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Economy

Creative Opinions: The Snap UK General Election

When Theresa May announced yesterday morning (18 April, 2017) that it was her intention to hold a snap general election in the UK on June 8 (a move that was since validated earlier today by a vote of 522 to 13), the UK media did what it always does....

Posted by: Benjamin Hiorns
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Economy

WPP snap up Element Marketing Group for Ogilvy CommonHealth

WPP announced yesterday that they have agreed to acquire Element Marketing Group (EMG) on behalf of Ogilvy CommonHealth Worldwide (OCHWW). EMG is a leading market access agency in the pharmaceutical and biotech industries and will rebranded as Ogilvy...

Posted by: Benjamin Hiorns
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News

Snap decision - why Facebook bought Instagram

Last Sunday Facebook surprised the world. Without waiting for their market flotation later this week - and like a big shot investment banker casually ordering the 1900 Cristal Brut - the social network laid down $1b in cash and stock to acquire...

Posted by: Creativepool
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Advertising

Account wins this week

Tribal Worldwide gets social with AT&T Tribal Worldwide, a division of DDB Worldwide and Omnicom, has been selected by telco AT&T to run its corporate social media account, effective immediately. Tribal will service the business out of its...

Posted by: Creativepool Editorial
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Features

10 Reasons Why You Want to Instagram in our Lounges

London is full of Instagram-able spaces, but it’s often rare to find somewhere where you can work and snap at the same time. Well, that’s exactly what we’ve done with our exclusive designer lounges. We have filled them with quirky...

Posted by: JJ Media Group
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Advertising

Account Wins of the Week

Snap LDN - Good Hemp SNAP London has been appointed lead creative agency for Good Hemp and will be working on the immediate launch of their new chilled milk product into key retailers. Good Hemp was founded by Glynis Murray and Henry Braham in 1998,...

Posted by: Creativepool Editorial
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Advice

Influencer marketing 101: Style Lobster’s essential tips for brands

Everyone’s jumping on the influencer bandwagon. There’s probably thousands of meetings happening right now all over the world, set up purely to talk about influencers. Yet so many marketers are struggling to successfully execute their plans. But...

Posted by: Superrb
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Features

6 reasons why AI is so hot right now

Haven’t you heard? Artificial intelligence (AI) is so in at the moment. Forget about jobs in architecture or social media. Everyone wants to know about AI research scientists and machine learning roles. AI is all the rage. What once was seen...

Posted by: Lobster
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Advertising

Account Wins of the Week

Cookies & Partners - Greenpeace Cookies & Partners has won the pitch for Greenpeace - the most important independent environmental organisation - to create their Christmas communication campaign to recruit new regular donors. The central message is...

Posted by: Creativepool Editorial
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Advertising

Top Hires of the Week

CHI&Partners CHI&Partners has added three new multi-award-winners to its creative department, bringing in Howard Green and Kate Allsop from Grey London and Alice Burton from Y&R London. At Grey, Allsop was part of the team behind News UK’s...

Posted by: Creativepool Editorial
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Design

2017 D&AD New Blood Winners Revealed

Last week, the Old Truman Brewery in East London opened its doors for the 2017 edition of the D&AD New Blood Festival. The festival showcased some of the best creative work from more than 1,000 students at design colleges and universities all over...

Posted by: Creativepool Editorial
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Features

Beyond Billboards: The true potential of OOH

When the vast majority of us hear or read the phrase "out-of-home advertising," we picture exactly the same thing; billboards. Big, beautiful billboards. They still occupy our high streets and motorways despite the incredible shift into the digital...

Posted by: Benjamin Hiorns
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Advertising

Lions Entertainment kicks off & more Cannes Lions winners are revealed

Lions Entertainment, the Festival’s two day-specialist event, kicked-off yesterday, bringing the worldwide entertainment industry together with global brands for a programme of speaker sessions, live performances, curated roundtables and...

Posted by: Creativepool Editorial
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Advertising

General Election 2017: Adland Roundup

It's finally here. The 8th of June, 2017. Snap UK General Election Day. A day that will live in infamy. Probably. In all honesty, the vast majority of us are probably just glad we can finally draw a line under all of this divisive piffle tomorrow and...

Posted by: Benjamin Hiorns
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Design

How creatives are empowering people to vote in the UK General Election

Studio Output are changing young people's perception of voting with Rize Up - a self-initiated, party-neutral campaign aimed initially at getting young people to register to vote, and now accelerating at full speed to make sure they go to the polls...

Posted by: Kate Lewin
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Design

Jelly London inspire young adults to turn up on June 8

Illustration/animation agency Jelly London and UK charity Bite the Ballot called on creatives of all disciplines recently to submit designs for a strong visual campaign aimed at encouraging young adults to vote in in the upcoming snap General...

Posted by: Creativepool Editorial
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Social Media

Snapchat shares plummet after disastrous debut

Last night, shares in the boldly named Snap, the parent company of the snap-happy social media picture sharing titan Snapchat, fell by almost a quarter after the app reported significant losses and poor user growth. The company's first results as a...

Posted by: Benjamin Hiorns
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Advertising

IPA Bellwether Reports Rising Marketing Budgets

Marketers have revised their budgets up in the first quarter of the year thanks to a growth in online ad spend, according to the latest IPA Bellwether report, which reports an extension of a record run of marketing budgets’ growth to...

Posted by: Creativepool Editorial
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Advertising

O2 champions live experiences in #FollowTheRabbit campaign

O2 today announces an exciting new advertising campaign, centred on embracing the life affirming nature of live experiences. The campaign, appearing around the UK from today (Thursday the 2nd of March), features a bright blue rabbit as the ultimate...

Posted by: Creativepool Editorial
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Entertainment

Creative Opinions on The Oscars 2017: A Social Media Monopoly?

The Oscars are, whilst almost as large a televisual draw as that 'other' big event in February, largely free from the burden of expectation when it comes to advertising. The fact is that nobody really talks about the ad breaks of the Academy Awards,...

Posted by: Benjamin Hiorns

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