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Displaying 145 - 180 of 9304 results

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Leaders

Rebrand Roundup: Quorn, Hellmann's, and Vocation Brewery

WPA Pinfold - Harvey's Brewery WPA Pinfold has designed the packaging and branding for Harvey’s Brewery’s new craft beer range, which looks to target a younger audience with a painterly style. The consultancy worked with a local artist...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From High Fashion to North Korea

Spring - Browns Fashion Spring has rebranded fashion retailer Browns, including a redesigned logo, packaging, store design and website. Founded in 1970, this marks the London-based retailer’s first rebrand in 40 years. The aim is to reflect...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Kodak to Carluccio's

Work-Order - Kodak Kodak has redesigned its logo for the first time in a decade, opting to bring back a similar iteration of the iconic Kodak K first introduced in 1971. The New York-based studio Work-Order has designed the new identity, which...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From YO! Sushi to World Sailing and Pandora

Paul Belford Ltd – YO! Sushi YO! Sushi has unveiled a pretty bold rebrand, which actually goes so far as to drop “Sushi” from the main logo. Elsewhere, it also takes on a decisively simpler, and more illustration-inspired look. The rebrand was...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: UCL, Natwest and the London Design Biennale

Lambie-Nairn - University College London Lambie-Nairn has unveiled a new brand identity for UCL’s (University College London) new global Philanthropy and Engagement Campaign. The university is aiming to raise £600 million for cutting-edge...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

CHI&Partners Yan Elliott is joining CHI&Partners as Joint Executive Creative Director, alongside Micky Tudor. Elliott leaves Lucky Generals, where he was Creative Partner, and responsible for notable recent campaigns including the Radiocentre work...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Operas, Addison Lee, and JFK

Base Design - Terminal 4 at JFK Airport Originally opened in 1957 and known as International Arrivals Building, Terminal 4 at JFK Airport in New York received a $1.4 billion redevelopment with its new building designed by Skidmore, Owings and...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Fémme visuals, Deliciously Ella and Hollyoaks

Supple Studio - D.R.A.W Recruitment Supple Studio has designed an identity system for D.R.A.W. Recruitment based around an interlocking “D” device and the strap line “The Art of the Perfect Fit.” The new company was formed...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Getting digital with Topman's Tom Lancaster

London-based creative director and designer, Tom Lancaster, managed brand identity for Orange, EE and the Mayor of London before taking the plunge into digital as Topman’s digital director. We chatted to our Creativepool Top 25-er about his...

Posted by: Kate Lewin
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Leaders

Smell like McCann with the “Eau de Créativité” perfume

If you've ever genuinely wanted to literally smell like an advertising agency then I frankly feel a little sorry for you. I mean, as someone who has spent a fair amount time in a handful of agency offices across the country, there's nothing...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From the Ministry of Sound to the Peace Corps

Spin - Ministry of Sound Spin has created a surprisingly sparse new identity for the Ministry of Sound nightclub brand, which aims to highlight the spiky, irreverent qualities of the brand, while respecting its heritage and embracing its future....

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Irn-Bru to Swedish Fish

jones knowles ritchie - Irn-Bru The fizzy drink “Made from Girders” and beloved of anyone of Scottish descent who has ever experienced a bone shattering hangover is getting a rebrand for a modern age. jones knowles ritchie has created...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: 72andSunny

Unifying the Power of Play To promote its range of merchandise for Marvel’s “Captain America: Civil War,” blockbuster, US department store Target has pegged 72andSunny to create a campaign highlighting the “Unifying Power of...

Posted by: Creativepool Editorial
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Leaders

The Week in Branding

Studio Output create design-savvy logo for the BBC Connected Studio BBC Connected Studio Idents Studio Output has redesigned the visual identity for the BBC Connected Studio, BBC’s digital research arm, in order to make it more...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Bertie Bassett to a cheeky Nando's

Bulletproof - Maynards Bassetts Confectionery brands Maynards and Bassetts have been brought together under one identity to form a new more “Adult” candy brand as part of a rebranding strategy by Bulletproof set to roll out next month....

