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Workshop

YES Christmas is the best time to job hunt

Christmas is of course a time to reflect on the past year, meet up with friends, exchange gifts and celebrate, but did you know it is also the perfect time to look for a new job? You will be aware of some businesses are winding down and hiring has...

Posted by: Cogs Agency
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Leaders

Rebrand Roundup: Charity, Historic Bread, Rightmove & Carlsberg

Corke Wallis - Ambition School Leadership Corke Wallis has created a new brand name, logo and launch campaign for the education charity formed by the merger of Teaching Leaders and The Future Leaders Trust; Ambition School Leadership. The...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: WeTransfer drop the transfer and other stories...

Bold Monday - WeTransfer Online file sharing service WeTransfer has unveiled a bold redesign of its identity, logo and website, which includes the rater severe step of removing the “Transfer” from the brand name. This is the first...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

LIDA – Blue Cross Award-winning customer engagement agency, LIDA this week released a new integrated campaign for animal charity, Blue Cross. The charity tasked LIDA with developing a bold and brave campaign running across press, social, radio,...

Posted by: Creativepool Editorial
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Leaders

Annual 2017 opens for the Early Birds, and you know what they say…

It's our favourite time of year again, with the winter closing in and the clock winding down, as we set our sights set on the New Year and the opening of our early bird Annual submissions. The overwhelming volume of unique and exciting work...

Posted by: Creativepool
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Leaders

Election Fever: The Final Countdown

The 2016 US general election has been an almighty farce, let's not pull any punches here. Farce makes for great fuel when it comes to creative work though. Running the range from the daft to the strikingly satirical and the just downright bemusing,...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Qantas, MetLife, Host & NatGeo

Houston Group - Qantas Australian national airline Qantas has been rebranded and its famous kangaroo icon has been redrawn as a simplified silhouette with no arms. Designer Marc Newson has led the project working alongside Australian consultancy...

Posted by: Creativepool Editorial
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Leaders

Halloween 2016: The Best of the 'Beast'

Never ones to miss a trick (or treat) when it comes to mining popular culture for opportunities when it comes to riding the cultural zeitgeist, agencies across the globe have spent the best parts of the last week creating 'spooktastic' campaigns,...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

Space - Glenfiddich The Glenfiddich single malt Scotch whisky brand has launched a new global ad to support the Glenfiddich Experimental Series. The spot, developed by creative agency Space, aims to attract a new generation of whisky drinkers around...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From Kodak to Carluccio's

Work-Order - Kodak Kodak has redesigned its logo for the first time in a decade, opting to bring back a similar iteration of the iconic Kodak K first introduced in 1971. The New York-based studio Work-Order has designed the new identity, which...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Ogilvy & Mather London - Sipsmith Ogilvy & Mather London has been appointed by London craft gin distiller, Sipsmith Independent Spirits, to work on strategic and creative projects for their hand crafted small batch London Dry Gin brand. Sipsmith...

Posted by: Creativepool Editorial
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Leaders

Grey tackles the tricky topic of Cyber Bullying for Norton

Norton by Symantec and Grey San Francisco this week announced the launch of a campaign to confront cyberbullying and encourage parents to discuss cyberbullying with their children. At the heart of the campaign is the film above, “Raise Your Voice...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From YO! Sushi to World Sailing and Pandora

Paul Belford Ltd – YO! Sushi YO! Sushi has unveiled a pretty bold rebrand, which actually goes so far as to drop “Sushi” from the main logo. Elsewhere, it also takes on a decisively simpler, and more illustration-inspired look. The rebrand was...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Branding environments with Bruce Mau Design

Bruce Mau Design is a multidisciplinary design firm specialising in brands and their environments by developing brand systems, visual identities, packaging, digital experiences and physical environments for a roster of clients including Sonos and...

Posted by: Kate Lewin
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Inspiration

Creativepool City Guides: First stop, Berlin

Our new City Guides feature is the guidebook you never asked for but always wanted. Conventional travel guides are all good, but they don't really offer you the opportunity to immerse yourself in a city's creative heart. We're changing all that, by...

