Leaders
Hato - D&AD Festival
London-based studio Hato has elected to involve the public in creating the “collaborative visual identity” for this year’s D&AD Festival, using the ‘Start with a Mark’ campaign to invite people to...
Posted by: Creativepool Editorial
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Y&R London - BBC Sport Winter Olympics
Y&R London has created the latest campaign for BBC Sport to launch the 2018 Winter Olympics. Known as “The Fearless are Here,” the ad broke on the evening of Saturday 20th January and will continue...
Posted by: Creativepool Editorial
Leaders
WPP - Bose
Audio electronics firm Bose has selected a custom-built team of WPP agencies to be its global agency across creative, media and digital along with localisation and production. Grey Group, Wunderman, Hogarth Worldwide and MediaCom are...
Posted by: Creativepool Editorial
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Brothers and Sisters - webuyanycar.com
The next two ads in the major new campaign for webuyanycar.com launched this week, starring much-loved personality Phillip Schofield. Created by Brothers and Sisters, the ads, “Kitten” (above) and...
Posted by: Creativepool Editorial
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Inamoto & Co - Asics
Performance apparel brand Asics has selected the Rei Inamoto-helmed agency Inamoto & Co as its innovation partner, tasking it with creating breakthrough work in the brand's transition to fitness-as-a-service. The Brooklyn-based...
Posted by: Creativepool Editorial
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CES 2018
For even more on CES 2018, check our #techtuesday piece from last week.
CES visitors blown away by Byton Concept
Byton debuted its first concept car at CES this year. The all-electric, self-driving SUV is described by the Chinese startup...
Posted by: Creativepool Editorial
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Kenyon Weston - The Coca-Cola Company (Diet Coke)
Diet Coke has been rebranded and given a bold new can design, which follows the drink suffering a drop in sales in the last year. The new look comes alongside a host of new flavours, which The...
Posted by: Creativepool Editorial
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krow Communications - Sky Vegas
Sky Vegas, the online casino, has appointed krow communications to handle its advertising account. krow won the business following a competitive pitch process that also involved BJL, Fallon, and iris. The previous...
Posted by: Creativepool Editorial
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GBH - Royal Mail (stamps)
Epic fantasy drama Game of Thrones is being celebrated in a new set of Royal Mail stamps which have been designed by studio GBH. The set of 15 first class stamps is one of the biggest ever commissioned by the Royal Mail and...
Posted by: Creativepool Editorial
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J. Walter Thompson London - HSBC
This wonderful new advert for HSBC from J. Walter Thompson London is exactly what we all need in the lead up to Brexit. The narrative, starring British actor-director Richard Ayoade, celebrates the positive benefits...
Posted by: Creativepool Editorial
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Genuine
IPG-owned digital creative agency Genuine has hired Adam Kasper and Mitch Blum away from Havas and DigitasLBi, respectively. Kasper, an 11-year veteran of Havas (and a 22-year industry vet) and the advertising conglomerate’s former...
Posted by: Creativepool Editorial
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Accenture - Vatican News
The Ministry of Communications of the Vatican has appointed Accenture Interactive to help design and deliver its new communications system called Vatican News. The move is part of the Vatican reform aimed at finding new ways...
Posted by: Creativepool Editorial
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Netflix get Abstract for the Art of Design series (January)
Netflix began the year with the launch of a new documentary series that took an in-depth look inside the beating heart of the design industry, in much the same manner as their previous,...
Posted by: Benjamin Hiorns
Leaders
The swarm of drones illuminating Miami Beach
Amsterdam-based Studio Drift has choreographed 300 drones to mimic a flock of birds over the beach during this year's art week in Miami. Presented by Future\Pace gallery and BMW, the Franchise Freedom...
Posted by: Creativepool Editorial
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Robot Food - Harewood
The Harewood Estate, situated between Leeds and Harrogate, is known for its rich history and the expansive grounds around Harewood House. Now, the Harewood Food and Drink Project has launched a new collaborative initiative that...
