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Features

The picture-perfect downfall of Instagram… or not | #FutureMonth

Peter Watson, Social Media Expert and Managing Director of Digital Marketing Agency, Distract, takes us through his thoughts on how Instagram’s push to be “like everybody else” could end up beings its undoing. When it comes to...

Posted by: Creativepool Editorial
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Industry

Shining the #MemberSpotlight on "that motion guy” George Hurrell

While he is more often than not simply referred to as "That motion guy", George Hurrell is actually a motion and animation specialist with a background in visual communication and design. With over 15 years of studio experience working...

Posted by: Creativepool Editorial
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Features

4 top tips for a successful creative job interview

Most people think they have interview preparation perfected, but you’d be surprised by how many people overlook basic elements, and some simple improvements, which can be key to your success. We’ve gathered the top 4 tips to make your...

Posted by: Hanover
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Inspiration

Working From Home: Motivation, Productivity and Mental Health

According to a new survey by Nuffield Health, 80% of Brits feel that working from home has negatively impacted their mental health. Over a third (36%) said that not being in the same physical location as their colleagues has left them feeling unable...

Posted by: Hanover
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Features

Luxury that lasts: Six tenets for timelessness

From business models to branding, ideas of luxury are shifting rapidly. Keeping up with tech, anticipating sector developments and being part of cultural conversations are only a handful of essentials for luxury brands who wish to sustain the...

Posted by: Matter Of Form
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Inspiration

F**k it and fit - Refusing to fit in with Simply Be | #BehindTheIdea

Simply Be has launched a bold rallying cry the summer calling for an end to bad fitting fashion. The campaign by integrated creative agency ODD is called “F-it" and sees the brand expanding beyond the perceptions of being a plus-size only...

Posted by: Creativepool Editorial
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Industry

How to make the tech industry more inclusive | #TechMonth

The tech world has made some major strides towards gender inclusivity over the last decade. But the industry still has a long way to go if it’s to become truly reflective of the world in which we live. In order to do this, it’s important...

Posted by: Creativepool Editorial
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Inspiration

#GettingToKnow the Creative Director that manifested his own career path

For this week’s Getting to Know, we’re talking to Benedict Buckland, the Creative Director at alan. the B2B marketing agency that's a part of Raconteur. Benedict’s career path is far from a conventional, having started at the tail...

Posted by: Creativepool Editorial
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Inspiration

What streams are made of...

I was just explaining to my 10 year old son about how, when I was his age, if you missed an episode of Doctor Who, you missed it. I mean, it was gone, you’d literally missed it. You couldn’t catch up, you couldn’t buy the DVD, you...

Posted by: Tony Pipes
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Inspiration

Seeing the world differently with Virgin Atlantic | #BehindTheIdea

The first work for Virgin Atlantic created by Lucky Generals launched last month introducing the the new endline “See the world differently”, which acknowledges the travel industry is entering a new era. The campaign is headlined by a...

Posted by: Creativepool Editorial
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Features

Hospitality and the Metaverse | #PurposeMonth

For the last twelve years, Matter Of Form have had the privilege to deliver exceptional brand and digital experiences to some of the very best luxury brands in the global travel and hospitality sector. And we have got to know the dedicated tribe who...

Posted by: Matter Of Form
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Industry

Influencer marketing and protecting brand values | #PurposeMonth

Influencer marketing has become a commonly used alternative to traditional advertising and a great way to increase brand awareness and consumer reach in an authentic way. Although this can be extremely useful and cost effective in building your brand...

Posted by: Creativepool Editorial
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Inspiration

Neurodiversity - Designing offices with everyone in mind | #PurposeMonth

Work environments, like many other spaces, tend to be designed for neurotypical people. This leaves neurodivergent individuals - those with natural variations in the brain - in a compromising position. One of the most significant hurdles that the...

Posted by: Creativepool Editorial
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Inspiration

Capturing live music magic with Jonny Nolan | #MemberSpotlight

Jonny Nolan is a music and portrait photographer based in Bristol and Chester. As a music photographer, he as been lucky enough to shoot the likes of Arlo Parks, Royal Blood, Idles, beabadoobee, The Kaiser Chiefs and The Streets among many...

Posted by: Creativepool Editorial
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Features

How to get sustainable messaging right | #SustainabilityMonth

We’re approaching the tail end of sustainability month and while we have touched on everything from the most sustainable careers to how to avoid greenwashing, one area we have yet to fully explore is how to actually do sustainable marketing...

Posted by: Benjamin Hiorns
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Inspiration

Paying down experience debt for luxury and premium brands

There's a saying in marketing: if you want to sell a product, you can charge a hundred pounds. But if you want to sell a story, the sky's the limit. That, in a nutshell, is the power of storytelling. It intrigues and inspires. It connects brand...

Posted by: Woven Agency
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Industry

How Engine boosted recruitment for the Royal Air Force | #BehindTheIdea

The Air and Space Operations division of the Royal Air Force doesn't get much drama on a day-to-day basis; but when they do, it's as high-stakes as you could ever imagine. The Royal Air Force needed to recruit the right people to help protect the...

Posted by: Creativepool Editorial

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