Displaying 685 - 720 of 1585 results
In a new global campaign called “10th month,” Bepanthen, the Bayer skin care brand, aims to speak to new mums and bring them the support and attention they need in the critical post-birth period. The campaign is based on the insight that...
Posted by: Creativepool Editorial
What a simple, smart idea. Taking its insight from child educational methods, rather than traditional advertising persuasion, to great effect. Nivea hit the beaches of Rio to help parents and kids understand the impact of not applying sun...
Posted by: Jones Knowles Ritchie
Just So - DFS DFS UK - Ambassador Adam Peaty DFS launched the second phase of its Rio 2016 Olympic sponsorship campaign this week with profiles of three of Great Britain’s Olympic medal-winning hopefuls; cyclist Laura Trott, swimmer Adam...
Posted by: Benjamin Hiorns
Ogilvy London & Aardman create Monster Stains Monster Stains: The Art of Stain Removal Ogilvy & Mather London have collaborated with Oscar-winning animation studio Aardman on a new campaign for Unilever’s laundry brand Persil. To demonstrate...
Posted by: Creativepool Editorial
The poster campaign for Depaul, the homelessness charity, exemplifies how copywriting can deliver a real sucker punch in emotional impact. “There is another side to the story” is the creative idea, and the execution is pleasingly literal,...
Posted by: Jones Knowles Ritchie
“This is Living”, the latest campaign for Corona by Wieden+Kennedy, is a gloriously romantic campaign that taps into a universal desire for freedom that the brand hopes will inspire people to go outside and live more “Moments that...
Posted by: Creativepool Editorial
As the official partner of Cannes Lions Festival, Creativepool is taking their Pool Party concept to Cannes once again. The Pool Party Cannes 2016 is co-hosted with Greenlight and is an exclusive event inviting industry leaders and close friends to...
Posted by: Christie H.Kristensen
Jacques Séguéla founded the ad agency RSCG. He was also the author of a book called “Don’t tell my mother I work in advertising. She thinks I’m the piano player in a brothel.” According to our data, one in three of...
Posted by: Advertising Association
Saatchi & Saatchi - George & Matilda Eyecare George & Matilda Eyecare has announced the appointment of Saatchi & Saatchi as its creative agency. In a major development for the industry, George & Matilda will bring a distinct range of eye-care...
Posted by: Creativepool Editorial
With Whatsapp messages replacing phone calls, Instagram likes driving our self-worth and Facebook posts replacing real human interaction, how can we truly connect in a digital world? Back in 2012, Nike gaves us a master class in brand connectivity...
Posted by: Jones Knowles Ritchie
Coating everything in chocolate for Sydney's newest attraction Sydney’s newest attraction, The Calyx, opens its doors at the Royal Botanic Garden Sydney on 11 June 2016, forming the centrepiece of the Garden’s 200th Birthday. The Calyx...
Posted by: Creativepool Editorial
Monster, the online jobs service, has launched an ambitious and quite literal new pan-European campaign introducing a formidable new character to reinvigorate the brand. The pan-European campaign is the first work by mcgarrybowen for Monster since...
Posted by: Creativepool Editorial
Sir David Attenborough At 90! To mark the 90th birthday of the iconic broadcaster Sir David Attenborough (May 8 in case you were wondering), BBC Earth has announced an ambitious new digital project called “The Story of Life.” The story...
Posted by: Creativepool Editorial
Ahead of this year’s Cannes Lions International Festival of Creativity, we've decided to share our admiration for brands that celebrate their charisma through design. Whether it’s capturing the attention of consumers or the eyes of judges,...
Posted by: Jones Knowles Ritchie
jones knowles ritchie - Irn-Bru The fizzy drink “Made from Girders” and beloved of anyone of Scottish descent who has ever experienced a bone shattering hangover is getting a rebrand for a modern age. jones knowles ritchie has created...
Posted by: Benjamin Hiorns
Thursday 5th May sees the launch of a pioneering new public art initiative in Hackney. Created by the documentary photographer Robin Mellor, Space Explorer is a new, free, art-based app platform intended to encourage people to explore the urban...
Posted by: Space Explorer
Droga5 London Droga5 London has announced the promotions of two key creatives. Creative Directors Rick Dodds and Steve Howell will assume the roles of Executive Creative Directors, reporting to Chief Creative Officer David Kolbusz, effective...
Posted by: Creativepool Editorial
Solve - V Foundation for Cancer Research Following a national agency search and competitive review, Solve has been awarded the account for The V Foundation for Cancer Research. Based in Cary, NC, The V Foundation for Cancer Research was founded in...
