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Industry

Are you in need of the Tapestry Treatment?

Ready for a Halloween Makeover? Enter for a chance to win the Tapestry Treatment and a £75 Selfridges voucher We're offering the opportunity to have your image transformed this Halloween using the magic of post production! No dressing up or props...

Posted by: Tapestry
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Features

Creative Opinions: James Damore's Google Memo

Last week, there was a great deal of smoke being blown surrounding the memo released by Google employee James Damore, which inferred that women were biologically inferior to their male counterparts when it came to computer science and coding. These...

Posted by: Benjamin Hiorns
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Leaders

That Google Memo: The sacking, the fallout and everything else

Last weekend, an internal memo from a Google software engineer with an incendiary title and even more incendiary content, went viral. Yesterday, it was confirmed that the employee who birthed the memo had been fired. The real question on everyone's...

Posted by: Benjamin Hiorns
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Leaders

Outdoor Lions Winners Revealed

The winners of the prestigious Outdoor Lions Awards (sponsored for the eighth consecutive year by Clear Channel Outdoor) have been announced at Cannes Lions 2017. Joint Grand Prix winners were: Twitter, for their brand campaign through Twitter San...

Posted by: Creativepool Editorial
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Leaders

Airbnb launches Open Homes refugee housing platform

I've yet to have a bad experience in an Airbnb. Granted I might just have been lucky, but then the vast majority of my friends have shared equally positive experiences, so maybe they really do have an excellent vetting process (for balance, if anyone...

Posted by: Benjamin Hiorns
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Leaders

Are politicians targeting you on social media?

I'm going to go out on a limb here and presume that at least 75% of the people reading this piece have an active Facebook account. Such is the all-encompassing ubiquity of the great social media titan, that it's not unrealistic of me to make this...

Posted by: Benjamin Hiorns
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Inspiration

Trailblazers: Powerful portraits with Stanley Chow

Stanley Chow’s bold portraits and illustrations are internationally recognised on the covers of The New York Times and The New Yorker, used for clients including Saatchi & Saatchi, and have even caught the attention of bands such as The White...

Posted by: Kate Lewin
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Leaders

Creative Opinions: The Snap UK General Election

When Theresa May announced yesterday morning (18 April, 2017) that it was her intention to hold a snap general election in the UK on June 8 (a move that was since validated earlier today by a vote of 522 to 13), the UK media did what it always does....

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

Publicis - Fairy Fairy has brought to life the power of a single drop of its famous washing up liquid with a playful art installation of bubbles. Fairy wanted to come up with an engaging way to showcase its unique mileage messaging: “one drop...

Posted by: Creativepool Editorial
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Leaders

Social Media owns Kendall Jenner over controversial Pepsi ad

UPDATE: Since this article was first posted, Pepsi have decided (wisely in my opinion) to pull the ad from YouTube. A Pepsi spokesperson said in a press release: "Pepsi was trying to project a global message of unity, peace and understanding. Clearly...

Posted by: Benjamin Hiorns
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Leaders

Adland comes out in support of Equal Pay Day

Equal Pay Day (April 4) is a movement dedicated to showing how much further into the year a woman, on average, must work to earn what her male counterpart earned the previous year. The day, originated by the National Committee on Pay Equality (NCPE)...

Posted by: Benjamin Hiorns
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Features

Interviews on AI: Connecting Automation and Intelligence

Alongside my recent pieces, Tech Trends: AI in 2017 and Creative Opinions on AI, I also conducted a series of interviews with some varied and insightful industry figures about their own experiences, hopes, thoughts, feelings and fears regarding the...

Posted by: Benjamin Hiorns
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Leaders

What a beauty salon can teach you about politics

A weekly roundup of the most important news from the advertising awards world ADC*E The Art Directors Club of Europe honored “We Are The Superhumans” for Channel 4 by 4Creative with a Creative Distinction Award. The prize was created...

Posted by: TheNextGag
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Leaders

Absolut Vodka bottles have been reimagined as world leaders

A Singapore-based artist going by the name “The Jubilee Red” has reimagined the design of some Absolut Vodka bottles to reflect both the aesthetics and the messaging of some rather prominent politicians. The packaging concepts have taken...

Posted by: Creativepool Editorial
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Leaders

International Women's Day 2017 in Advertising

This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...

Posted by: Benjamin Hiorns
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Leaders

La La Land was robbed at the Oscars according to Social Media

Global media agency Carat analysed consumer sentiment around the Oscars on social media to determine the ‘audience votes’ ahead of the big announcement made on 26th February, when the underdog “Moonlight” walked away with the Best Picture...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Up close and personal with Nastia Cloutier

Nastia Cloutier-Ignatiev is a 19 year old portrait, fashion and beauty photographer based in Montreal. Despite her young age, she already has a roster of successful clients and an impressive Instagram following all captivated by her unique, highly...

Posted by: Kate Lewin
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Leaders

Top 10 Account Wins of the Week

Various Agencies - BBC The BBC has announced its new graphic design services roster for 2017, naming five consultancies including Studio Output and Mother London. The consultancies were selected from 11 tender applications in total, and will be...

Posted by: Creativepool Editorial
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Inspiration

How brands are using: Live video

Lest we forget, video content is king, and live streaming is the shiny pearl on top of the crown. With Facebook Live and Instagram Live’s emergences last year, brands discovered unprecedented, cost effective ways to engage with existing...

Posted by: Kate Lewin
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Leaders

Super Bowl 51: Ad land gets political. Or does it?

The 2017 Super Bowl came and went last night, with the New England Patriots coming back from the brink of defeat to score their fifth Super Bowl title. The real drama, however, appeared to be happening between the plays. Whilst Lady Gaga's half time...

Posted by: Benjamin Hiorns
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Leaders

What we've learned from Clinton's digital presidential campaign

Back in 2008 when Obama first ran for president, the iPhone was only a year old and Facebook wasn’t yet the world’s largest social network. Obama’s digital strategy was savvy and helped to mobilise voters who were already actively...

Posted by: Kate Lewin
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Workshop

You need to find time to write…

I have a relatively busy life. Beyond my 9-6 job in London as a Creative Director, I have to spend 2 hours either side commuting to and from work, 5 days a week. I generally stagger in from 8pm, I find I'm pretty exhausted, hungry, creatively drained...

Posted by: Andrew
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Leaders

Apple App Store raise price of all apps by 25% because of Brexit

With the post-Brexit pound plummeting faster than Donald Trump's approval rating, Apple have decided to set a terrifying precedent in the tech community by raising the price of all apps in the UK by 25%. In real terms, this means an app that used to...

Posted by: Creativepool Editorial
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Features

Interview: David Fraser from Ready10 on Goodbye Skint January

David Fraser made great waves in the PR industry last year when he left the established Frank PR after 12 years at the agency, having worked up the ranks from an entry-level role to the position of Deputy Managing Director. He has worked alongisde...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

SCPF - TOUS TOUS, along with SCPF, presents the fifth instalment of the well-known Tender Stories series. A comprehensive communication campaign with the aim of depicting tenderness from a new angle, as well as revealing the new Autumn/Winter 16-17...

Posted by: Creativepool Editorial

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