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Leaders

Slide down The Shard in VR

Towering at 95 stories high, The Shard, the UK’s tallest building, has attracted visitors from across the globe for an unparalleled view of London’s iconic skyline. For a truly remarkable visit to the British landmark, visitors travel...

Posted by: Creativepool Editorial
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Workshop

Top 5 copywriting tips from creative director Max Vinall

As a writer with nearly 30 years’ experience (currently creative director at Jellyfish, and Copywriting, Branding and Tone of Voice trainer), let me tell you one thing: The words matter. Whether you write for the web, social, TV, film, the...

Posted by: Max
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Leaders

November's essential reads

In this month's top reads our CEO, Anant Sharma, looks at passwords rendered from brainwaves, the rise of no-frills brands and a national obsession with KitKats... Gosh. What a summer. What great weather. So lovely to see everyone so bloody...

Posted by: Matter Of Form
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Features

Continuous Lines: The Creative Mind Behind Our Branding

At JJ Media Group our values are reflected in every aspect of our branding and culture. We are spontaneous, experimental and collaborative. Our mission is to provide our clients with an all-round, efficient, continuous service that exceeds their...

Posted by: JJ Media Group
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Leaders

easyJet find that social media is making millennials more 'glambitious'

Young adults now spend a staggering 438 hours daydreaming of a more glamorous life and spend more than £3000 a year trying to achieve it according to a recent study commissioned by Europe’s leading airline easyJet. This 'glam-bition' is...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Artist recreates London skyline with newspaper to celebrate new PS4 game In more gaming news, last week a London artist used 100 discarded copies of the Evening Standard to create a 300kg model of the iconic London skyline to celebrate the launch of...

Posted by: Benjamin Hiorns
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Leaders

Explore an interactive history of London

A gigantic interactive map almost 13 metres long was unveiled recently at the New London Architecture Galleries at The Building Centre in London, which aims to help the general public and tourists alike explore the past, present and future landscapes...

Posted by: Creativepool Editorial
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Leaders

Andy Murray makes his mark

Following in the footsteps of world number 2 tennis star Roger Federer and his ubiquitous “RF”, our very own Andy Murray now has his very own logo, which will no doubt become one of the most popular tattoos at this year's Wimbledon. The...

Posted by: Benjamin Hiorns
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Leaders

Could you spend 28 days living in virtual reality?

British artist, Mark Farid, plans to give up a month of his life to virtual reality with a crowd-funded campaign. The plan is for Farid to remain in one room for 28 days and experience every moment through the eyes of another person (a living...

Posted by: Benjamin Hiorns
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Leaders

WPP CEO survives shareholder revolt over excessive pay

WPP CEO, Sir Martin Sorrell has survived yet another revolt against his gigantic salary and bonus package, after over a quarter of the advertising giant's shareholders failed to back it at the company's annual general meeting yesterday, which took...

Posted by: Benjamin Hiorns
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2013 Designs Of The Year

Today sees the opening of the 6th annual Designs Of The Year exhibition and awards at London's Design Museum. Following in the footsteps of previous winners such as Barber Oserby's Olympic Torch and Shepard Fairie's Obama painting, 90 nominees have...

Posted by: Creativepool
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Leaders

90 days to build the world's tallest building

Construction is planned to begin on the world’s tallest building next month. The building in Changsha, China will be completed in 90 days. To complete such a task in the given time frame, the construction firm Broad Sustainable Building (BSB)...

Posted by: Creativepool
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Leaders

The future of London's skyline.

The Gherkin, The London Eye, the BT tower and One Canada Square are the great giants of London's skyline. One glance up in the air often takes your breath away as you contemplate the sheer scale of these structures. They also allow you to orientate...

Posted by: Creativepool
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Leaders

London's £12 million gallery to bridge gap between art and science

A new gallery is due to arrive in London in 2017, and aims to bridge the gap between art and science with the ambition of being an all-inclusive visitors’ space. The Science Gallery London project by King's College London is aimed at...

Posted by: Creativepool Editorial
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Leaders

Marketing your way through the COVID crisis

It's easy to imagine how hard small and medium enterprises (SMEs) are struggling during this global pandemic situation. Government programmes may have neglected you or you may have fallen through the cracks of a flawed emergency initiative. Either...

Posted by: Creativepool Editorial
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Leaders

Leaders – Andrew Wilkie on challenging the status quo

There isn't a perfect formula for being an effective leader. But if there were one, we'd believe head of creativity and engagement at touch Andrew Wilkie cracked it a long time ago. A believer in humility, hunger for knowledge and constant...

Posted by: Creativepool Editorial
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Inspiration

The Mathematical Artistry of Simone de Gale Architects

They say there is no way you could get a lover of human sciences to enjoy maths. This may lead some people to believe that artists can never be good with numbers, but Simone de Gale's architectural firm is ready to prove the world wrong. With a...

Posted by: Creativepool Editorial
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Inspiration

The Bursting Delicacy of Nayeli Lavanderos

It's hard to find a spot that feels out of place in Nayeli Lavanderos' works. Nayeli's style somehow feels delicate and punchy at the same time, striking that perfect balance between fragility and confidence which makes her art so attractive to the...