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From the Premier League to Vietnam

Fable - Chen Nguyen The Singapore-based consultancy Fable, has taken a simple design approach to a branding project for makers of Asian pastries, Chen Nguyen, which is distributed throughout Vietnam and China. Using elements inherent to the...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Maccy D's to Gumtree's

Boxer - McDonald's Boxer has designed a new packaging range for McDonald’s in order to help the fast food giant better reflect its vision as a more modern and progressive company. Beginning in the US, the new look will also roll out to the UK...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Opera to Gourmet Goat!

Blast - The Wellcome Trust The Wellcome Trust has turned to Blast to communicate “The Crunch,” a new public engagement initiative that promotes good food, health and environmental education in young people. Blast has worked on naming The...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Laptop Chargers to Jimi Hendrix

Fuseproject - Zolt Fuseproject has developed the branding and industrial design of the new Zolt Laptop Charger Plus, which claims to be the smallest and lightest charger on the market. Zolt (a division of US electronics product developers Avogy)...

Posted by: Creativepool Editorial
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Leaders

Highlights from London Fashion Week SS16

Award-winning production house White Lodge has had a hand in two beautiful films released to coincide with London Fashion Week. Highlights from London Fashion Week SS16 Crowns & Owls, a collective of three filmmakers from Leeds who specialize in...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Wunderman Wunderman CEO Mark Read has named Seth Solomons as CEO for North America. With over 20 years of global experience, Solomons brings to Wunderman strategic thinking, dynamic leadership and a history of innovative solutions that produce...

Posted by: Creativepool Editorial
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Leaders

Let Nyan Cat teach you about airplane safety

Internet memes are rarely seen as high culture. Indeed, they're rarely seen as even legitimate forms of entertainment, instead being little more than placeholders used by Facebook trolls with no original thoughts and little inclination to develop...

Posted by: Benjamin Hiorns
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Inspiration

Top 10 best GIF artists of 2015

Recently the Adam Leibsohn, COO of Giphy, gave a talk about the importance of communication through GIFs (well, he would, wouldn’t he). But a partisan opinion aside, the tendency to rely on GIFs to communicate our thoughts and feelings online...

Posted by: Jade French
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Leaders

Hasta la vista. Meerkat.

Arnold “The Governator” Schwarzenegger has been making headlines in recent years with his decision to retire from politics to re-embark on the movie career with which he made his name. There's a new Terminator film on the horizon, which...

Posted by: Benjamin Hiorns
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Leaders

The Guardian gets dark and dirty

In an effort to draw attention to its new climate campaign against excessive carbon consumption, The Guardian has essentially covered its global homepage for 24 hours. The dark and dirty graphic that is seen covering the website and print publication...

Posted by: Creativepool Editorial
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Leaders

MPC announce Parisian adventure

MPC, the creative studio that specialises in VFX, a sector in which it has been a global leader for over 25 years, recently announced the launch of a new VFX studio in Paris, which will be led by multi award-winning creative director Franck Lambertz,...

Posted by: Creativepool Editorial
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Leaders

Amazon's first brick & mortar

As a self-professed creature of the online age, a solid 90% of my shopping is done from the comfort of my own home, most often at my office desk, occasionally whilst on the toilet (don't tell me I'm the only one). As such the idea of a brand such as...

Posted by: Benjamin Hiorns
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Inspiration

Brand Genius: Tribes of Coke

By the 1980s, it looked like Coca-Cola had maximised its growth potential. But it wanted more. The biggest soft drinks company in the world had two options: steal customers from other beverage companies or encourage its pre-existing loyalists to buy...

Posted by: bluemarlin
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Inspiration

Meet the Executive Creative Director, Wesley Hogg of Reading Room

Tell us a bit about you Wesley... I began working in the creative industry in 1998 after studying at Central Saint Martins and Goldsmiths. Early on I specialised in digital and was lucky enough to be in the right place at the right time to ride the...

Posted by: Reading Room
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Leaders

MY Single Band

Following my last post on the ingenious product design of Chris Godfrey, here is something from the other end of the spectrum i.e the absolutely crap end. Welcome to the world of MY Single Band people! For just £6 you can purchase what is...

Posted by: Jessica Hazel
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Inspiration

#GettingToKnow Reckitt’s Ainhoa Robles

Tell us a bit about your role! Is there a “typical” day? You know, before I jumped ship to the corporate side, a former colleague of mine who'd moved between the studio and corporate worlds gave me a heads-up: it'd be quite a shock. And...

Posted by: Creativepool Editorial

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