Displaying 1 - 36 of 2513 results
I’m a grumpy git, I know. I never watch Comic Relief and I find Pudsey the giant eye-patched teddy bear more sinister than endearing. For me, there’s nothing more nauseating than being lectured by multi-millionaire...
Posted by: Ashley Morrison
We’ve all had fantasies about various ways of quitting our jobs. In fact, some of you out there may even have turned freelance because you just couldn’t take the permanent life any more - either because of your boss or the work itself....
Posted by: Ashley Morrison
TikTok, the short-form video platform, has taken the world by storm, with users seeking fame and fortune through the power of viral content. Whether you're an individual looking to build a personal brand or a business aiming to reach new customers...
Posted by: outbloom
England and Chelsea footballer, Raheem Sterling, and industry icon and music video director, Carly Cussen, recently launched their own creative production agency - Playmaker Films. Sterling and Cussen have a track record of working together to...
Posted by: Creativepool Editorial
If you’ve watched the video clip for This Is America as many times as we have you probably have a lot of ideas about the lyrics and visual representations throughout the 4-minute long video (and respect for the musical prowess of Donald Glover aka...
Posted by: Lobster
The results are in - people love to watch ordinary people do extraordinary things. A couple months ago, Jukin Media’s beloved content brand People Are Awesome published “Best of the Year So Far!” and it quickly became a viral hit....
Posted by: Jukin Media
An enviable cast of major British celebrities pop up in a new safety instruction video for British Airways flights, which also introduces the Flying Start charity that supports Comic Relief. Given the ties to Comic Relief, the six-minute film is a...
Posted by: Benjamin Hiorns
The Weeknd’s latest music video ‘False Alarm’ is an epic action packed return to POV for Great Guns director Ilya Naishuller, coinciding with the release of The Weeknd’s latest album “Starboy”. The music video...
Posted by: Great Guns
Just over a week ago, a two-minute film called 'Say No To Spec' was released onto the web and has become a viral sensation. Originally created for Strategy Magazine's Agency of the Year competition in Canada, the film calls into question the common...
Posted by: Magnus Shaw
As part of its ongoing 'Unbelievable' campaign for Pepsi Max, AMV BBDO, OMD UK and Talon Outdoor recently took to the streets of London to surprise the locals with aliens, robots, tigers and more besides. PepsiCo rigged a London bus stop with...
Posted by: Benjamin Hiorns
Look around any aircraft cabin during the in-flight safety demonstration and I’d guestimate that about 20% of passengers at most are actually watching as the crew show us how a seatbelt works (“because all aircraft are...
Posted by: Ashley Morrison
Whether you're a business looking to showcase your products, an influencer aiming to strengthen your brand presence, or an organization eager to connect with your audience, high-quality videos are essential. Crafting compelling videos involves much...
Posted by: Creativepool Editorial
A key influence on the discussions at DMEXCO 2023 was how the emergence of free ad-supported streaming TV (FAST) channels is shaping the future of TV and premium video advertising. More than half of European CTV viewers in AudienceXpress’ CTV...
Posted by: Creativepool Editorial
Over the past few decades, video games have evolved from simple pixelated pastimes into immersive interactive experiences with vast storytelling potential. Alongside this evolution, branding in video games has also matured significantly. Once...
Posted by: Benjamin Hiorns
For this week’s member spotlight, we turn our focus to Alan Parry, a “a post-production nerd turned video production swiss army knife.” He freelances under the name Velvet Pig and specialises as an editor and motion graphics...
Posted by: Creativepool Editorial
The video games industry is comparable to other industries, but also entirely unique. Video games can draw huge fan bases, in the same way popular football teams can. But they also offer individually unique experiences, that can take you on a...
Posted by: Creativepool Editorial
The video call has, in recent, post-pandemic times, become a pretty consistent part of the day for millions of us. It’s a strange phenomenon that bridges the gap between the physical meeting and the phone call and, for me at least, figuring out...
Posted by: Benjamin Hiorns
The invention of cookies in 1994 changed the web forever. And with their 'death' in 2023, the fate of the internet hangs in the balance again. The disappearance of cookies has kick-started a new era of innovation in online privacy, and reminded us...