Posted by: Creativepool Editorial
Cannes Lions announces Lions Entertainment Juries Lions Entertainment, the new specialist event dedicated to unskippable creativity at the Cannes Lions International Festival of Creativity, has announced the jury members for the Entertainment Lions...
Posted by: Creativepool Editorial
At this year's London Design Festival, if all goes to plan you might be able to play a round of crazy golf at Trafalgar Square, with definite emphasis on the crazy! The “Visionary Crazy Golf” installation will include nine holes designed...
Posted by: Creativepool Editorial
IKEA has launched a new TVC campaign aimed at making the everyday more wonderful through a thought-provoking film. Capturing the unique memories of a couple’s wonderful life together, the new campaign poses the question: what if the little...
Posted by: Creativepool Editorial
I have a rather unique connection to the classic Hanna-Barbera cartoon Top Cat, in that I was named after one of its characters. I was, to put it bluntly, a rather large baby, and my parents, in their infinite wisdom, had taken to referring to me as...
Posted by: Benjamin Hiorns
After three days on intense deliberation, the 54th D&AD Judging Week has come to a close. 749 Pencils have been in awarded in total, decided by juries made up of over 200 of the world’s top creatives. Entrants can visit the official Pencil...
Posted by: Creativepool Editorial
Outdoor sports retailer Peak Performance will this week be opening 26 weather-controlled pop-up virtual shops, as part of a mobile experiential #catchmagichour campaign, which is central to the brand’s promotion of its spring/summer collection....
Posted by: Creativepool Editorial
It's notoriously difficult to make finance seem exciting, which is why this latest brand campaign for The Financial Times by adam&eveDDB is so inspiring. The first ever fully integrated campaign for the world’s leading business news...
Posted by: Benjamin Hiorns
Brazilian digital technology company Cricket has become MediaMonks’ eighth international office. The company continues to produce digital work for the Brazilian market as MediaMonks São Paulo. The new office will support MediaMonks’...
Posted by: Astrid Van Essen
The 2016 International ANDY Awards took place in New York on Tuesday night, April 12th, and we have the lowdown on all the big winners, who were recognised at the prestigious awards for their bravery and creativity in the advertising and marketing...
Posted by: Creativepool Editorial
Self-confessed tricksters The Beautiful Meme create unexpected campaigns and images that stun viewers out of submission. With a pretty stellar list of clients including the V&A, Google, Innovate UK, Design Museum, Oaktree Capital, English National...
Posted by: Kate Lewin
Social media is a great leveller. Through shared images, links and a few key symbols, we all have the ability to speak the same language. Whether we understand Swahili, Spanish, or Swedish, social media can unite us in our passions as we share them...
Posted by: Daniele Fiandaca
DDB New York DDB New York has dramatically expanded its strategy department with five new hires: Director of Content Strategy Tim Polder, Director of Social Strategy Chiara Martini, Associate Planning Director Neil Simpson, Social Strategist Amanda...
Posted by: Creativepool Editorial
Rufus Leonard sweep the Transform Awards Europe Rufus Leonard picked up a haul of five awards at the Transform Awards Europe last night in a ceremony that recognises and celebrates excellence and innovation in branding. The agency’s total tally...
Posted by: Creativepool Editorial
Gravity Road - Mikado Office Workers go WILD With Mikado First off, we have a new TV, VOD and social media campaign that has been created by Gravity Road for Mondelēz International biscuit brand, Mikado, and is the first for the brand to be...
Posted by: Benjamin Hiorns
MEC – Monsanto MEC has won the pan-European media planning and buying account for the consumer division of Monsanto, the company behind Roundup weed killer. The WPP-owned agency won the business without a competitive pitch and the business moves...
Posted by: Creativepool Editorial
Havas London Havas has announced Xavier Rees as CEO of Havas London. Rees joins from his position as Group Managing Director at adam&eveDDB, a role he has held for the last two years and to which he was promoted after four years at the agency. At...
Posted by: Creativepool Editorial
Leo Burnett Tailor Made hire Latino athletes for new Samsung campaign I'll Be There Samsung and Leo Burnett Tailor Made called on Latino athletes, symbols of perseverance the world over, to show how their devices are present even at those most...
Posted by: Creativepool Editorial
Adam & Eve/DDB - Lloyds Bank For Your Next Step Lloyds Bank has launched a new brand campaign, its first since moving the account to adam&eveDDB in 2015. The new campaign introduces the “For Your Next Step” strap line, whilst also...
Posted by: Creativepool Editorial