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Displaying 433 - 468 of 1654 results

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Features

Think Big, Go Small: Why influencer marketing isn't about reach

Despite what many marketers and PR agencies still believe, influencer marketing is not a popularity contest. Whilst it’s clear that the use of influencer campaigns continues to rise, with 87% of marketers using them in their strategies, there is...

Posted by: VAMP
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Leaders

Top Hires of the Week

AnalogFolk Independent digital agency AnalogFolk, has announced the appointment of Fredrik Dahlberg as Creative Director. Dahlberg will be responsible for the development of the agency’s copy arm as well as bolstering the agency’s...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Inamoto & Co - Asics Performance apparel brand Asics has selected the Rei Inamoto-helmed agency Inamoto & Co as its innovation partner, tasking it with creating breakthrough work in the brand's transition to fitness-as-a-service. The Brooklyn-based...

Posted by: Creativepool Editorial
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Leaders

#techtuesday: The best of CES 2018 and other stories

CES 2018 For even more on CES 2018, check our #techtuesday piece from last week. CES visitors blown away by Byton Concept Byton debuted its first concept car at CES this year. The all-electric, self-driving SUV is described by the Chinese startup...

Posted by: Creativepool Editorial
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Features

Autism & Creativity

It may seem unlikely, but people on the autistic spectrum have been an integral part of the creative industry for decades, without the industry necessary knowing that. Thinking differently is not only a mantra but also a characteristic that is valued...

Posted by: Alex Shifrin
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Leaders

Top Hires of the Week

Acne This week, Acne welcomed Director Laura Borgio to their ranks. A super innovative filmmaker with a passion for storytelling, Laura's rare ability enables her to create engaging, meaningful, and dynamic content across a multitude of different...

Posted by: Creativepool Editorial
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Inspiration

Design Trends 2018: Bold moments, glitches, layers and diversity

I'm not a designer, lacking both the patience and the creative impulse (at least when it comes to images), but design is something I, and almost everyone else on this planet, appreciate on a very primal level. It's the first thing we notice in almost...

Posted by: Benjamin Hiorns
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Inspiration

Developing An Eco-Responsible Approach To Event Management & Marketing

Any organiser of events interested in eco-responsibility will sooner or later have come into contact with the Sustainable Development standard specific to events: the ISO 20121 standard. The ISO 20121 standard deals with "Responsible management...

Posted by: Phil Michael
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Leaders

Top Hires of the Week

CHI&Partners Joining CHI&Partners this week are the talented creative team of Jo Griffin and Tom Dixon, who are coming to the agency after three years at rival London shop WCRS. As the team responsible for the multi-award winning campaign...

Posted by: Creativepool Editorial
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Leaders

The Year in Design 2017

Netflix get Abstract for the Art of Design series (January) Netflix began the year with the launch of a new documentary series that took an in-depth look inside the beating heart of the design industry, in much the same manner as their previous,...

Posted by: Benjamin Hiorns
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Leaders

AI & Creativity

Artwork composited using Adobe Stock Assets by visual artist Sebastian Hue The question as to whether AI could assist - or even replace - human creativity has been asked since the invention of the computer. While some creatives embrace the concepts...

Posted by: Adobe
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Leaders

Do we still need Cannes?

Last night I was invited along to the Cannes Lions Official Launch at the rather swanky Mondrian London at Sea Containers. The room was filled with about 50 key members of the press from the usual suspects and a broadcast was streamed to about 500...

Posted by: Michael Tomes
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Leaders

Rebrand Roundup: The inner temple, Thomson becomes TUI and other stories

SomeOne - The Honourable Society of the Inner Temple SomeOne has rebranded lawyers’ organisation, The Honourable Society of the Inner Temple, with a redrawn Pegasus logo that aims to break away from flat graphic symbols. The Honourable Society...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: UKIP, Moonpig, Dropbox, Auto Trader and other stories

Moonpig (in-house) Online card and gift retailer Moonpig has rebranded, swapping out its cartoon pig mascot for a simpler, typographic look. Designed by Moonpig’s in-house design team in collaboration with consultants Cat Totty and Ian Styles,...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Splendid Unlimited - Royal Holloway Royal Holloway, University of London, has appointed Splendid Unlimited to transform the institution's website experience to communicate its reputation as one of the UK's best universities. Royal Holloway is ranked...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

CHI&Partners CHI&Partners has added three new multi-award-winners to its creative department, bringing in Howard Green and Kate Allsop from Grey London and Alice Burton from Y&R London. At Grey, Allsop was part of the team behind News UK’s...

Posted by: Creativepool Editorial
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Alexa on Trial

It’s in our nature to rebel. As teenagers, or in retirement, we don’t really like to be told what to do. And we enjoy a good bit of mischief! It’s part of what makes us human. In today’s brave new world of artificial intelligence (AI) our...

Posted by: VCCP

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