Posted by: Kate Lewin
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Leaders

Rebrand Roundup: UCL, Natwest and the London Design Biennale

Lambie-Nairn - University College London Lambie-Nairn has unveiled a new brand identity for UCL’s (University College London) new global Philanthropy and Engagement Campaign. The university is aiming to raise £600 million for cutting-edge...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

180LA - Boost Mobile To address the fact that low-income and minority Americans typically face significantly more obstacles when it comes to casting their ballot this November, Boost Mobile, with the help from 180LA, is throwing its hat into the...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: Metamaterials, Peter Saville, & Apple moves to Battersea

Peter Saville unveils interactive bus shelter in Manchester If you've ever spent time at an average bus shelter with a flat smartphone and found it to be a grim fate indeed, you'll be thrilled to learn that a new interactive, digital bus shelter...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Hull, Hand-made Candles and Britain's Oldest Brewery

Bulletproof - PizzaExpress Artisana Bulletproof has designed the packaging for a new frozen supermarket range by PizzaExpress. The “Artisana” range is an exclusive for supermarket Iceland, and follows on from the restaurant’s...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Karolina Jurikova to WKD

Ondrej Bachor/Jan Horčik - Karolina Jurikova Ondrej Bachor’s fresh visual identity for fashion designer Karolina Jurikova is a collaboration with fellow designer Jan Horčik. The project started as an academy project at UMPRUM in Prague and...

Posted by: Creativepool Editorial
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Leaders

DARE launch the first new Enterprise spots in two years

The polarising Brad and Dave ads for the Enterprise Rent-A-Car company have been circling the UK for two years. Now, finally, digital agency DARE has decided to upgrade the “UK car hire with US customer service” campaign by rolling out...

Posted by: Creativepool Editorial
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Leaders

BitTorrent offers cash grants of up to $100,000 to creatives

In many ways, it's harder than ever before to be a creative. Not only because there are more competitors than ever before to contend with, but because the kind of grants and subsidies offered to other industries are preciously difficult to come by...

Posted by: Benjamin Hiorns
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Leaders

Music+Sound Awards 2016: The Winners

The plaudits have been rolling in for the winners of this year’s International Music+Sound Awards, who had the spotlight shone upon them last week when results were released for this global competition. For a fourth year, the list of winners...

Posted by: Creativepool Editorial
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Leaders

What is Pokémon GO & how to get it right now

If you're even remotely interested in the wonderful world of Pokémon (and why wouldn't you be?) then you're probably aware of the mega-hyped Pokémon Go smartphone game, which essentially uses AR technology to allow fans to catch...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

Leo Burnett - Kellogg's Bran Flakes Kellogg’s Bran Flakes returned to our TV screens this week with an inspirational campaign created by Leo Burnett, which invites viewers to see the taste benefits of Kellogg’s Bran Flakes. “The...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Forever Hope to Netflix

Branch - Forever Hope Foundation The Branch consultancy has worked on the development strategy and brand identity for the charity startup Forever Hope Foundation (FHF), which was set up to partner with other charities and run high-end events for...

Posted by: Creativepool Editorial
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Leaders

WCRS, Sir Ian McKellen, Graham Norton & more stand for Pride in London

The next phase in this year’s Pride in London campaign was launched yesterday, and featured some rather impressive names lending their voices to the cause, which is more vital than ever given the horrific events that transpired over the weekend...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Taylor Herring - Pimms Jelly Good Show Whilst not technically an ad, I couldn't possibly help but kick things off this week with this wonderful activation by Taylor Herring for Pimms. It would be unpatriotic of me to do otherwise! What the summery...

Posted by: Benjamin Hiorns
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Leaders

How coworking is disrupting office culture

Technology has played an important role in challenging the traditional concept of ‘work’. The internet, as well as the mobility enabled by laptops and smartphones, has created a nomadic workforce. Partly as a result of this shift, the...

Posted by: Canvas8
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Leaders

Rebrand Roundup: From Irn-Bru to Swedish Fish

jones knowles ritchie - Irn-Bru The fizzy drink “Made from Girders” and beloved of anyone of Scottish descent who has ever experienced a bone shattering hangover is getting a rebrand for a modern age. jones knowles ritchie has created...

Posted by: Benjamin Hiorns

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