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Displaying 37 - 72 of 563 results

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Leaders

The Publicis Groupe acquires Nurun for 125 million Canadian dollars

The Publicis Groupe has announced yet another new acquisition, this time in the shape of Nurun, the global technology consultancy based in Montreal, Canada. Publicis acquired the company for 125 million Canadian dollars from Quebecor, who said they...

Posted by: Benjamin Hiorns
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Leaders

Publicis Groupe reportedly tipped to buy Criteo, the online ad company

The Publicis Groupe has been tipped to acquire Criteo, the online advertising company based in Paris, France. According to recent reports, the acquisition would help the Publicis Groupe expand its digital capabilities, as Criteo specialise in...

Posted by: Benjamin Hiorns
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Leaders

Publicis acquires a stake in Singaporean agency Arcade

It was announced yesterday that Publicis Worldwide has acquired a minority stake in Arcade, the home grown ad agency based in Singapore. The agency also has offices in Shanghai, Tokyo, Jakarta and Indonesia (the Indonesian office was opened recently...

Posted by: Benjamin Hiorns
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Leaders

Steve Libenson joins the Publicis Groupe's Rosetta as Partner

The Publicis Groupe customer engagement agency, Rosetta announced yesterday that Steve Libenson has been hired as Partner at Rosetta Consulting. This is a key hire, which will serve to strengthen the industry-leading practice. Libenson will be based...

Posted by: Benjamin Hiorns
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Leaders

Publicis Kaplan Thaler named as lead creative agency for Red Lobster

Publicis Kaplan Thaler has been named as the lead creative agency for the American seafood restaurant chain, Red Lobster, two months after its account was put into review following a departure from parent company, Darden. Media for the brand is...

Posted by: Benjamin Hiorns
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Leaders

Publicis Groupe launch the full-service digital agency, ROAR

The Publicis Groupe announced yesterday the launch of ROAR, an agency built from the ground-up to be a full-service digital shop, with the very-best specialist digital talent drawn from within the group itself. The idea behind ROAR is to bring...

Posted by: Benjamin Hiorns
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Leaders

Publicis and Omnicom call off the merger!

In a joint statement released yesterday, the global advertising holding groups Publicis and Omnicom officially announced that they had terminated their proposed $35 million merger, following weeks of speculation. The agreement was mutual, and came...

Posted by: Benjamin Hiorns
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Leaders

The $35 billion Publicis/Omnicom merger faces major hurdles

The planned merger of major, global advertising holding firms Publicis and the Omnicom Group has hit a few major hurdles of late, which will need to be resolved before the $35 billion merger can take place. The first major hurdle to overcome will be...

Posted by: Benjamin Hiorns
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Leaders

Publicis promote 'Guess the X-ray' competition for Gatwick Airport

On Monday, Gatwick Airport launched a social media contest called 'The X-ray Collection', which offered users the chance to guess products that had been photographed using the X-ray scanner at the London airport. The products scanned all come from...

Posted by: Benjamin Hiorns
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Leaders

Publicis takes control of BBH

Publicis Groupe has taken over complete control of Bartle Bogle Hegarty (BBH), ten years after taking a 49% stake in BBH in 2002. This move by the French advertising group ends the independence of one of the most well-recognised agencies in...

Posted by: Creativepool
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Industry

Annual 2024 - Who will see your work?

Will my work get seen by the "right" people is a key question when deciding on whether or not to enter any award. As a part of our commitment to making The Annual the "Most Award" we make sure that your entries are delivered to, and downloaded by,...

Posted by: Creativepool
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Inspiration

Phillips #ShareTheCare for mums across the world #BehindTheIdea

Philips Avent, in collaboration with LePub, is launching an empowering new campaign called #ShareTheCare. This initiative aims to address the challenges faced by moms and put a spotlight on the importance of their well-being and self-care. To raise...

Posted by: Creativepool Editorial
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Inspiration

Setting the juice loose #BehindTheIdea

Following the highly successful ‘I Spy Maynards’ campaign which grabbed the public’s attention last summer, Maynards Bassetts and agency of record, VCCP London have launched another bold and playful OOH campaign to remind the nation...

Posted by: Creativepool Editorial
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Industry

How AI Will Transform Marketing in 2024 and Beyond #MarketingMonth

If the recent Willy Wonka spectacle taught us anything it’s that relying too heavily on AI for anything at this point is a fool’s errand. However, while there are significant drawbacks to using too much AI in a creative capacity, when it...

Posted by: Benjamin Hiorns
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Features

The most creative campaigns of 2023 #YearInReview

2023 has been a lot of things. It’s been a year that saw great divisions widen and a year that seemed to almost revel in chaos, but it was also a year in which creativity continued to shine, even as it stood on the precipice of potential...

Posted by: Benjamin Hiorns
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Leaders

Creative education needs an urgent lesson in reinvention

Ian Wharton served as part of the creative leadership for design and innovation agencies in WPP and Publicis Groupe. He is the Founder of health technology startup Aide Health, an advisor at Justified Studio, the author of Spark for the Fire: How...

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on one-of-a-kind human experience agency Hawkeye

For this week’s company spotlight, we spoke to Brendan McKenna, Senior Vice President, Executive Creative Director at Hawkeye, a Publicis company. How was your company born and where are you based? Hawkeye is actually an amalgam of multiple...

Posted by: Creativepool Editorial
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Leaders

Top 10 most exciting creative directors on Creativepool

Design guru. Master mediator. Highly skilled multitasker and delegator. A good Creative Director is all these things and more. They are the calm head on top of the creative shoulders that bring focus and identity to a company. They are, in essence,...

Posted by: Creativepool Editorial
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Industry

Interrupting creatively - #GettingToKnow wannabe stuntman Dave Sullivan

Dave Sullivan is a Creative Director and Senior Creative with a copywriting background but a strong eye for design and art direction. During his 20+ year career he’s worked at top London agencies, won numerous awards at everything from D&AD...

Posted by: Creativepool Editorial

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