Displaying 73 - 108 of 233 results
J. Walter Thompson London - HSBC This wonderful new advert for HSBC from J. Walter Thompson London is exactly what we all need in the lead up to Brexit. The narrative, starring British actor-director Richard Ayoade, celebrates the positive benefits...
Posted by: Creativepool Editorial
When looking ahead, it's always important to keep one foot firmly rooted in the past, particularly when examining adland, which has been in a state of flux for years now. With agencies and brands alike shifting their allegiances towards digital with...
Posted by: Benjamin Hiorns
Mindshare - Unilever Unilever has moved its global communications planning account to Mindshare from PHD without a review. An industry source estimated Omnicom’s PHD employed in the region of 30 people on Unilever’s global communications...
Posted by: Creativepool Editorial
Adam&Eve/DDB - John Lewis It's that time of year again. John Lewis has unveiled its hotly anticipated Christmas spot with new star Moz the Monster, who lives under a boy's bed. The ad tells the story of a boy called Joe who is kept awake by the...
Posted by: Creativepool Editorial
Amsterdam Worldwide - Mitsubishi Mitsubishi Motors Corporation (MMC) has selected Amsterdam Worldwide as their lead global brand agency. The Amsterdam-based agency, with additional offices in Berlin and Paris, was engaged last spring in a...
Posted by: Creativepool Editorial
Successful virtual reality projects from publishers like The New York Times have paved the way for sponsorship opportunities, product placement and interspersed immersive ads. However, according to Anna Bager of the Interactive Advertising Bureau...
Posted by: Magnopus
Nando's picks AnalogFolk to run digital account AnalogFolk has been named UK digital agency of record for Nando’s, following a competitive pitch that saw off AKQA and Dare. The Observatory International drew up the shortlist but Nando’s...
Posted by: Creativepool Editorial
Greenlight’s Tim Waine on how icons can still breathe new life into brand campaigns. Remember that ad featuring Cheryl Cole and L’Oréal? Times and trends may change, but celebrity brand endorsements remain one of the most powerful...
Posted by: BENlabs formerly Greenlight
Ogilvy & Mather - Coca-Cola Coca-Cola Great Britain has created its first ever ad made entirely out of its 100% recyclable packaging. “Love Story,” created by Ogilvy and Mather Berlin, tells the story of two bottles who fall in love as...
Posted by: Creativepool Editorial
International children’s charity World Vision, announced the launch of a new interactive installation called “The Garden of Hope” in one of Europe’s most popular shopping malls, Westfield Stratford City. Central to the installation is a...
Posted by: Creativepool Editorial
Sky Sports’ legendary football pundits are being put to the test in Ireland for new online branded entertainment series. Allied Irish Bank (AIB) and ROTHCO have launched the latest campaign “Jeff and Kammy’s Journey to Croker” in support of...
Posted by: Creativepool Editorial
The&Partnership The&Partnership has appointed Andre Moreira, formerly a Global Creative Director at Havas, to lead the creative output of its pan-European network for Toyota. Joining as Executive Creative Director - Team Toyota at The&Partnership,...
Posted by: Creativepool Editorial
Cheetham Bell/iris/MEC/mSIX - Great British Bakeoff Channel 4 has announced that Lyle’s Golden Syrup and Dr. Oetker as the broadcast sponsors of The Great British Bake Off, set to return to screens this autumn for the eighth series. In its new...
Posted by: Creativepool Editorial
Officer & Gentleman - Pornhub Contrary to what many of us may think, sexual desire doesn’t diminish with age. In fact, it’s one of the last functions people lose in their golden years. Add to that increased life expectancy, advances in...
Posted by: Creativepool Editorial
TMW Unlimited - INFINITI TMW Unlimited is launching a campaign for INFINITI, the luxury vehicle division of Japanese automaker Nissan, which will offer 5 lucky winners the opportunity to test drive a real Renault Sport Formula One Team car this...
Posted by: Creativepool Editorial
HSBC UK recently announced the launch of an integrated campaign as part of its eight-year partnership deal with British Cycling, the largest cycling organisation in Britain. Created as part of an integrated effort with Mindshare Worldwide, J. Walter...
Posted by: Creativepool Editorial
Adland has really got stuck in for Pride London this year. We've already covered the wonderful official “Love Happens Here” campaign by WCRS, but that was only the tip of the rainbow. Here, we've gathered a few of the more interesting...
Posted by: Creativepool Editorial
Even a few years ago, the concept of a credible, critically lauded indie rock band collaborating with one of the world's most visible brands would have seemed a preposterous concept. Imagine, for example, 2007 era Arcade Fire writing a jingle for...
