Displaying 1369 - 1404 of 1731 results
As part of the “Unleash your Mojo” campaign spearheaded by M&C Saatchi and Lida, Virgin Holidays will be launching a new ad campaign this summer geared towards Caribbean holidays and the unique experiences they have to offer. The campaign...
Posted by: Benjamin Hiorns
Afiat Sukmaraga's positivity; in his personality and his illustrations is infectious. Not only will his interview, as part of our 'Unstock' series, make you smile from ear to ear but so will his witty, artistic creations. We spoke to him to find out...
Posted by: Fotolia
It was announced yesterday by Hironobu 'Chief' Kitajima, JWT Japan's managing director, that the award-winning creative Go Sohara would be joining JWT Japan as executive creative director from TBWA/Media Arts Lab in Los Angeles, where he currently...
Posted by: Benjamin Hiorns
McCann Worldgroup announced yesterday that Devika Bulchandani has been promoted to the role of president at McCann XBC, the shop formed in 2012 as an agency dedicated to MasterCard, one of McCann's biggest clients. Bulchandani will be succeeding...
Posted by: Benjamin Hiorns
It was announced late last week that Saatchi & Saatchi Singapore has appointed a new global digital director in the form of Cyril Bedat, who joins the agency from Shanghai, where he has been based for three and a half years. Bedat will be overseeing...
Posted by: Benjamin Hiorns
ZenithOptimedia is currently in the process of merging its media buying staff into two teams, who will work on a cross-platform basis, covering audio-visual and display media. Currently, the agency's trading staff are arranged into teams dedicated to...
Posted by: Benjamin Hiorns
VCCP has created a TV spot for car rental company, Avis called “Unlock the World,” which made its televisual debut last night during the World Cup match between England and Costa Rica. The campaign, which was written by Kieran Knight and...
Posted by: Benjamin Hiorns
Every year, Leo Burnett releases their predictions for the Cannes Lions International Festival of Creativity, and have an astonishing track record with these predictions, with more than 84% accuracy. This year is no different, as recently Leo Burnett...
Posted by: Benjamin Hiorns
Yesterday, it was announced that Natalie Lam has been appointed as executive creative director of Razorfish, at the agency's headquarters in Times Square, New York. Razorfish is a part of the Publicis Groupe holding company, and is one of the world's...
Posted by: Benjamin Hiorns
The multichannel marketing agency RAPP, itself a part of The DAS Group of Companies, a division of the Omnicom Group, announced yesterday its acquisition of UK-based brand and retail agency, Haygarth for a sum that has yet to be disclosed. The deal...
Posted by: Benjamin Hiorns
A new role has just been cast at the Publicis Groupe owned advertising agency Bartle Bogle Hegarty, in the form of Michael Densmore, who joins the agency as chief global growth officer from an executive spot at McKinney. Densmore will start at BBH...
Posted by: Benjamin Hiorns
The popular 'Be more dog' campaign, which features the ever loveable 'O2 Cat' has recently been given extra legs with a new £7 million campaign, which aims to support the telecommunications company's revamped 'Priority' app. The campaign, which...
Posted by: Benjamin Hiorns
Clemenger BBDO has decided to build on the platform established by the “There's nothing like Australia” campaign for Tourism Australia, by focusing on the diverse culinary experiences that the island nation has to offer. This is to be the...
Posted by: Benjamin Hiorns
Lowe Profero, the global digital network of Lowe and Partners, announced last week that they have partnered with the Australian based Mexican food chain, Guzman y Gomez, to develop the brand's digital presence both locally and internationally. The...
Posted by: Benjamin Hiorns
Manchester-based digital marketing and technology consultancy, Amaze, has announced the appointment of two senior digital commerce specialists to help boost that area of its business. Jodie Stapleton joins as head of commerce and Kami Boyer Kris as...
Posted by: Benjamin Hiorns
The Cannes Lions International Festival of Creativity have hired McCann London to create a campaign which will promote the upcoming 2014 festival. The campaign takes the form of a series of stills that have been designed to mimic (and mock) the...
Posted by: Benjamin Hiorns
Getting an advertisement completely and utterly wrong is quite an art. For starters, it takes two parties who at least profess to know what they're doing: the client and the agency. Then the brief must wildly misunderstand the nature of the audience...
