Displaying 289 - 324 of 9530 results
Earlier this year I was approached by Sarah Hill to write a piece on creativity in our agency, Hill+Knowlton Strategies, for a new book called #FuturePRoof and some of the things that we have learnt after launching our first *Global Center of...
Posted by: Simon Shaw
It's that time of year again when brands start milking our emotional connection to Christmas, so here I'll be looking at a few of the more interesting Christmas-themed ads to debut in recent weeks. I won't be featuring the annual John Lewis spot from...
Posted by: Benjamin Hiorns
So apparently, we won the rugby against Fiji on Saturday. 35-11, I believe. But there, I’m afraid, my knowledge of rugby stops. And so does my interest, if I’m honest, unless pizza and beer and a room full of friends is included. Sorry,...
Posted by: Ashley Morrison
Ruohan Wang makes beautifully simple illustrations that say more than at first meets the eye. She sometimes turns them into tongue in cheek GIFs, letting her style free from the static page to bring her thoughtful creations to life. Hailing from...
Posted by: Jade French
Last week, I posted one of my most successful blogs this year. "Top 10 worst corporate phrases" was for all you folk out there who hate ugly jargon such as “reach out”, “touch base” and “push the envelope”. You...
Posted by: Ashley Morrison
Imagine if no artist had ever signed their canvas. What would the art market look like today, how would works be attributed; valued, bought and sold? Artists do identify their work and have access to well organised and established routes to revenues...
Posted by: Creative Barcode
When does homage become theft? And when does inspiration tip into plagiarism? Can a creative endeavour ever be called completely original? These were the questions facing a U.S. court, which last week found in favour of the family of the late soul...
Posted by: Magnus Shaw
Jackpot Joy - Bus Stop There's so much to baffle me here (which leads me to suspect these people are not really addressing me). Does Barbara Windsor really need money so badly that she's forced to appear in online bingo ads? Can't Eastenders give...
Posted by: Magnus Shaw
Nick Kamen was famous for a while. He was a pop star in the eighties and had a hit with a thing called 'Each Time You Break My Heart'. It wasn't terribly good. But his music wasn't the reason he was famous. No, the reason he was famous was for taking...
Posted by: Magnus Shaw
Leo Burnett Change, the specialist social change agency, have been appointed as the creative account for the NSPCC, as the child protection charity gears up for a major campaign that will launch this autumn. The agency won the account after an...
Posted by: Benjamin Hiorns
Last week, Jeremy Clarkson was forced to apologise for having said a bad thing. A very bad thing. It is the only word in the whole English language that I can think of that is 100%, totally and utterly off limits. The word is “n****r”....
Posted by: Ashley Morrison
Say what you like about Tesco, but they know how to create a fuss. A couple of days ago, the digital, broadcast and print media fell on a story about the retail giant and its latest advertising wheeze. As a plethora of reports rushed to tell us,...
Posted by: Magnus Shaw
"Any sufficiently advanced technology is indistinguishable from magic." Arthur C Clarke When I was a nipper, I'd watch Star Trek and pretty much take it for granted that I was seeing an accurate portrayal of the future. I'm quite an old bloke now,...
Posted by: Magnus Shaw
In his book ‘Damn Good Advice (for people with talent)’, the legendary art director George Lois says, “A creative person who is humourless could never produce consistently great work in communicating with warmth and humanity to the...
Posted by: Creativepool
How do you get the design you want? The perfect design you envision in your head?... The design brief is the answer. Whether you are a designer or a client, an effective design brief is the single most critical factor in ensuring that a project is...
Posted by: Creativepool
Your portfolio is one of the most important things that need to be considered when thinking about applying for a new job. Us "old schoolers" have all spent countless hours trudging around Soho with our A2 portoflio in tow, ending the day with a...
Posted by: Creativepool
In comparison with the tabloids, The Guardian uses television advertising sparingly. This may be a cost consideration, but actually ensures a rather pleasing impact when a spot does appear. In the past, the paper's TV efforts have been intriguing,...
Posted by: Creativepool
1. Keep to an A4 size This is pretty obvious. Who is going to print out an A3 CV for their records anyway? Provide your potential employers the convenience as they are really busy people. It's politeness. They will need to print out your CV for...
