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Industry

The Pursuit of Meaningful Innovation for Luxury Brands

Everyone’s (us included) favourite buzzword: innovation. Even the most iconic luxury brands can get it wrong. Whether it’s too safe or trend-chasing, thoughtless innovation can devalue a brand to the point of no return. Ensure that...

Posted by: Matter Of Form
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Leaders

The rise of sports fans that don’t care about sports

From Cristiano Ronaldo’s own fashion line CR7 to David Beckham’s now iconic partnership with Calvin Klein, athletes have long occupied a central position in the cultural zeitgeist. The combination of athletic prowess and celebrity status...

Posted by: Brandpie
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Leaders

Rebrand Roundup: BBC Bitesize, BrewDog, Scope and more

BBC Bitesize - Rufus Leonard UK public broadcaster the BBC’s online education platform BBC Bitesize has been rebranded by design agency Rufus Leonard. Those in their 30s will remember Bitesize as a series of TV programmes that first aired in...

Posted by: Creativepool Editorial
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Features

Secret 7" sleeve artwork revealed

Now that Secret 7” is over for another year, and all the records have been sold, we can finally reveal which sleeve belonged to which jelly artist. The immensely popular exhibition, which took place at Somerset House, featured work from eleven...

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Inspiration

The top ten business card designs

From the most intricate folding cardboard and metal cards to contact details printed on balloons, the humble business card has developed into an art form in itself. With different cards out there trying to stand out and grab your attention more so...

Posted by: Creativepool

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