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New VR horror film draws awareness to the hell of homelessness
Just in time for Halloween, comes a new terrifying experiential advocacy short called “The Killer,” in support of Spitalfields Crypt Trust. Released on YouTube and live...
Posted by: Creativepool Editorial
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eBay launches "the world's first subconscious shopping experience"
eBay has teamed up with specialist retailer Saatchi Art to create an experimental shopping experience, which brings together art and technology to uncover shoppers' subconscious...
Posted by: Creativepool Editorial
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Delete - Movember Foundation
The Movember Foundation has partnered with digital agency Delete to deliver a branded content campaign to support Movember this autumn. Following a donation of free ad space from WeTransfer, Delete worked in...
Posted by: Creativepool Editorial
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Havas London
Havas London has appointed former 101 London Partner & Head of Strategy, Clare Hutchinson, as its new Executive Strategy Director. In this new role, which she starts in November, she will report directly into Havas’ European Group...
Posted by: Creativepool Editorial
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Mindseye
MindsEye have announced the signing of directing duo Mindcastle to the MindsEye roster for commercial representation. Danielle Krieger and Casey Warren are MINDCASTLE. Together they create powerful emotional storytelling. They developed...
Posted by: Creativepool Editorial
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adam&eveDDB - Great Western Railway
Great Western Railway is launching a new brand campaign that aims to re-ignite people’s love of rail travel by reminding them that adventures start as soon as they step onto a GWR train. The animated...
Posted by: Creativepool Editorial
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Splendid Unlimited - Royal Holloway
Royal Holloway, University of London, has appointed Splendid Unlimited to transform the institution's website experience to communicate its reputation as one of the UK's best universities. Royal Holloway is ranked...
Posted by: Creativepool Editorial
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UM - iZettle
UM has won a four-way competitive pitch to become the exclusive UK media agency and lead agency for Europe for financial technology company iZettle. UM will handle all planning and buying for iZettle on an ongoing basis. This is...
Posted by: Creativepool Editorial
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Publicis - Diesel
Diesel, the legendary fashion brand part of the OTB group, has appointed Publicis Italia, the agency led by Bruno Bertelli, Global Chief Creative Officer of Publicis WW, to handle its global creative and strategy account. The...
Posted by: Creativepool Editorial
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The diffuser that pumps out 'optimal' fragrances at different times of the day
A new 'smart' diffuser emits fragrances designed to help you wake up, wind down or concentrate at the right times of the day by combining the worlds of aromatherapy and...
Posted by: Creativepool Editorial
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Carrot - Netflix
Streaming giant Netflix has partnered with creative agency Carrot and a California cannabis dispensary, to produce weed themed around several of its TV series. The marijuana, which was produced in limited-edition packaging and went...
Posted by: Creativepool Editorial
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McCann London
McCann London has hired the dynamic creative team behind the multi award-winning Freedom Brewery campaign; Will Cottam and James Crosby. Joining from CHI & Partners, where they spent 4.5 years, Cottam and Crosby produced work for Lexus...
Posted by: Creativepool Editorial
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The living, robotic jewellery that changes clothing on the fly
The miniature robots that make up the Kino project can crawl over fabric to personalise garments, adapt clothing for different climates, and perform other helpful tasks. The project was...
Posted by: Creativepool Editorial
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CHI&Partners
CHI&Partners CEO Sarah Golding has appointed two new Joint Managing Directors to support her in the day-to-day running of the agency, promoting former Head of Account Management Gary Simmons (right) and Joint Head of Planning Sarah...
Posted by: Creativepool Editorial
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Publicis/Piranha Bar - Vhi Healthcare
A moving new campaign by health insurance company Vhi Healthcare with Publicis Dublin and Piranha Bar, sheds a reassuring light on people’s experience of medical treatment. In the first spot for the...
Posted by: Creativepool Editorial
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The ring that turns your hand into a smartphone
Dubbed the “world’s first voice-powered smart ring,” the ORII ring enhances bone conduction technology to transform the hand into a smartphone. Unlike previous smart rings, such as...
Posted by: Creativepool Editorial
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Spring - East of England
Southwold-based studio Spring has designed a tourism brand and campaign for the East of England, which aims to highlight the region’s “exceptional cultural offering.” Look Sideways: East was originally...
Posted by: Creativepool Editorial
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Ogilvy & Mather Hong Kong
Ogilvy & Mather Hong Kong has announced the appointment of two senior executives to new roles within the digital team in Hong Kong. Manolis Perrakis joins as Head of Creative Technology and Vivi Fitriani as Head of UX/UI....
Posted by: Creativepool Editorial
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The AI doctor that drives to you!
A concept for the “Aim” self-driving mobile medical clinic by Seattle studio Artefact includes diagnostics powered by artificial intelligence. The Aim platform relies on a mobile app and set of home...
Posted by: Creativepool Editorial
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DixonBaxi - Storey
DixonBaxi has designed the visual identity for Storey, a new flexible workspace brand from property development company British Land. Storey has been launched by British Land to provide office space in London for companies that...
Posted by: Creativepool Editorial
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PRMEDIACO - Valencia
The Valencia Region Tourism Board has selected PR MEDIACO to run its PR activity in the UK market throughout 2017. The remit involves the promotion of the whole Valencia Region, