Displaying 505 - 540 of 1016 results
When Nestlé Brazil turned to FutureBrand São Paulo with a new challenge, the team was tasked with a rather ambitious brief: to highlight the company's commitment to sustainability with a renewed brand architecture, whilst showcasing the...
Posted by: Creativepool Editorial
It had been a while since Saddington Baynes last entered The Annual, but 2020 was the year in which they showed all their prowess in the field. Last year, the team was able to secure a Silver in the 3D category for their Marie Boutteçon project,...
Posted by: Creativepool Editorial
"As an Italian, Silvia grew up surrounded by art and has always been fascinated by it, in particular interactive installations and immersive experiences." This is how Creative & Art Director at MullenLowe London Silvia Sella kicks off her bio here...
Posted by: Creativepool Editorial
"When the going gets tough, the tough get going." It is with these immortal words by Billy Ocean that Head of Design at UKTV Peter Allinson recounts his own experience with the past year of lockdowns and restrictions, moments of doubt and anxiety for...
Posted by: Creativepool Editorial
Freelance designer and illustrator James Round had never entered The Annual prior to 2020. The moment he did, he grabbed two Bronze prizes and was shortlisted for several others. He is now the #5 ranked Creative in the community, and for some really...
Posted by: Creativepool Editorial
As our top ranked Experiential Agency, the team at Imagination certainly has some fire in them and they want to make sure the entire creative industry knows about it. As you will read further below, Imagination knows how wonderful it is to be able...
Posted by: Antonino Lupo
The folks at Rowdy Studio are certainly not new to being featured in the Annual awards. After having been shortlisted a few times, however, 2020 was the year in which the team managed to grab a Bronze prize, with a colourful and incredibly stylish...
Posted by: Creativepool Editorial
The incredibly talented photographer that is Richard Wadey certainly isn't new to appearing on these virtual pages. However, albeit shortlisted several times in The Annual since its inception, it was not until Annual 2020 that Richard grabbed a...
Posted by: Creativepool Editorial
Packaging is often the first thing any consumer is bound to see when approaching a product for the first time. It is the most important touchpoint between a brand and its target consumers - the place where all conversations about sustainable values...
Posted by: Creativepool Editorial
It is often said that introverts have both an amazing and a terrible time in this industry. Amazing, because any corner of the creative sector can feel like a caring team and a loving family; terrible, precisely for the same reason. David Keens is...
Posted by: Creativepool Editorial
From events management to setting up her own business in graphic and textile design, the journey of Tracy Hall has been an interesting one to say the least. A fine artist at heart and filled with Amazing creative energy, Tracy loves drawing for...
Posted by: Creativepool Editorial
Nobody likes change. Somehow, it is how we as humans are coded from the onset. Change freightens us, making us defensive and sometimes even aggressive, in the attempt to preserve a status quo. For that reason, it is fascinating to see how the...
Posted by: Creativepool Editorial
A synaesthesia of colours, emotions and creativity, the work of We Launch below is clearly something worth of praise and admiration today. Born in 2010 from the caring hands of Founder & Creative Director Stuart Lang, We Launch has rapidly grown to...
Posted by: Creativepool Editorial
Whether we’re speaking about our economy or the reputation of a brand, there’s no denying that 2020 has been a year littered with crises here and there. We've seen different kinds of responses here and there, and if you are a brand, you...
Posted by: Antonino Lupo
It's all great to have your brand accredited as a green corporation, but how do you follow through your good intentions with clear actions? In this new era of consumerism, especially as consumer habits are shifting so much in the wake of the...
Posted by: Creativepool Editorial
Where to start with the past 12 months? The year 2020 AD has been... interesting to say the least. There isn't a single person, company, agencies or otherwise who can claim not to have been affected by Covid-19. And as we all wait for the vaccines...
Posted by: Creativepool Editorial
To Del Mak, choreography is much more than 'just' aesthetic moves. To Del Mak, choreography is a vision; an art that he wishes could be involved in the production process much earlier on, and much more than it currently is. Choreography is also...
Posted by: Creativepool Editorial
Have you ever heard of a no-waste designer? Creative Director of Misfit Creative Pete Brady might be a first. Pete believes that everything in design must have a purpose. There is no room for wasted space, no way that any part of a design may be...
