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Features

How the golden age of pop videos threw up a glorious abberation

The golden age of the pop video brought us a buffet of treats, didn’t it? Who could forget Simon Le Bon lashed to a windmill sail in ‘Wild Boys’? Or Paula Abdul flirty dancing with a cartoon cat in ‘Opposites Attract’....

Posted by: Magnus Shaw
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News

The heads up. Why Facebook has lifted its ban on decapitation videos.

In my late teens, a video was doing the rounds. It was called 'Faces Of Death' and I don't think it was an official release - more a much-copied bootleg. Essentially it was a compilation of clips showing people meeting their deaths in accidents. A...

Posted by: Magnus Shaw
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Inspiration

The most creative Vine videos and their creators

How would you use just 6 seconds of video to create a stir and grab attention? The creative bunch below have given a glimpse into their artistic life through their Vine videos. Despite the introduction of Instagram's video capabilities, Vine has...

Posted by: Owen Bailey
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Inspiration

10 awesome stop motion videos

Stop-motion clips seem to popping up all over the place at the moment. With the popularity soaring for this fantastic technique, the bar has really been raised for the standard of clips. From individual projects to all the way to company adverts,...

Posted by: Creativepool
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Inspiration

The 15 best animated music videos

Animated music videos only crop up once in a blue moon but when they do they can really bring a song to life. As the number of animation techniques and styles has increased over time, the videos on offer have become increasingly diverse. Spanning...

Posted by: Creativepool
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Features

Cannes Lions 2019: The contenders

The Cannes Lions International Festival of Creativity is underway and tonight the first awards ceremony will take place at the Palais des Festivals where the first wave of winners will be announced. Ahead of the five awards shows taking place every...

Posted by: Industry Updates
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Advertising

Behind the Idea: evian drinks in The Baby Bare Necessities

The evian babies are back in a new campaign through BETC Paris that sees more cute characters return to revive its Live Young ethos. In a world of constant swiping, notifications and social media updates, the lead ad (bottom) reminds us of...

Posted by: Industry Updates
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Social Media

Krispy Kreme gets social with Hotlight Hour

Krispy Kreme has become the go-to brand for bosses in the UK keen to reward staff with the sweet treat. But the enjoyment doesn't stop there and the doughnut company has now swung onto social media to promote an incentive that goes way beyond the...

Posted by: Industry Updates
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Awards

D&AD Professional Awards 2019 winners and rankings

The 57th D&AD Professional Awards Ceremony took place last night (23 May) at a ceremony in London where six Black Pencils - the highest accolade - were awarded. Droga5 was awarded a Black prize in TV Commercial Campaigns and Furlined also picked up...

Posted by: Industry Updates
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Advertising

Grey Mexico's YouTube tutorials kill two birds with one stone

Latin American hardware store Construrama has launched a new campaign informing consumers about DIY best practices, while at the same time helping to rebuild Puerto Rico following hurricane damage in 2017. Two years ago, the country was hit by the...

Posted by: Industry Updates
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Advertising

Behind the Idea: Restoring Faith for ŠKODA

When it came to launching a new campaign for automotive brand ŠKODA recently, the client pointed to the success of its work with Paloma Faith last year for inspiration as it sent sales through the roof. But the Fallon creative team on the...

Posted by: Industry Updates
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Advertising

7 ads that prove Carlsberg wasn't all bad as new pilsner launches

Danish beer brand Carlsberg recently took the brave decision to launch a new campaign criticising the taste of its own product to promote the launch of a new pilsner. The work has seen social videos emerge featuring employees reading out negative...

Posted by: Industry Updates
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Advice

Create a Sizzle Video

Sizzles are videos that give you an overview of the key features surrounding a new product at launch. Here is a sneak peak into my design process.

Posted by: Kevin Forister
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Inspiration

Creativepool Spotlight: Ben the Illustrator

Having won a silver award in last year's Creativepool Annual for New York City Department of Transport, self-employed artist Ben the Illustrator is the focus of this Spotlight Q&A. Find out about his route into the industry which has led to working...

Posted by: Industry Updates
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Trends

Life in the living room: Why TV still matters in 2019

- By Rhiannon Murphy, head of TV at the7stars - Television, or at least our relationship with it, has changed. Over the past 20 years we’ve gone from celebrating the launch of a fifth terrestrial channel on our TV screens in the UK to...

Posted by: Industry Updates
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Awards

10 tips on how to win an Annual

The deadline for entries to this year's Creativepool Annual awards is fast approaching and with just over two weeks to submit your work, we've compiled a list of top tips to get you on your way. From telling your story and presenting the results...

Posted by: Industry Updates
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Awards

How Ogilvy won an Annual award in five seconds for Cadbury

Cadbury’s classic Gorilla ad from 2007 has become a staple of the brand’s identity over the past decade or so. And while the work has notched millions of views on YouTube since launching on TV, the brand wanted to tap into the digital...

Posted by: Ryan Watson
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Features

10 video marketing trends for 2019

The prospects for video makers and marketers in 2019 are beginning to heat up. The film and video industry is changing rapidly, with new gear, formats, channels, and avenues for advertisements gaining momentum every day. Let’s look at the top...

Posted by: Shutterstock
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Design

Top 10 innovations from Dutch Design Week 2018

Dutch Design Week is renowned for future thinking and concept-driven projects, making it one of the top design events of the year. This year’s exhibit revolved around something that’s top of the agenda for everyone from governments to...

Posted by: Pearlfisher
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News

Connect: London 2018 - what a week!

Creativepool held its annual Connect: London festival at Boiler House, Old Truman Brewery last week with two days of inspiring talks, workshops and networking events for the creative industry. The packed programme saw the action take place across...

Posted by: Creativepool
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Advertising

Top hires this week

Kelly Anna joins Jelly Print designer and illustrator Kelly Anna has joined Jelly London for representation. Known for her signature bold and vivacious style, Anna’s output has earned her clients such as Nike, Stylist and Stella...

Posted by: Industry Updates
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Features

International Day of Peace: five Lion-winning campaigns for good

Today marks International Peace Day 2018, an event sanctioned by the United Nations and observed annually around the world on 21 September. To mark the occasion, James Cooper, head of digital content at Cannes Lions, offers five Lion-winning...

Posted by: Creativepool
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Advertising

Top Hires of the Week

Pablo Pablo continues to gather momentum with the recruitment of Harriet Knight, from Ogilvy as Head of Account Management; and Marcus Eley, from Grey as Head of Production. Tim Doust, founding Partner of FCB Inferno, will also join as Non-executive...

Posted by: Industry Updates
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Advice

When choosing a web platform, why stop at a CMS?

These days, clients who demand the simple ability to add and remove content from a web platform with ease are faced with an abundance of choice. The digital technology market is brimming with incredibly advanced tools and hundreds of content...

Posted by: Matter Of Form
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Features

Unboxing unboxing

How packaging can drive sales and build advocacy at the heart of the unboxing experience. If you haven’t seen or heard about the unboxing trend consuming the internet then you’d better crawl out from behind that pile of plain cardboard...

Posted by: The Space Creative

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