Magazine

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Industry

Most freelancers will need nearly a year to recover from the COVID crisis

Being one of the world’s largest creative communities, Creativepool is in a unique position to understand to what extent the creative industry is recovering from the COVID-19 outbreak. We had the power to make a difference by asking about the...

Posted by: Creativepool Editorial
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Leaders

Learning from Failures with Oliver Fuselier

Few people make their way in your heart like Great Guns USA managing director Oliver Fuselier does. Reading him as he tells stories of his remote and recent past is heartwarming and enough to paint a beautiful, comprehensive picture of an ambitious...

Posted by: Creativepool Editorial
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Features

The value of simplicity with Nescafé and Publicis Italy

We've spent months hearing about a deadly virus bending the world to its will. It is no surprise people may be looking for more positivity after months of heavy mental stress. With their latest campaign, Nescafé and Publicis Italy are doing...

Posted by: Creativepool Editorial
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Workshop

Behind the Idea: How to Seize the Awkward with Droga5 and the Ad Council

We've just wrapped up Mental Health Awareness Month and we've seen some incredible works from all across the creative industry to fight the stigma of talking about your mental health, whoever you are and wherever you are from. With suicide as the...

Posted by: Creativepool Editorial
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Features

5 Tips for Photographers Trying To Keep Motivated During Lockdown

With quarantine keeping them stuck indoors for the present, it may be hard for would-be photographers to find the right motivation to keep practicing. When in the same four walls all day, there will be little inspiration for your next project, with...

Posted by: Creativepool Editorial
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Features

Experience Will Drive the New Normal Post-COVID-19

With all the stress over COVID-19, my daughter and I had a conversation last night regarding what the world will look like when things go “back to normal.” The bigger question being what the "new normal” will look like. What...

Posted by: David Shulman
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How brands can find meaning from tougher times

When Boris referred to our current situation as ‘the biggest peacetime challenge’ it instantly made me wonder what brands did to ‘do their bit’ during World War II and other less peaceful economic times. While tastes and...

Posted by: James Thomlinson
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Features

50% of creative freelancers won't survive more than 3 months

Being one of the world's largest creative communities, Creativepool is in a unique position to understand how the creative industry is struggling in self-isolation for the Coronavirus lockdown. We had the power to make a difference by asking about...

Posted by: Creativepool Editorial
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Inspiration

Advertising & Creativity in a Time of a Crisis

Pandemic. Lockdown. Quarantine. All concepts which most of us could have reasonably hoped we would never experience. And yet here we are entering another week of Zoom calls, home schooling, and … is it too early to have a glass of wine...

Posted by: Richard Holman
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Features

Working as a mum and a leader through the lockdown

If you are a parent in this global climate of pandemic lockdown and quarantine, perhaps the Coronavirus isn't looking so gloom from inside the house after all. Gayle Carpenter is the CEO and Founder of Sparkloop creative agency and is now faced with...

Posted by: Creativepool Editorial
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Leaders

Disney+ and what it means for the future of streaming entertainment

This week, Disney+ finally launched in the UK at perhaps the most opportune time in history - when almost all of us are forced to stay indoors. We can gently chuckle at the conspiracy theories about Disney engineering coronavirus to maximise...

Posted by: Benjamin Hiorns
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Inspiration

The 25 best horror movie posters

You probably see it hundreds of time each and every day. Whether it's on the side of a bus or on the underground, the poster for 'Final Destination 5' seems to be absolutely everywhere at the moment. Maybe part of the reason they felt comfortable...

Posted by: Creativepool
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Features

Retail in the near future

Since the Government published its Coronavirus recovery strategy, we have been moving quickly through the relaxation of lockdown in ‘steps’ and are now celebrating the large milestone at which non-essential businesses are permitted to...

Posted by: Posterscope
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Workshop

Remote Control: Monetising your lockdown

Panic mode has officially been engaged and no industry is safe from the fallout. The tendrils of COVID-19 have spread with wanton abandon, latching onto every sector; decimating some whilst only wounding others. For freelancers, the sting is...

Posted by: Benjamin Hiorns

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