Posted by: Creativepool Editorial
When you think of retail and Covid-19, you can't help but feel a sense of discomfort pretty much off the bat. Retail has been heavily hit in the middle of this pandemic, with high street stores and firms closing up, tourism going down and an overall...
Posted by: Creativepool Editorial
One can confidently say that the flexibility and spirit of adaptation of Gizane Vive have few equals in the industry. After a decade spent leading a nomadic life across the world, Gizane founded her own brand and started taking projects as a...
Posted by: Creativepool Editorial
They say being a hyper-active and overachiever creative can hurt you in the long run, but nobody ever set how long that run should be. Jimmy Delatour was a jack of all trades once - and only after trying his hand at various internships, opportunities...
Posted by: Creativepool Editorial
Brands owe consumers much more than they usually let transpire. As both their advocates and their fiercest critics, consumers will fight for a brand they believe in and they will be ready to take it down just as easily. Often, a brand’s story...
Posted by: Antonino Lupo
Late last year, the talented Zoe Mitchell was appointed Marketing & Growth Director at VaynerMedia London as part of a string of senior hires in the agency. Right off the bat, Zoe sounded confident and extremely well-immersed in her role - and the...
Posted by: Creativepool Editorial
In this episode: Hosts Dan & Phil chat to Michael Tomes, from agency owner, to galavanting across the Southern Hemisphere, to property developer, to founder of Creativepool. We hear about his life and travels and discover the inspiration behind the...
Posted by: Wonderful
Every time politics gets into the frame, it is tempting to resort to one of the first world-recognised writers of dystopian fiction, George Orwell, to pay a much heartfelt tribute to such a great master of English literature. Well, as of January...
Posted by: Creativepool Editorial
So you’ve decided you want to go freelance. Congratulations! Choosing the freelance life is a huge decision and I’m sure you didn’t take it lightly. Of course, autonomy and independence comes at a certain price; and that price, you...
Posted by: Antonino Lupo
In one way or another, freelance designer and creative Hiten Thaker has been in the creative industry for the best part of 20 years. A highly focused and entrepreneurial professional, Hiten has worked for a plethora of high-profile clients and you...
Posted by: Creativepool Editorial
As the 1st ranked photographer on Creativepool, Ken Gerhardt certainly knows more than most about the art of photography. In recent years, he’s rediscovered his love for black and white film, feeling that the over-manipulation of digital...
Posted by: Creativepool Editorial
And why racism is still a huge problem in the UK So one day, a November day like many others in this strange 2020, Sainsbury’s comes out with a series of three ads to celebrate Christmas, made by the folks at Wieden+Kennedy. Pretty standard...
Posted by: Antonino Lupo
It takes guts to find the courage to start from scratch. It can go either way. Too many have fallen under the weight of poor planning, but those who have succeeded give us hope that we can do the same. Cheddar Creative is a prime example of that. In...
Posted by: Creativepool Editorial
Would you do that for visibility? Imagine this: you have the flu (which is really the least worrying thing that can happen to you this year, believe me) and you go to your doctor of choice to have some medications prescribed. You then head to the...
Posted by: Antonino Lupo
Some days ago we asked our community why they chose to become freelancers. The answers were quite interesting: the thrill of the unknown, the variety, the freedom, the flexibility. In truth, flexibility seems to be quite a common theme for seasoned...
Posted by: Creativepool Editorial
All the 2020 Christmas campaigns in one place Every year the same story: agencies and brands coming together to release a stream of beautiful Christmas ads for the joy of us all. It has almost become tradition. There’s no Christmas without a...
Posted by: Antonino Lupo
Nearly all of us can identify a very specific point in time when we started being interested in art and creativity. For our editor, it was when a school assignment brought him to write his first ever fiction story. For graphic designer Neville...
Posted by: Creativepool Editorial
You can now grab all the Adobe apps for an exclusive price It's on. Adobe is offering 20% off the Adobe Creative Cloud exclusively for Black Friday, in a limited-time sale running from today, 16 November, until Friday 27 November. Those interested...
Posted by: Creativepool Editorial
We can usually trace back our own passions to a very specific moment in time. For some, it was the first time they were asked to write a story as a school assignment - leading to a career in writing. For photographer Marcus Peel, it was the moment he...
Posted by: Creativepool Editorial