Posted by: Benjamin Hiorns
Virginia Bond Núñez Horcajadas and María Isabel Ortiz Ortega of Shiseido in Spain won the Gold Lion in the eighth-annual Young Lions Marketers Competition at the 64th annual Cannes Lions International Festival of Creativity. Sponsored...
Posted by: Creativepool Editorial
Terri & Sandy - Strands for Trans Transgender discrimination is a daily occurrence, especially when it comes to gender-specific institutions. While issues like “allocated” bathrooms are among the more common topics of public discussion,...
Posted by: Creativepool Editorial
Proximity London - Virgin Atlantic/Virgin Holidays As part of a three month competitive pitch, it has been announced that Virgin Atlantic have named Proximity London as its customer engagement and strategic agency. Joining sister brand Virgin...
Posted by: Creativepool Editorial
The Emerging Talent Award launched this past month during Salone Del Mobile in Milan. The winner, announced at the London Design Festival, will have their product produced, made and sold on MADE.COM and receive marketing support from the brand This...
Posted by: Made.com
Last year, San Miguel, the premium Spanish beer brand, took a look back into their history in a bid to better understand their heritage and uncover a contemporary way of imparting that history onto beer drinkers all around the world. The result was...
Posted by: Heather Deacon
We’re spending an extraordinary - and ever-increasing - amount of time playing mobile games. Our smartphones and tablets, packed with addictive apps, entice us to spend on average 3 hours a day playing games - a figure which rocketed 57% from...
Posted by: Pentasia UK
Navigate - Monarch Airline Monarch has appointed Navigate to manage its affiliate programmes, Monarch Flights and Monarch Holidays. Previously managed in-house, the airline struggled to dedicate enough time and resources to the programmes. Navigate...
Posted by: Creativepool Editorial
Passion Animation Studios and Gorillaz continue their groundbreaking partnership in collaboration with Google Spotlight Stories with the release of a six-minute Jamie Hewlett-directed epic animated VR film, featuring four tracks from the animated...
Posted by: Creativepool Editorial
All of Us - Greenpeace Greenpeace UK has introduced its first-ever Virtual Reality app, “Virtual Explorer,” giving supporters the chance to experience amazing places like the Amazon and Arctic first-hand, and take action to defend them....
Posted by: Creativepool Editorial
Whilst Comic Relief might be built around the BBC marathon, which takes place tonight (Friday, March 24) on BBC One (and features the much-discussed Love Actually sequel), there is so much more behind the charity event that often gets overlooked,...
Posted by: Benjamin Hiorns
DUKE - Foxy Bingo and Casino Foxy Bingo and Casino recently launched a series of six tongue-in-cheek ads for its new above-the-line (ATL) campaign. Created by London based creative agency DUKE, the first ad, “Dance Moves,” premiered last...
Posted by: Creativepool Editorial
BrandOpus - Blue Dragon Blue Dragon has unveiled a bold, vibrant new brand and packaging range, created by BrandOpus. Founded in the 1970s, Blue Dragon were pioneers in introducing traditional Asian flavours to the UK market. In the 40 years since,...
Posted by: Creativepool Editorial
Samsung has taken an innovative approach to its marathon title sponsorship in Israel by turning the course into a video game event where runners collect virtual coins throughout which the brand will then donate as real money to charity. The...
Posted by: Creativepool Editorial
Sell! Sell! - Racing Post Sell! Sell! has teamed up with Gas & Electric director Tom King, and Yellow Boat Music to create a brand new campaign for Racing Post. The quirky spots highlight the formidable expertise behind the brand that is the...
Posted by: Creativepool Editorial
Conran Design Group - Keep Britain Tidy Award-winning brand design agency Conran Design Group (part of the Havas Creative Group) has partnered with Keep Britain Tidy on a new brand identity including the redesign of the charity’s famous...
Posted by: Creativepool Editorial
J. Walter Thompson – HSBC We begin this week with a retraction. Last week we stated that Saatchi & Saatchi had replaced J. Walter Thompson as the lead agency on HSBC’s global brand advertising account, but HSBC has since confirmed that these...
Posted by: Creativepool Editorial
Karmarama - Philadelphia Philadelphia, the Mondelez power brand and category leader, has appointed Karmarama as their new lead creative agency across Europe, following a competitive pitch at the end of last year. Philadelphia tasked agencies to...
Posted by: Creativepool Editorial
Pablo - MQ Having launched on the 16th January, the “We Swear” campaign from mental health research charity MQ is calling time on the unacceptable lack of progress in tackling young people’s mental health. New figures from the...
Posted by: Creativepool Editorial