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Displaying 253 - 288 of 1124 results

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Features

Jobfishing - The fake design agency that catfished 52 creatives

Everyone loves a good con story. You only have to see the success of the recent Anna Sorokin drama and Tinder Swindler documentary on Netflix to see how infatuated we all are with the seedy inner-workings of a good long con. But the latest big con...

Posted by: Benjamin Hiorns
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Features

How one agency is reintroducing web standards to the world

In February 2020, digital design and technology agency Studio 24 was awarded the contract to redesign the website of the World Wide Web Consortium (W3C). For those unaware, this is the prestigious, international organisation founded by the inventor...

Posted by: Creativepool Editorial
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Inspiration

Space tell Gen Z to not hold back for Häagen-Dazs | #BehindTheIdea

Ice cream is always going to be a big draw when it comes to advertising. There’s something so bold and alluring about it, after all, particularly the ‘luxury’ brands. And it doesn’t more luxurious and iconic than...

Posted by: Creativepool Editorial
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Leaders

WHAT’S UP 2022? Three media experts predict the year’s big trends

Long form, short form, educator content, social media and inclusivity - a trio of industry leaders predict what they expect to be big this year, whilst examining where they come from in the first place. Simon Binns, editor of LAD Bible, Matt...

Posted by: Creativepool Editorial
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Inspiration

The importance of authenticity in personal branding

We are all familiar with branding and how important it is when it comes to business, but fewer people are aware of the power of personal branding, and the benefits it can bring to your professional life. Amazon founder, Jeff Bezos is famously quoted...

Posted by: Creativepool Editorial
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Inspiration

Why you *should* be spending more time on Instagram | #MemberSpotlight

Matt Rota has been an illustrator for over 15 years now, and his crude (in the most positive sense possible), visionary imagery is something you will not forget in a hurry. Matt admits to spending "lots of time" on Instagram to get inspired, which...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow the uncomfort zone with The Team Director Sally Tarbit

With over 30 years of experience under her belt, Sally Tarbit has seen all sides of the creative industries from every conceivable angle. In her current role as Director at The Team, she leads on brand activation, with a focus on campaigns and...

Posted by: Creativepool Editorial
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Leaders

4 misconceptions about ad fraud costing you money in 2022

Virtually every advertiser and marketer working with online campaigns is affected by ad fraud, in one form or another. And yet, most advertisers will think that ad fraud does not affect them at all. There are a number of dangerous misconceptions...

Posted by: Creativepool Editorial
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Inspiration

Why we should be doing more listening in 2022

Content Strategist Don Hoyt Gorman reveals some insights from the research and strategy desk at The Frameworks In order to get to meaningful, impactful content, you need to start by listening. We do this all the time on behalf of our clients. We...

Posted by: Creativepool Editorial
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Industry

Aural sculpture - Shaping the virtual sounds of the future

In 2021, amp predicted a rise in investment in audio branding and audio-focused content. As many brands shifted to more immersive digital storytelling and e-commerce, the role of sound in branding across all industries has significantly changed. New...

Posted by: Creativepool Editorial
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Leaders

Blockchain: Solving the media and advertising sector’s challenges

There are over 6,500 different cryptocurrencies, all varying in size of market capitalisation, which have different followings and trading volumes. Some of these are meme coins which have a supporting business model flimsier than a house of cards....

Posted by: The PR Boutique
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Industry

How to Choose an Experiential Agency

As a concept, experiential marketing is all about taking risks and doing whatever it takes to create a bond between the consumer and the brand. An experience, after all, can be a thousand different things to a million different people but it’s...

Posted by: Creativepool
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Workshop

How to find jobs and gigs | Creativepool Member Hacks #2

Creativepool is a fantastic place full of opportunities for any member in the community. We have thousands of jobs available each month catering to all the specialisms in the community, from design to copywriting and illustration. Given any creative...

Posted by: Creativepool

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