Displaying 1 - 25 of 25 results
Throughout my career as a sound designer, I've witnessed rapid changes in the audio landscape. As I reflect on this, I realise that there has never been a better time to work in audio. Radio listenership is currently at an all-time high, podcasts...
Posted by: Chris Turner
The Reed Group , the UK’s leading recruitment and careers provider, has launched a brand-new TV ad as part of its long standing ‘Love Mondays’ campaign to help Brits find a job they’ll love in 2023. The cheerful ad depicts a...
Posted by: Creativepool Editorial
Guinness has always been a brand with solid advertising clout. Indeed, they’re so proud of their branding and advertising game that an entire floor of their Guinness Storehouse experience in Dublin is dedicated to it. But while there are dozens...
Posted by: Benjamin Hiorns
Louis Armstrong's What a Wonderful World is a recurring tune in creative work around the globe, and for good reason. It carries enormous poetic and symbolic power, which once again is masterfully demonstrated in the campaign by Hell Yeah! and Olio...
Posted by: Creativepool Editorial
Dove has become an incredibly well-known brand for challenging the established standards of "beauty" and promoting natural beauty across all ages. With this campaign by Ogilvy, the brand reached entirely new heights. The video campaign below shows a...
Posted by: Creativepool Editorial
Earlier this year, creative agency Engine launched a new campaign for MoneySuperMarket signalling a fresh direction for the brand. The work was unveiled alongside a new logo and visual identity and encouraged consumers to ‘get money...
Posted by: Creativepool Editorial
The big theme for Cannes Lions 2018 is change. Out with the old, bloated, elitist festival of old and in with the more svelte, measured and inclusive festival of new. The major changes Cannes Lions is instituting for 2018 are as follow:- The...
Posted by: Benjamin Hiorns
Grey London - McVities In a new purpose-led campaign created by Grey London, McVitie’s shows how the simple act of sharing a biscuit has the power to bring people together. Using a modern day fable of characters who feel disconnected, the spot...
Posted by: Creativepool Editorial
The chair built by robots A continuous line of plastic makes up an intricate robot-built chair, designed using a new 3D-printing software by a team from the Bartlett School of Architecture in London. Whereas most current 3D printing involves...
Posted by: Creativepool Editorial
Johnny Kelly, a director and animator working for Nexus Productions, has created five beautiful films for Apple Health promoting Apple’s new app released this September. Each film highlights a different aspect of health; eating, sleeping,...
Posted by: Creativepool Editorial
Three guys got lucky with a nomination for their startup; Fabrik at this year’s Webby Awards next to industry giants Squarespace and Adobe. This short guide explains how they got this far and why you should back the little guys. Help them...
Posted by: Fabrik
McDonald’s UK has launched a charming new campaign by Leo Burnett, which has been designed to show the ongoing work carried out to adapt the world famous Happy Meal for the better. From reformulating key menu items to offering fruit and books,...
Posted by: Creativepool Editorial
Fuseproject - Zolt Fuseproject has developed the branding and industrial design of the new Zolt Laptop Charger Plus, which claims to be the smallest and lightest charger on the market. Zolt (a division of US electronics product developers Avogy)...
Posted by: Creativepool Editorial
W+K London raise their glasses to unsung household heroes The aim of Finish’s new campaign, created with Wieden+Kennedy London to promote the brand’s Dishwasher Cleaner product, is to make consumers think about the cleanliness of their...
Posted by: Creativepool Editorial
- View Matthew's Creativepool profile here Facebook: facebook.com/artsurge Twitter: @Pingsweetie "After graduating in Fine Art Painting, I retrained as a graphic designer and developed computer aided design skills. I am passionate about illustration,...
Posted by: Creativepool
The lighting designer coordinates heavily with the director and artistic director to determine what sort of lighting-related visuals will craft the desired result on stage. This can include anything from deciding what sort of lighting will create a...
Posted by: Creativepool
In a Campaign created by J. Walter Thompson London, 25 leading international artists, including Simon Starling, Sir Antony Gormley, Grayson Perry, Cornelia Parker, Jenny Saville, David Shrigley and Douglas Gordon have used materials retrieved from...
Posted by: Creativepool Editorial
BBC Earth, the world’s leading natural history producer, has announced a new partnership with Oculus to launch three new bespoke virtual reality (VR) experiences, which will invite users to step into the lives of some very distinct animals. Users...
Posted by: Creativepool Editorial
Human-powered inefficiency machines aim to stop us taking electricity for granted Royal College of Art graduate Meret Vollenweider has created an interactive installation of human-powered appliances in order to stop people taking electricity for...
Posted by: Benjamin Hiorns
London and New York are perhaps the two most popular cities for tourists on the planet, and there are countless parallels to be drawn between them. From the underground system and the cultural similarities, to the sheer vastness of the cities...
Posted by: Benjamin Hiorns
Google's Modular Phone is unstable Though in theory it's possibly the most exciting thing to happen to smart phones since the introduction of the iPhone, Google's ambitious modular phone; Project Ara, was never going to have an easy birth. The...
Posted by: Creativepool Editorial
In this perpetually advancing technological age, we've developed a habit of taking things for granted, particularly when it comes to the internet. Just yesterday in fact, I recall sitting across from a frumpy young woman in a local eatery, who was...
Posted by: Benjamin Hiorns
Li Wei is a Beijing-based performance artist who has been wowing viewers with his gravity-defying images for the past 11 years. His latest series 'The Lightness of Being' is currently being displayed at the Lucca Photo Fest in Italy, a festival he is...
Posted by: Creativepool
The Gherkin, The London Eye, the BT tower and One Canada Square are the great giants of London's skyline. One glance up in the air often takes your breath away as you contemplate the sheer scale of these structures. They also allow you to orientate...
Posted by: Creativepool
Theo Delaney is a multi award-winning director of advertising commercials. His work is predominantly comedy based and his love of football is a major influence on his work. He is a lifelong supporter of Tottenham Hotspur and regularly appears on The...
Posted by: Creativepool