing about it that becomes more and more tedious as the years drag on - it’s the presents. As a child, there’s something undeniably magical about waking up at the crack of...
Posted by: Benjamin Hiorns
Adobe has released its 2020 Visual Trends forecast, which predicts the major cultural themes we can expect in the year ahead and includes insights from over 1,000+ stock users uncovering pain points and use cases for stock assets. This forecast is...
Posted by: Creativepool Editorial
From Cristiano Ronaldo’s own fashion line CR7 to David Beckham’s now iconic partnership with Calvin Klein, athletes have long occupied a central position in the cultural zeitgeist. The combination of athletic prowess and celebrity status...
Posted by: Brandpie
The process of creating a 3D animation is much more complex than most people think. The number of steps to produce a 3D animated video can vary a great deal, depending on the animation studio involved and the scale of the project itself. But...
Posted by: Dream Farm Studios
Leo Burnett London has been dining at advertising’s top table with its McDonald’s client for more than three decades and continues to reinvent the brand as the world evolves. In the past year, the agency has cut through the crowded...
Posted by: Ryan Watson
To celebrate the 50th anniversary of the Apollo 11 moon landing, Digitas, UNIT9 and Envy Advertising recently created a powerful promo called Full Circle. The ad is centred around the first black female astronaut, Mae Jemison, and promotes The John...
Posted by: Creativepool Editorial
In an image-saturated advertising world, it can seem like an impossible task to defend your brand from invisibility. When it comes to finding a direction for your brand, rebrand or campaign, it’s easy to feel overwhelmed. Your instinct may be...
Posted by: ifour
Design studio Here Design has created the identity for Get Up, Stand Up Now, a major new exhibition at London’s Somerset House. Running until September, the exhibition celebrates 50 years of black creativity in Britain and beyond, and features...
Posted by: Creativepool Editorial
Future Lions, the official student ideas competition for the Cannes Lions International Festival of Creativity, has announced the winners of this year's run with three schools taking four trophies and Miami Ad School being named School of the...
Posted by: Creativepool Editorial
More brands than ever are set to participate in the Cannes Lions International Festival of Creativity in 2019, with the event due to begin in the South of France on Monday. This year, over 100 global brands will speak on the stages at the Palais des...
Posted by: Creativepool Editorial
According to Scotland-born and London-raised art director Stephen ONeill aka Type Chap, the two tips he’d give young creatives is to be witty and irreverent with their work. “Always have something in your portfolio that’s got a bit...
Posted by: Creativepool Editorial
Rock-themed craft brewery SingleCut Beersmiths has gamified the labels of its latest IPA, Big in Japan, to tell stories of well-known songs that got their big break in the country. The unique can packaging created by Zulu Alpha Kilo honours four...
Posted by: Creativepool Editorial
The new brand identity for vegetarian burger company, Dirty Beets, was created by London-based Designhouse and is themed on a hand-drawn tattoo. The powerful, contemporary wordmark uses a customised version of Harbour Bold and the visual identity is...
Posted by: Creativepool Editorial
The number of influencers promoting products on Instagram has increased significantly in the past year, with the use of ‘#ad’ more than doubling in that time to +133%. A new influencer marketing trends report from Socialbackers, an...
Posted by: Creativepool Editorial
I have always deeply revered nature. Growing up in Cornwall surrounded by the ocean on (almost) all sides has meant I’ve always been aware of the scale of the wild world outside. I am keenly aware of the beauty of nature, but never forget the...
Posted by: George P. Johnson UK
The industry is increasingly recognising and valuing the side hustle. Side hustles are finally gaining the recognition they deserve. People are waking up to the fact that they are a fantastic way to foster a spirit of entrepreneurialism and help...
Posted by: Creativepool Editorial
As someone who hasn’t set foot inside an exhibition hall since my dad took me to the London Motor Show in Earls Court in 1995, I was intrigued to see what my visit to this year’s Mobile World Congress (MWC) at the Fira de Barcelona would...
Posted by: Matt Box
If you're a fan of video game art, then you're in the right place. Today’s innovations and improvements in game art design and development have been shaped by the first steps that were taken in the past. Today, video games are considered more...
Posted by: Dream Farm Studios
Content which engages the right consumers rather than attracting an endless stream of clicks from irrelevant customers is what brands should be aiming for. A panel at Creativepool’s Connect: London festival agreed that it is better for content...
Posted by: Creativepool Editorial
Brands need to be authentic and transparent in today’s modern media landscape in order to engage customers and get closer to audiences. As technology continues to disrupt the market, the likes of Spotify, Amazon and Netflix are changing the...
Posted by: Creativepool Editorial
Advertising’s pricing model has become ever more complicated as the industry evolves with clients and agencies seeking the best value for their investment of time, money and people. But how do you put a cost on creativity? Every agency and...
Posted by: Creativepool Editorial
Blutui has partnered with Creativepool to offer digital creatives their first three months free and 50% off for life on their accounts. We’re passionate about supporting the creative industry, that’s why we’ve developed the Blutui...
Posted by: Blutui
The turmoil of 2018 is close to being over. Only for a whole new era of uncertainty to seemingly be on the horizon. The internet that was supposed to broaden our worlds and bring us closer together seems to have divided nations and neighbours....
Posted by: Michael Tomes
Peanuts! A children’s comic strip, with the coolest dog in the world, reaching more than 350 million people in 75 countries. But a comic strip way ahead of it’s time, addressing modern day neuroses such as anxiety, loneliness and...
Posted by: Stephen ONeill
Kelly Anna joins Jelly Print designer and illustrator Kelly Anna has joined Jelly London for representation. Known for her signature bold and vivacious style, Anna’s output has earned her clients such as Nike, Stylist and Stella...
Posted by: Creativepool Editorial
Apple adds new emoji library Global tech giant Apple has introduced more than 70 new emoji designs to its range with the new iOS 12.1 update. The animated images will be brought to iPhone, iPad, Apple Watch and Mac, including new characters with...
Posted by: Creativepool Editorial
SomeOne - Wolverhampton Wanderers Design studio SomeOne has developed a new brand identity for the Wolverhampton Wanderers (Wolves) football club. The new branding was created to reflect the new era of the club under the leadership of the Fosun...
Posted by: Creativepool Editorial
The tiny tag that keeps track of your valuables Tech entrepreneur Lapo Ceccherelli has developed a six-millimetre-wide tracking device that can help you find a lost smartphone or set of keys. When the Filo Tag is attached to valuables, users can...
Posted by: Creativepool Editorial