Posted by: Creativepool Editorial
Swhype is a UK-based company that declares itself an “end-to-end” video agency - a video production company, animation studio and creative agency rolled into one. That’s a lot of hats to manage and we want know how they balance...
Posted by: Creativepool Editorial
Video has become an increasingly important aspect of the marketing pantheon when it comes to online content. As broadband speeds have increased and attention spans have waned, consumers have become more accustomed to more focused online video...
Posted by: Creativepool Editorial
High shopper demand has made for an especially competitive Christmas this year, with brands using video as the glitter gun in their festive campaigns to capture optimum audience attention. Despite the rising price of video ads, smart video creative...
Posted by: Creativepool Editorial
It makes sense for a lot of creative professionals to see themselves as builders or architects. Essentially, that is what we are doing: building narratives, telling stories, working with structures and raw materials to make something greater. This is...
Posted by: Creativepool Editorial
What was the world's first lyric video? How was it born, and why was it important? Lyric videos often do more than show you simple words on screen. They are creative pieces of motion capture and/or production, they capture the viewer's imagination...
Posted by: Creativepool Editorial
Andrea Pierri thinks of himself as a creative video maker, and if there is one thing that certainly isn't missing from his videos, that is creativity indeed. From poetry to visual arts and communications, Andrea can gain inspiration from almost...
Posted by: Creativepool Editorial
You can tell from the interview below that Joel Maguet, Head of Studio at Maverick Media, is a huge fan of stories and moving people with them. Joel has always been passionate about film and production, so when the time was right, choosing Film...
Posted by: Antonino Lupo
Like many other creative pros, Jake Blackman found love at first sight when exposed with what is now his life career. Choosing life behind a camera rather than in front of it, Jake set out to create and edit on iMovie from a very tender age,...
Posted by: Creativepool Editorial
If you thought getting into the film industry was a bit challenging, wait until you hear the story of Joshua Teicher. In the mid-'90s, before the era of the Internet took place and at the dawn of the information age, Joshua fell in love with cinema...
Posted by: Creativepool Editorial
A research and neurological study from IPG Mediabrands Netherlands and publisher Sanoma has revealed that an ultra-short advertisement is able to convey brand, product and message much more effectively than the first few seconds of a regular spot -...
Posted by: Creativepool Editorial
‘Going viral’ is often seen as the pinnacle of success for marketing or advertising teams, with the social significance of a brand measured in likes, mentions and re-shared posts. Recently, however, businesses have started to question...
Posted by: Creativepool
If you're a fan of video game art, then you're in the right place. Today’s innovations and improvements in game art design and development have been shaped by the first steps that were taken in the past. Today, video games are considered more...
Posted by: Dream Farm Studios
Sizzles are videos that give you an overview of the key features surrounding a new product at launch. Here is a sneak peak into my design process.
Posted by: Kevin Forister
The prospects for video makers and marketers in 2019 are beginning to heat up. The film and video industry is changing rapidly, with new gear, formats, channels, and avenues for advertisements gaining momentum every day. Let’s look at the top...
Posted by: Shutterstock
In 2012, Canon launched the world’s first SLR style camera with the capability to record Full HD video, the 5D MKII. Since then with the release of the Mark III and IV models, the 5D line has established a strong reputation as the hybrid...
Posted by: JJ Media Group
Videos and personalisation are 2 must have items in any digital marketer's arsenal. Customers now expect a personalised experience and consciously align their brand loyalty with the extent to which they feel 'known' and valued by a brand. PR and...
Posted by: Lobster
Jukin Media and Creativepool have launched the very first user-generated content powered video contest, inviting creatives from all over Europe to use this mostly untapped resource to create refreshing social media campaigns for their favourite...
Posted by: Jukin Media
adam&eveDDB - Great Western Railway Great Western Railway is launching a new brand campaign that aims to re-ignite people’s love of rail travel by reminding them that adventures start as soon as they step onto a GWR train. The animated...
Posted by: Creativepool Editorial