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Leaders

IPA Bellwether Reports Rising Marketing Budgets

Marketers have revised their budgets up in the first quarter of the year thanks to a growth in online ad spend, according to the latest IPA Bellwether report, which reports an extension of a record run of marketing budgets’ growth to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

FCB West San Francisco’s FCB West, best known for its work on the Levi’s and Clorox accounts, has hired Justin Moore to partner with the recently promoted Mike Long as Co-Executive Creative Director. Moore and Long will report directly...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

MSQ Partners/Hyperactive - blu blu, the original e-vapour brand, has announced the appointment of MSQ Partners and Hyperactive to launch its myblu electronic vaping product in the UK following a competitive pitch. The agencies have been tasked by...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Fold7 - Carlsberg Fold7 has won the global Carlsberg business from incumbent 72andSunny Amsterdam. Fold7 has held the UK account for five years and will be rolling out it's Danish repositioning for the brand globally throughout 2018. Fold7 created...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Jellyfish Digital agency Jellyfish has bolstered its creative offering by appointing a UK team dedicated to building its dynamic creative proposition in the UK. Headed up by Shane Smith, who has been named Head of Creative Production, the team also...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Amsterdam Worldwide - Mitsubishi Mitsubishi Motors Corporation (MMC) has selected Amsterdam Worldwide as their lead global brand agency. The Amsterdam-based agency, with additional offices in Berlin and Paris, was engaged last spring in a...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

MeringCarson - JetSuiteX JetSuiteX has announced that MeringCarson has been charged with taking the air travel company’s marketing to new heights as media and creative agency of record for the year-old public charter brand. New advertising...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

McCann London McCann Worldgroup has announced Alex Lubar as CEO of McCann London. Currently McCann Worldgroup's New York-based Global Chief Marketing Officer, Lubar will transition to his new role beginning January 2016. He succeeds Zaid Al-Zaidy,...

Posted by: Creativepool Editorial
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Leaders

Account wins of the Week

TBWA\Chiat\Day – Kenwood Vineyards TBWA\Chiat\Day has been named agency of record for Kenwood Vineyards, a brand that was acquired by wine & spirits leader Pernod Ricard USA last year. The agency was appointed to help lead a re-launch of the brand...

Posted by: Creativepool Editorial

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