Posted by: Magnus Shaw
On the 27th of March, Hyatt Regency Churchill Hotel will launch an exhibition of vibrant new art entitled 'Spring Fever', which will present work from the best emerging 'Saatchi Art' artists. The exhibition (in which every piece will be available for...
Posted by: Benjamin Hiorns
@Summerbreak is the real-time reality show with a difference; the entirety of the show's content is shared through social media, meaning that the stars experiences are shared the same way they are 'in real life'; through real-time Twitter, YouTube,...
Posted by: Benjamin Hiorns
Smartify Inc, the creators of the revolutionary digital marketing analytics platform that shares its name, revealed yesterday that they were to be program sponsors at eTail West, the leading online retail conference for marketing and e-commerce...
Posted by: Benjamin Hiorns
Mobile advertising specialists Millennial Media were recently hired by outdoor clothing and equipment retailers The North Face to help them shift their marketing campaigns away from traditional channels and focus on a more digital approach, focusing...
Posted by: Benjamin Hiorns
Soho based advertising agency The Red Brick Road, will unveil an eight-week, televised campaign for flagship digestif liqueur and global brand Jagermeister next week, during the friendly football match between England and Denmark on ITV1 on the 5th...
Posted by: Benjamin Hiorns
Bray Leino’s new anti-smoking campaign “Be There Tomorrow”, for the public funded body Smokefree South West, airs this week (Monday 10 Feb) across TV, Radio and Outdoor, striking a much darker tone than previous campaigns. The New...
Posted by: Bray Leino
Call me naïve, but I think we in the UK are pretty inclusive; more so than other nations. Granted, discrimination in the workplace does still exist on various levels - and much more in some industries than others. Banking, I hear, is one of...
Posted by: Ashley Morrison
David Bailey was appointed as fashion photographer for British Vogue in 1960 where he shot over 800 pages of fashion editorial in just one year and along with Terence Donovan and Brain Duffy, captured the essence of the 'Swinging London' of the 60's....
Posted by: Jessica Hazel
I know I am always banging on about how great East London is and I'm sure it is highly irritating for those of you who don't live here but maybe my ramblings on are perhaps slightly useful for those of you who do so here is the latest in the I heart...
Posted by: Creativepool
2013 is nearly over, and hasn't it flown! We have had a great year and thought we would take a moment to showcase our Top 10 companies of the year. These are the companies with the most views and follows. Some award winning, talented and awesome...
Posted by: Creativepool
The best-laid strategies have to be amenable to change. In the long term, market forces, cultural changes and technological innovation can all shift the foundations you’ve built on. And as Darwin explained: it’s not the strongest that...
Posted by: Bray Leino
Had it not been for an internship, I wouldn't be a copywriter. Once I'd completed my training, my tutor arranged for a series of placements at various agencies. It was called 'work experience' then, and each placement lasted a few days. It was a...
Posted by: Magnus Shaw
In my late teens, a video was doing the rounds. It was called 'Faces Of Death' and I don't think it was an official release - more a much-copied bootleg. Essentially it was a compilation of clips showing people meeting their deaths in accidents. A...
Posted by: Magnus Shaw
So, tell me honestly, does that title offend you? It's a serious question - I put it there deliberately. The reason being that, last week, Asda paid £25,000 to mental health charity Mind for advertising what was deemed to be a completely...
Posted by: Ashley Morrison
As prizes go, having your own pub built is quite a nice thing to win. But so it was when McCann Manchester was voted global agency of the year across all of McCann Worldgroup. Having won the award this year, the Manchester-based communications...
Posted by: Ashley Morrison
Collective London create highly effective interactive work through insightful strategy, innovative ideas, and beautifully crafted experiences that people want to share. How did you get into advertising? After finishing university I answered an...
Posted by: Creativepool
There’s nothing we like more than a nice bit of 3D and Virtual Reality. That is, if our trips to the cinema are anything to go by. There was a time not so long ago when watching a film in 3D was a bit of a treat. Now the technology is arguably...
Posted by: Ashley Morrison
Creative Corner is a free conference for brand owners, creative agencies and designers. It’s alive with ideas for adding impact to your work, whether you’re creating: Retail branding Visual merchandising In-store promotion and...
Posted by: FESPA
Last week I wrote a piece for Creativepool, suggesting the role of the copywriter had become sidelined to the extent that designers were now the 'creatives'. I also wondered whether this wasn't just an attack of paranoia. Well, it wasn't. The column...
Posted by: Magnus Shaw