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Leaders

The Top Advertising Campaigns of 2016 from the Industry

Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...

Posted by: Benjamin Hiorns
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Leaders

Unconventional Christmas Trees turn Xmas upside down in London

Amongst my friends and family members, I've become known as something of a Scrooge when it comes to everything festive. Long gone are the days when the opening chords of “Merry Christmas Everyone” would ignite an ember of longing in my...

Posted by: Benjamin Hiorns
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Leaders

Black Friday 2016: A Creative Review

Black Friday is a very modern phenomenon. A true triumph of commercialism, it's a perfectly placed date in the cultural calendar that gained so much attention a few years ago that South Park deemed it necessary to construct a feature-length episode...

Posted by: Benjamin Hiorns
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Leaders

Bjarke Ingels Group unveils Dubai Hyperloop designs

Bjarke Ingels Group has finally unveiled its designs for the world's first Hyperloop high-speed transportation system in Dubai. The design reveals a fleet of cubic pods, which will transport passengers to Hyperloop's main transport hub before being...

Posted by: Creativepool Editorial
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Leaders

Taylor Herring bring the surface of Mars to Trafalgar Square

A replica landscape of the planet Mars was unveiled this week in London’s Trafalgar Square by the London-based creative PR agency Taylor Herring, as part of an ambitious campaign to promote the upcoming National Geographic docu-drama series...

Posted by: Benjamin Hiorns
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Leaders

#TechTuesday: Metamaterials, Peter Saville, & Apple moves to Battersea

Peter Saville unveils interactive bus shelter in Manchester If you've ever spent time at an average bus shelter with a flat smartphone and found it to be a grim fate indeed, you'll be thrilled to learn that a new interactive, digital bus shelter...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Operas, Addison Lee, and JFK

Base Design - Terminal 4 at JFK Airport Originally opened in 1957 and known as International Arrivals Building, Terminal 4 at JFK Airport in New York received a $1.4 billion redevelopment with its new building designed by Skidmore, Owings and...

Posted by: Creativepool Editorial
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Leaders

How #CatsNotAds turned into a global story overnight

London commuters will have had a pleasant surprise yesterday if they happened to pass through Clapham Common tube station, as the usual barrage of advertisements had been replaced by some cuddly kitties by an inspirations group of cat lovers. The...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

RKCY/Y&R - M&S Food RKCR/Y&R is launching the latest instalment of its award-winning M&S Food campaign with an ad that showcases the “Taste Asia” range. The TV campaign, which will be supported by press, OOH and digital activity,...

Posted by: Benjamin Hiorns
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Leaders

The V&A celebrates 50 years of Pink Floyd design genius

Pink Floyd are widely regarded as the god-fathers of progressive rock music and one of the biggest and best bands of all time. The prog rock genre gained the title due to the way it's practitioners tried to push the boundaries of what what until then...

Posted by: Benjamin Hiorns
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Leaders

Rio Olympics 2016: The athletes and brands to watch

The games may be over, but the most decorated Olympians are now locked in a new competition - to win the big-name sponsorship deals which will pay the bills until Tokyo 2020. The UK doesn’t actually reward winners for their medals, and whilst...

Posted by: Kate Lewin
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Leaders

Top 10 Account Wins of the Week

Adam&Eve/DDB - Sky Mobile The soon-to-launch Sky Mobile service has appointed Adam & Eve/DDB to handle digital and social duties after a competitive pitch that took place over the summer. Sky Mobile will launch later this year, and sees the media...

Posted by: Creativepool Editorial
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Lovefone turn abandoned London phone boxes into mobile repair shops

The UK's classic red phone boxes are being repurposed for a more contemporary need: mobile handset repairs. The British company Lovefone, which has repurposed thousands of phone boxes over the last few years, is opening the world's tiniest repair...

Posted by: Creativepool Editorial
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Leaders

BBH encourage Pokémon Go players to look for Missing People

A new ambient campaign created by BBH Barn, the creative placement scheme run by BBH London, seeks to take advantage of the current Pokémon Go craze in order to raise awareness for the real high risk missing people who desperately need to be...

Posted by: Creativepool Editorial
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Leaders

Honeycomb revolutionises video advertising distribution in the UK

Honeycomb, which officially launched in the UK this week, has been developed to make the video advertising delivery process simple and intuitive; taking assets from advertiser to broadcaster and publisher in a faster and more efficient way....