Posted by: Creativepool
On 21st October 2008 a completely original advertising campaign was launched. Positioned on the sides of buses it carried the simple headline: 'There's probably no God. Now stop worrying and enjoy your life. This was the first time a marketing...
Posted by: Creativepool
Andrew Finan is a UK entrepreneur who has worked with games most of his life. In the nineties he ran a series of international chess events in the USA, Russia, Germany, France, the UK and Spain. They culminated in the World Chess Championship Final...
Posted by: Creativepool
Wandering around a supermarket when it's not busy like at 8am on a Saturday morning makes one of life's necessary evils ever so slightly more pleasurable. Not much more, admittedly I'd rather be asleep, for one thing but ever so slightly. One thing...
Posted by: Creativepool
Richard has won awards at D&AD, Creative Circle, British Television, Campaign Press, the Clios, Australian Award, the Aerials, UK Radio and Cannes. Today he is Head of Creative at HPS Group in Marlow, Bucks. Hi Richard, for an out of town agency...
Posted by: Creativepool James Norrington is Creative Director of the brand engagement agency Avvio. Multi-talented, he's a digital designer, graphic designer, 3d designer and a dab hand at video editing. He's also a pretty impressive wind-surfer and skier. James, you...
Posted by: Creativepool
In a rapidly shifting business landscape, the need for brands to adapt and evolve has never been more critical. Bulletproof, the world’s largest independent brand agency, recognized this imperative with their recent rebranding...
Posted by: Creativepool Editorial
In the world of creative agencies, Wonderful stands apart with its unique blend of strategic thinking and imaginative execution. Founded in 2007 by Dan Maudhub, the agency has evolved from its roots in Maidstone, Kent to a fully remote operation with...
Posted by: Creativepool Editorial
In the dynamic world of creative studios, SLAAAAASH stands out as a beacon of innovation and excellence. Founded by Franco-Swiss partners Valentin and Hadrien, this Singapore-based company has redefined the standards for small and medium creative...
Posted by: Creativepool Editorial
By Mark Fensom, director of brand communications agency, Warbox. Contrary to popular perception, or making a speculative assumption, your brand isn't just about how something looks. It’s also about how it sounds, interacts and...
Posted by: Warbox Creative Ltd.
Hiring a digital marketing manager is a crucial step for any business looking to strengthen its online presence, drive traffic, and increase sales. In today’s digital age, a competent digital marketing manager can be the key to unlocking your...
Posted by: Creativepool Editorial
In an era marked by rapid change and unprecedented challenges, LONDON Advertising stands as a beacon of resilience and creativity. Founded in Soho, London, in November 2008, just two weeks after the collapse of Lehman Brothers, the company faced the...
Posted by: Creativepool Editorial
Celebrated portrait photographer Tom Oldham has launched his latest project, ‘The Hopefuls,’ aimed at addressing the widespread political disillusionment among first-time voters in the UK. This powerful project aims to capture portraits...
Posted by: Creativepool Editorial
Betfair, one of the world’s largest international online sports betting providers and part of the world’s biggest entertainment company, Flutter, has today launched a new bran positioning and brand platform developed with their creative...
Posted by: Creativepool Editorial
It’s ok to not be ok. This is an adage that has become something of a silent anthem in recent years, as more of us start to realise we’re “not the only ones struggling.” In the creative industries particularly, which tends to...
Posted by: Benjamin Hiorns
This week, I spoke to Nikola Jellačić, Chief Marketing Officer at online casino brand Casumo, about their recent rebranding by SNASK. What was the brief for the rebrand? The initial brief was a brand refresh rather than a full rebrand. But we...
Posted by: Creativepool Editorial
How was your company born and where are you based? IMP (Implementation Management Partners) was born in 2015, evolving from the established virtual agency Johnson Beesley, which started in 2007. Based in the US, IMP excels in brand identity design,...
Posted by: Creativepool Editorial
Aside from my “day job” as a copywriter/journalist/mercenary, I’ve also worked on and off as a semi professional musician for the last 20 years. At one point around 2008, it seemed as if that career might actually blossom into...
Posted by: Benjamin Hiorns
Product design and innovation consultancy Morrama in partnership with circular manufacturing company Batch.Works, recently announced the launch of a pair of pretty unique headphones. Kibu headphones have been designed and manufactured so that kids...
Posted by: Benjamin Hiorns
