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Displaying 1 - 36 of 685 results

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Leaders

Design in Motion Festival takes over Amsterdam Centraal Station

The Design in Motion (DEMO) Festival will take over the Netherlands' largest train station, Amsterdam Centraal for 24 hours this week by showcasing some of the best work in the space on 7 November. The city's biggest public transport spot welcomes...

Posted by: Creativepool Editorial
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Leaders

PETA takeover Clapham Common tube station for Veganuary

PETA have taken over an entire London tube station with posters encouraging Londoners to go vegan in January as part of an ambitious new out of home advertising campaign that takes more than a few pointers from the more prevalent “Dry...

Posted by: Creativepool Editorial
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Leaders

#fansofcannes: NikeFuel Station

With Whatsapp messages replacing phone calls, Instagram likes driving our self-worth and Facebook posts replacing real human interaction, how can we truly connect in a digital world? Back in 2012, Nike gaves us a master class in brand connectivity...

Posted by: Jones Knowles Ritchie
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Leaders

First doll in space travels to the International Space Station

Six year old Abigail has designed Stargazer Lottie doll, who is traveling to the International Space Station with British European Space Agency astronaut Tim Peake. The Special Edition ‘Gold Collection’ ‘Stargazer’ Lottie...

Posted by: Magnus Shaw
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Leaders

Does the UK really need a 'men-only' radio station?

Depending where you reside in the UK, you may be a listener to XFM. The original home of Ricky Gervais and Stephen Merchant, its format has largely been studenty, with a playlist dedicated to indie guitar bands, and a presenter roster of music buffs...

Posted by: Magnus Shaw
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Leaders

Burger King helps Koreans get off at the right station

Many Koreans are busy and sleep-deprived. According to one OECD statistic, Koreans’ average sleep time is 7 hours and 49 minutes, the shortest amongst its member state [i]. Another OECD stat confirms Korean’s commute times is the longest...

Posted by: Cheil Worldwide
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Leaders

Battersea Power Station to be reborn

The Rockwell Group is currently working with Wilkinson Eyre Architects on a plan to redevelop part of the Battersea Power Station, which has been an unused blight on the banks of the Thames since it was closed more than 30 years ago. Since then it...

Posted by: Benjamin Hiorns
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Features

The only lovely service station on Earth. Are we there yet?

by Magnus Shaw. There are so many religions, beliefs, creeds and philosophies we can't really be sure what hell would be like. But it's a reasonable assumption a motorway service station would be involved. I don't know what it is about these...

Posted by: Creativepool
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Industry

Change is not created with more of the same

On a cool November evening, in collaboration with KPMG UK, something pretty darn special took place. We helped bring to life into their recently published customer experience research, which highlights how organisations adopting AI into their...

Posted by: We Are Tilt
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Leaders

#GettingToKnow Martin Talbot, CEO of The Official Charts Company

Tell us a bit about your role! Is there a “typical” day? There is no typical day, but there is a fairly common structure. It kicks off walking Bobby (our puppy) round our local park, while answering a handful of early emails, sending a...

Posted by: Creativepool Editorial
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Inspiration

These hotels are true works of art | #BehindTheBrand

art’otel has revealed its vibrant new brand identity on the opening of the first London location at Battersea Power Station. Partnering with brand experience design agency Household, it is taking the brand on to the next chapter through a new...

Posted by: Creativepool Editorial
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Features

Are you Wired for Sound? If not, then listen up | #PredictionsMonth

If you ask anyone in my family to identify my mum, they’ll refer to the jingle jangle of the mass of gold bracelets on her wrists. That metallic cacophony to me, more than a look or smell, is the truly evocative sound of home, and of love. So...

Posted by: Creativepool Editorial
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Inspiration

Top 10 ads of 2022 | #YearInReview

Choosing the best ads of the year was once a straightforward process but in the information era, where advertising is so much more than just 30-second TV spots, it’s not quite as simple as taking your ten wittiest short films and putting them...

Posted by: Benjamin Hiorns
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Industry

The importance of visualisation in programmatic DOOH campaigns

Digital Out of Home (DOOH) has made outdoor audiences easier to engage with for brands of all sizes. With a variety of screen sizes, and more campaign flexibility, many brands are taking the plunge for the first time. For those looking to take...

Posted by: Creativepool Editorial
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Features

Podcasts then and now: How one medium took over the media

In 2004, a Guardian article highlighted a new, innovative medium that stood out through “the intimacy of voice” paired with “interactivity (…) convenience and portability”. The journalist Ben Hammersley was talking about...

Posted by: Creativepool Editorial
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Inspiration

7 books every creative professional should have on their shelf

There’s nothing like a good book to freshen up on your skills and learn something new to improve your career. Fortunately, there are thousands of interesting books, tomes and volumes out there that can be of inspiration to any creative...

Posted by: Creativepool Editorial
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Inspiration

Waking up to a unique way to travel | #BehindTheIdea

Scottish train company Caledonian Sleeper recently launched its new brand positioning ‘Wake Up To A Unique Way’, a follow-up to the successful 2019 “Dream Big” campaign. The aim, as ever, is to drive traffic to the...

Posted by: Creativepool Editorial
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Leaders

Why bold design is good business

Design is a great differentiator. It can stop people in their tracks. Make them laugh. Bring them to tears. And even set your brand apart from the competition - if you dare to be bold. It’s important to understand what we mean by design. Too...

Posted by: Creativepool Editorial
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Inspiration

More play, please - Exploring the power of play

It’s not just brands that boost their juice by being ‘playful’. Any kind of interaction, from museums to retail to software to government can learn from the players out there who stay open to fresh ideas, exploration and...

Posted by: Creativepool Editorial
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Inspiration

The classy artistry of a talented photographer | #MemberSpotlight

Intimate, natural, meticulous on lighting. So does photographer Yigit Gunel describe his style, albeit gladly and much humbly admitting he still has things to learn. Whether that be true or not, there is something in the artistry of Yigit which...

Posted by: Creativepool Editorial
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Inspiration

The Animation Trends to watch out for in 2021

2020 was... interesting. An interesting time for all of us, from artists to writers and everything in between. It was also an interesting year for animation, and who knows what will happen in 2021 with that? With people still stuck at home for the...

Posted by: Creativepool Editorial

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