Posted by: Creativepool Editorial
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Leaders

Sadiq Khan and David Shrigley launch #LondonIsOpen campaign on the tube

British artist David Shrigley and London mayor Sadiq Khan have launched a series of artist-designed posters for the London underground, which declare that the city will not cut itself off from the rest of the world. Featuring artwork by the...

Posted by: Creativepool Editorial
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Leaders

Why Kanye West wants to work with IKEA

Rapper, producer and wannabe renaissance man Kanye West has declared his lofty and surprising ambitions to design for Ikea and has called for the Swedish company to collaborate with him on a furniture range. During an interview on BBC Radio 1 with DJ...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016: Tuesday's Top Highlights

Whilst there were not quite as many award announcements at the fourth day of the 2016 Cannes Lions Festival of Creativity, the day certainly wasn't without its drama. Will Smith shares his thoughts on the state of marketing Hollywood A-list actor...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: DigitasLBi

World's fastest flying women recruited for Dunkin' Donuts stunt DigitasLBi and Dunkin’ Donuts recruited the world’s fastest flying woman; 28-year-old wingsuit base jumper Ellen Brennan, to do the world’s fastest Dunkin’ run...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Jersey, Whisky, the Roundhouse & More

Monotype - Transport for London Monotype, the font and technology specialist, has updated the iconic Transport for London typeface to coincide with its centenary, featuring new hashtag, @ and ampersand signs. The new typeface, called...

Posted by: Creativepool Editorial
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Leaders

DDB Stockholm let gamers pay for gaming time with dirty underwear

Getting teenagers to help out around the house and do their chords has proven increasingly difficult with this more technologically in-tune generation, and the constant access to games, social media and digital entertainment doesn’t make it any...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From the Tate Modern to STÓR

Peter Saville/Morph - Tate Modern British graphic design legend Peter Saville is the mastermind behind the new graphic identity for the Tate Modern art gallery; a colourful model of the complex itself that includes the new Herzog & de Meuron...

Posted by: Creativepool Editorial
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MullenLowe London make sure everyone has their say in the EU Referendum

Whilst most of us would hesitate to admit it, there is a great deal of confusion surround the upcoming EU Referendum, which is frankly insane considering the amount of media coverage it's been getting. The positives and negatives are being flung at...

Posted by: Creativepool Editorial
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Leaders

MVRDV build a giant scaffolding staircase to heaven (almost) in Rotterdam

Modern staircases are very rarely built to inspire awe or act as conversation pieces. Indeed, we're growing so lazy and indifferent as a species that we rarely take the stairs anymore, especially when there are more convenient options available....

Posted by: Creativepool Editorial
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Leaders

The Hyperloop propulsion test is a resounding success

Tesla entrepreneur and all around tech mogul Elon Musk is kicking up quite a fuss about his Hyperloop high-speed transportation system, and with good reason. If the system lives up to its potential, it could revolutionise public transportation, to...

Posted by: Benjamin Hiorns
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Leaders

Hadrian's Wall plays host to a mobile writer's sanctuary

As a writer, I know all too well that finding a place of true solitude in this world of perpetual distraction is no mean feat. Not only do we have to live in a constant battle with the very tools we use to ply our trade (social media is a wonderful...

Posted by: Benjamin Hiorns
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Leaders

Bar Works transform London's unused phone boxes into micro offices

Co-working seems to be something of a hot topic in London at the moment, and considering the ever-escalating cost of living in the city, that's hardly surprising. Just last week I reported on the Collective Old Oak complex, and now, a New York-based...

Posted by: Benjamin Hiorns
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Leaders

Amazon Dash Button Hacks

When the Amazon Dash Button first came out in early 2015, everyone thought it was an April Fool’s joke. And whilst the wi-fi connected ‘order-automators' (available to all Amazon prime members) impressed with their ease of use, they never...

Posted by: Kate Lewin
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Leaders

#TechTuesday: Candela, Punkt, & Glass iPhones

In a week where drones have been a big feature in the news for all the wrong reasons thanks to a collision at Heathrow and a rogue concert drone at a Muse gig, I've decided to take the weekly Tech feature in a slightly different, more insightful...

Posted by: Benjamin Hiorns
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Leaders

Account Wins of the Week

MEC – Monsanto MEC has won the pan-European media planning and buying account for the consumer division of Monsanto, the company behind Roundup weed killer. The WPP-owned agency won the business without a competitive pitch and the business moves...

Posted by: Creativepool Editorial

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