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Advertising

5 of the best Women's World Cup ads

The Women's World Cup kicked off in France this week where 24 teams from across the globe will battle it out over the next month for football's ultimate prize. The women's game has been slowly but steadily evolving in recent years with more TV...

Posted by: Industry Updates
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Advertising

International Women's Day 2019: 8 of the best ads that empower women

To mark International Women's Day, we've compiled eight of the best ad that promote femininity. Sport, singing and all-around positivity feature heavily as ladies come together to show that anything is possible if you put your mind to it. 1. Sport...

Posted by: Industry Updates
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Advertising

International Women’s Day 2019: News brief

Wunderman launches Fund Female initiative Wunderman UK is launching a new initiative called Fund Female, encouraging its employees to consciously support female-owned businesses. Starting today and running for a week, staff will take up the...

Posted by: Industry Updates
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Advertising

Crazy new Nike ad celebrates women in sport

Nike has launched a new ad celebrating women in sport featuring and narrated by tennis star Serena Williams along with a host of other talent, through agency Wieden+Kennedy. The 90-second spot looks back on iconic moments when women were either...

Posted by: Industry Updates
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Inspiration

Women in Photography: Diane Arbus

“My favourite thing, is to go where I’ve never been” Diane Arbus has been called sensational, bizarre, unique. Her distinctive and unusual subjects and gritty techniques make her images instantly recognisable, even amongst the...

Posted by: Lobster
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Inspiration

Women in Photography: Dorothea Lange

“That frame of mind that you need to make fine pictures of a very wonderful subject, you cannot do it by not being lost yourself.” No other photographer captured the struggles, emotions and consequences of the great depression era than...

Posted by: Lobster
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Inspiration

Women in Photography: Gerda Taro

Gerda Taro is a name that many do not know, but perhaps one that they should. Born Gerta Pohorylle to a Jewish family in Stuttgart, Gerda would become one of the first female photojournalists to cover a war from the frontlines, and tragically would...

Posted by: Lobster
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Advice

Million Dollar Women: Three things that resonate

I’ve been talking about the #Million Dollar Woman Summit a lot! To my tribe, my clients, my mentors and friends. And all this talking happens to coincide with the second year anniversary of me founding Perfect Tribe (thank you all for the...

Posted by: Nikki Bentley
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Features

21st Century Women: An alternative view of Cannes 2017

As this year’s Festival of Creativity draws to a close, it’s safe to say that Cannes 2017 has been predictably unpredictable. From a semen testing app scooping a Grand Prix, through to the epic 17-minute film triumph from, of all brands,...

Posted by: Partners Andrews Aldridge
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Advertising

International Women's Day 2017 in Advertising

This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...

Posted by: Benjamin Hiorns
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Features

2017 is the year we finally learn that women are not objects

A weekly roundup of the most important news from the advertising awards world Interaction Awards This week, the Interaction Awards announced the winners of its 2017 edition. The Best of Show winner went to “Kinetic” for One Million...

Posted by: TheNextGag
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Advertising

FCB Inferno continue to Inspire Women to take up sport with This Girl Can

The next phase of the This Girl Can campaign, commissioned by Sport England and funded by The National Lottery, began last week with new creative across social media, digital media and out of home (48 sheets and 6 sheets) from FCB Inferno. Over the...

Posted by: Industry Updates
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Economy

MediaCom gets smart about helping women back into work

Two leading lights from the UK fashion industry have urged business people from in and around Manchester to support a charity which helps dress women in need for job interviews and a brighter future. Betty Jackson, CBE and Jane Shepherdson, MBE (both...

Posted by: Industry Updates
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WCRS expose Coercive Control with Women's Aid

Is domestic violence always physical? There's a growing awareness around the signs of coercive control - Imagine always being told that your dress is inappropriate. Imagine not being able to see your friends without your partner present. Imagine...

Posted by: Industry Updates
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Inspiration

TARRA: A platform for women who create

A recent study by the Association of Collegiate Schools of Architecture showed that only 15% of licensed architects around the world are female, despite an even split of male to female students in architecture schools. Likewise, 2011’s A List...

Posted by: Kate Lewin
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Inspiration

Designing for women in the 21st century

Once there was a girl, and the girl liked pink very much. Everything she owned was pink. Pink and small, and that’s the way she liked it. But gradually the girl (we’ll call her Emily) grew into a sophisticated woman. Sure, she still liked...

Posted by: Partners Andrews Aldridge
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Features

#MaintainTheRatio: There’s enough women in advertising...

A roundup of the most important news of the week in the advertising awards world. The 3% Conference This week, the 3% Conference held their 2016 edition. The event is growing and gaining support every year. The line of speakers was excellent and...

Posted by: TheNextGag
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Advertising

MEC Wavemaker and Activia encourage women to find their InSync moments

MEC Wavemaker has co-created a partnership with AOL Studios and Activia to support the global repositioning of the Danone brand. A series of videos starring influential women, including Jodie Kidd, Victoria Pendleton and Denise Lewis, have been...

Posted by: Industry Updates
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Advertising

The diversity debate should not just be about women

Having read the debate in our industry on gender balance over the past few days, sparked by Kevin Robert's 'leave of absence', I thought it worth looking again at what can be done about equality, not just for women, but increasing diversity...

Posted by: Suki Thompson
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Economy

MullenLowe London get Frank About Women with global survey

It's a sad fact indeed, but globally, women are still paid around 70% less than men. This is especially shocking considering how women will control almost two thirds of consumer wealth in the next decade. Smart brands seeking to build relationships...

Posted by: Industry Updates

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