Posted by: Creativepool Editorial
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Workshop

Let's bring some "Happimess" with Regina Blitz and Five by Five

How do you pull off a social campaign with a few pennies and tons of creative energy? Independent agency Five by Five certainly has something to say about that. Despite having a limited campaign budget, the agency has crafted a campaign for Regina...

Posted by: Creativepool Editorial
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Inspiration

Mark Harfield's Long-Lasting Love for Art

Mark Harfield wants to be like Pierre Soulages, Al Hirshfeld or Jean-Jacques Sempé. He wants to keep loving art for the rest of his life, and work hard enough to keep creating in his twilight years - perhaps as he enjoys some nice travel across...

Posted by: Creativepool Editorial
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Workshop

5-step guide to creating a realistic 3D display model

We, humans, are visual creatures and tend to be attracted to "nice things". That is a well known fact and can be noticed in almost every part of our lives, no matter if it is cars, furniture or even a nice bottle of wine. We react to nice design and...

Posted by: Božo Kaurić
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Inspiration

The Blind Passion of Augusto Correia

"Don't learn advertising. Learn people." Associate creative director Augusto Correia has an ardent passion for creativity. You can easily get that from his words, and how vehemently he talks about his craft. Born a musician and grown in advertising,...

Posted by: Creativepool Editorial
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Workshop

Falling in love with running all over again with ASICS's Run to Feel

Back when this lockdown mess started, several countries all over the world tackled restrictions in different ways. One of the unexpected results of social distancing is that people started taking real advantage of their 'allocated' exercise hour,...

Posted by: Creativepool Editorial
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Leaders

From condoms to cannabis: how to market your taboo product

The conversation around controversial and taboo sectors is changing. Topics that used to be hard to tackle even ten years ago are now out and in the open, which opens up a whole new world of possibilities for marketers and brands. It does, of course,...

Posted by: Creativepool Editorial
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Features

LGBTQ+ representation deserves more than a yearly nudge

Stonewall’s legacy lives on today. Peaceful marches of Gay Pride movements all around the world, from Europe to the US and beyond, echo the days of riots and violence which erupted at the dawn of the Seventies. The LGBTQ+ community has come a...

Posted by: Antonino Lupo
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The Vibrant Fervour in Jonathan Knowles' Shots

Technology has changed much of what we know as the 'creative process', especially in the past few decades. The advent of digital has brought new ways to complete the same tasks and propel our inspiration forward - but there's no denying that the...

Posted by: Creativepool Editorial
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Industry

Global creative calendar: July 2020

Among all the ways the world is changing before our eyes, the new approaches to presenting events online represent massive learning opportunities, where access is at an all-time high. Simply by registering for online events - many of which are free -...

Posted by: The Darnell Works Agency
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Features

Retail in the near future

Since the Government published its Coronavirus recovery strategy, we have been moving quickly through the relaxation of lockdown in ‘steps’ and are now celebrating the large milestone at which non-essential businesses are permitted to...

Posted by: Posterscope
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Workshop

Fighting the Rise in LGBTQ Abuse with The Gate London

Not all the consequences of COVID-19 make the headlines. A simple sentence, enough to have us focus in on one of the unspoken issues of the pandemic. LGBTQ abuse has risen tremendously during lockdown, and social distancing has pulled off the plug...

Posted by: Creativepool Editorial
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Inspiration

Phillip Powdrill's Love for Learning

Luck is an important factor at any given time in life. There is always a certain degree of planning ahead, but you would be surprised by the amount of sheer luck that is needed to actually break through. Now, you could argue that opportunities don't...

Posted by: Creativepool Editorial
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Features

Do you feel more creative in isolation? You're not alone

Other writers will know it well - there is nothing like locking yourself up in your own room, getting lost in the sound of clacking keys and just letting your imagination flow. The COVID-19 lockdown has injected a range of unpleasant thoughts into...

Posted by: Antonino Lupo
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Leaders

Influencer marketing success comes with a multi-platform approach

It is tempting to adopt a siloed approach to marketing and brand communications, especially when dealing with an audience you don't interact with daily. In a way, social media platforms are like boxes, containers of the audience segment your brand...

Posted by: Creativepool Editorial
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Workshop

Leaving the Comfort Zone

The importance of bravery, boundaries and beliefs in the performance arts “Argue for your limitations, and sure enough they’re yours” Richard Bach, ‘Illusions’ , Arrow Books, 1988 The book ‘Illusions’ by...

Posted by: James Sampson
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Inspiration

The Heartwarming Illustrations of Izabela Ciesinska

It's always surprising to realise how much you can learn about a creative by just looking at their work. When we look at Izabela Ciesinska's illustrations, we see warmth, passion, affection and love for art and family. We see an interest in...

Posted by: Creativepool Editorial
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Inspiration

The Creative Energy, Teamwork and Motivation of SMACK Agency

It is unusual to hear someone say that they always start working near the end of a deadline, because they are far more productive under pressure. Though one may think that this is the easiest way to mess up, SMACK agency and its co-founder Lubna...

Posted by: Creativepool Editorial
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Workshop

Driving the Mental Health Conversation with Movember and Matta

One can only imagine which wonders a global pandemic has made to those who suffer from mental health issues. If engaging in conversations about mental health was harsh before being locked up at home for months, it's discouraging to think what has...

Posted by: Creativepool Editorial

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