Leaders
Pentagram - Mills & Boon
Publishing house Mills & Boon has revealed a new visual identity, which has been designed by Pentagram partner Angus Hyland. The UK-based publisher was founded in 1908 and specialises in romance fiction, typically releasing...
Posted by: Creativepool Editorial
Leaders
Y&R London - BBC Sport Winter Olympics
Y&R London has created the latest campaign for BBC Sport to launch the 2018 Winter Olympics. Known as “The Fearless are Here,” the ad broke on the evening of Saturday 20th January and will continue...
Posted by: Creativepool Editorial
Leaders
OurCreative - Brexit Wine 52:48 (concept)
In 2015 Great Britain held a vote to leave the European Union. The outcome was a 52/48 split in favour of leaving. OurCreative decided to spin the divide into a bittersweet celebration, creating 52:48. The...
Posted by: Creativepool Editorial
Leaders
Robot Food - Harewood
The Harewood Estate, situated between Leeds and Harrogate, is known for its rich history and the expansive grounds around Harewood House. Now, the Harewood Food and Drink Project has launched a new collaborative initiative that...
Posted by: Creativepool Editorial
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BBD Perfect Storm - Stop Hate UK
BBD Perfect Storm has launched mistletoe into space as part of “A Non-Nuclear Christmas” - a campaign it’s created for Stop Hate UK, a charity working to challenge all forms of hate crime and...
Posted by: Creativepool Editorial
Leaders
Havas London - Heathrow
Heathrow has unveiled its second-ever Christmas advert, revealing the epic, 50-year-long love story of Doris and Edward Bair, the much-loved teddy bears, who were shown in the airport's first Christmas TV ad last year. The...
Posted by: Creativepool Editorial
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ROTHCO - Soar
Creative agency ROTHCO and independent national youth outreach movement, Soar, have launched a moving two-minute short film “It’s Just a Phase,” which aims to raise awareness around perhaps the most uncertain and...
Posted by: Creativepool Editorial
Leaders
Adam&Eve/DDB - John Lewis
It's that time of year again. John Lewis has unveiled its hotly anticipated Christmas spot with new star Moz the Monster, who lives under a boy's bed. The ad tells the story of a boy called Joe who is kept awake by the...
Posted by: Creativepool Editorial
Leaders
CHI & Partners - Netflix (Bright)
CHI & Partners has picked up the brief to launch Netflix's first blockbuster movie, Bright. The agency won the business following a pitch against undisclosed agencies. Bright is Netflix’s biggest ever movie...
Posted by: Creativepool Editorial
Leaders
Gravity Road - Sainsbury's
Sainsbury’s obviously caters for those that love Halloween, but what about those that don’t? Every year there are people who actively avoid having to deal with trick-or-treaters. It’s a fact. 70% of Brits...
Posted by: Creativepool Editorial
Leaders
The self-driving vehicle to help Londoners reconnect with their surroundings
Transport designer Jonny Culkin has outlined a vision for future urban mobility in London, which would see a driverless “mini Routemaster” offering commuters a...
Posted by: Creativepool Editorial
Leaders
Atomic London - Royal Opera House
Atomic London has been appointed by the Royal Opera House to create the campaign around the transformation of the iconic London theatre through its Open Up project, due for completion in autumn 2018. The Royal Opera...
Posted by: Creativepool Editorial
Leaders
Sebastian Errazuriz vandalises AR version of Jeff Koons' Balloon Dog sculpture
Snapchat recently paired up with the artist Jeff Koons to place an augmented reality version of his famous Balloon Dog sculpture in New York's Central Park - but in a...
Posted by: Creativepool Editorial
Leaders
Moonpig (in-house)
Online card and gift retailer Moonpig has rebranded, swapping out its cartoon pig mascot for a simpler, typographic look. Designed by Moonpig’s in-house design team in collaboration with consultants Cat Totty and Ian Styles,...
Posted by: Creativepool Editorial
Leaders
CHI & Partners - Godiva
Premium chocolate brand Godiva has partnered with esteemed photographer and director Rankin, to produce a new immersive global campaign, that showcases the sensorial artistry of its new range, Godiva Masterpieces. The...
Posted by: Creativepool Editorial
Leaders
Dyson launching electric car in 2020
British inventor James Dyson (hero image) is investing £2 billion into developing a battery-powered vehicle, which is expected to launch in 2020. An email sent from Dyson to his employees revealed that a...
Posted by: Creativepool Editorial
Leaders
Engine (Fuel)
Engine has hired Will Lowe (left) to lead Fuel, its marketing data and analytics consultancy, and promoted former CEO Charles Ping (right) to the new position of Chairman as the company targets further UK and international growth. Lowe...
Posted by: Creativepool Editorial
Leaders
Cheetham Bell/iris/MEC/mSIX - Great British Bakeoff
Channel 4 has announced that Lyle’s Golden Syrup and Dr. Oetker as the broadcast sponsors of The Great British Bake Off, set to return to screens this autumn for the eighth series. In its new...
Posted by: Creativepool Editorial
Leaders
BBC Creative/Ink & Giants - BBC Proms
BBC Proms has revealed a new visual identity to mark the 90th anniversary of the BBC running and broadcasting the annual classical music festival. The broadcaster’s in-house design team, BBC Creative, has...
Posted by: Creativepool Editorial
Leaders
The flying car set to light the 2020 Olympic torch
A group of Japanese engineers are aiming to launch the world's smallest flying car, dubbed the Skydrive, in time for the 2020 Olympics in Tokyo. Designed by Cartivator, a Tokyo-based non-profit run...
Posted by: Creativepool Editorial
Leaders
Ogilvy & Mather Hong Kong
Ogilvy & Mather Hong Kong has announced the appointment of two senior executives to new roles within the digital team in Hong Kong. Manolis Perrakis joins as Head of Creative Technology and Vivi Fitriani as Head of UX/UI....
Posted by: Creativepool Editorial
Leaders
Leo Burnett - McDonald's McDelivery
McDonald's has handed its £77m global advertising account for the new McDelivery home-ordering service to Leo Burnett London after a pitch involving roster agencies. McDelivery has now begun testing in the...
Posted by: Creativepool Editorial
Leaders
Pearlfisher - B&O Play
Having launched just five years ago, B&O PLAY is the fast-growing challenger brand within the iconic Bang & Olufsen portfolio. Marrying the craftsmanship and quality of its parent brand with millennial lifestyle ideals, B&O...
Posted by: Creativepool Editorial