Posted by: Creativepool Editorial
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Publicis - Lastminute.com
Lastminute.com has appointed Publicis London to its pan-European creative ad account, following the travel brand's split with FCB Inferno only months into the relationship. Publicis London has been tasked with developing an...
Posted by: Creativepool Editorial
Leaders
Big Al's Creative Emporium - Bank's
Finally, someone says what we’re all thinking this Christmas. Banks’s Beer does away with the cheesy festivities with its refreshingly honest take on the holiday season. For the daring and...
Posted by: Creativepool Editorial
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Sunshine - Planned Parenthood
A collective of musicians, designers, artists, authors and comedians have teamed up to create a musical compilation in aid of sexual health charity Planned Parenthood. The 7-Inches for Planned Parenthood fundraising...
Posted by: Creativepool Editorial
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Mother - Debenhams
Debenhams has selected Mother as its lead strategic, creative and design agency, with a remit to develop its brand identity and express its new strategy dubbed “Debenhams Redesigned.” The department store announced its...
Posted by: Creativepool Editorial
Leaders
Pentagram - Mangasia
The Barbican has opened a new exhibition exploring the history of Asian comics, featuring graphics and installations created by Pentagram. Mangasia: Wonderlands of Asian Comics is currently on tour at the Palazzo delle...
Posted by: Creativepool Editorial
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Officer & Gentleman - Pornhub
Adult entertainment site Pornhub, in partnership with adult toy retailer Ann Summers, recently announced the launch of an exclusive sex toy line and in order to promote the launch of the new line, Pornhub (as is their...
Posted by: Creativepool Editorial
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The Red Dress - Brewdog
Craft beer brand Brewdog has released a new drink, featuring both a recipe and packaging designed to raise awareness about the impact of climate change. The beer is titled “Make Earth Great Again,” in reference to...
Posted by: Creativepool Editorial
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Adam&Eve/DDB - John Lewis
It's that time of year again. John Lewis has unveiled its hotly anticipated Christmas spot with new star Moz the Monster, who lives under a boy's bed. The ad tells the story of a boy called Joe who is kept awake by the...
Posted by: Creativepool Editorial
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Sony brings Aibo robot dog back to life with added AI
Sony has unveiled a new version of the robot dog it is thought to have killed off over a decade ago and now it comes with artificial intelligence. The tech brand announced this week that it will...
Posted by: Creativepool Editorial
Leaders
Rob Flowers - The Edible Exhibition
London-based illustrator Rob Flowers has created a series of edible posters for an exhibition aimed at encouraging children to experiment with their food. The Edible Exhibition began with a workshop last month,...
Posted by: Creativepool Editorial
Leaders
WPP
Lindsay Pattison has been named Chief Transformation Officer of WPP with responsibility for getting its agencies to work more closely together for its top 50 clients. Her appointment to the newly-created role comes at a pivotal time for WPP,...
Posted by: Creativepool Editorial
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Cookies & Partners - Greenpeace
Cookies & Partners has won the pitch for Greenpeace - the most important independent environmental organisation - to create their Christmas communication campaign to recruit new regular donors. The central message is...
Posted by: Creativepool Editorial
Leaders
SomeOne - The Honourable Society of the Inner Temple
SomeOne has rebranded lawyers’ organisation, The Honourable Society of the Inner Temple, with a redrawn Pegasus logo that aims to break away from flat graphic symbols. The Honourable Society...
Posted by: Creativepool Editorial
Leaders
eBay launches "the world's first subconscious shopping experience"
eBay has teamed up with specialist retailer Saatchi Art to create an experimental shopping experience, which brings together art and technology to uncover shoppers' subconscious...
Posted by: Creativepool Editorial
Leaders
Delete - Movember Foundation
The Movember Foundation has partnered with digital agency Delete to deliver a branded content campaign to support Movember this autumn. Following a donation of free ad space from WeTransfer, Delete worked in...
Posted by: Creativepool Editorial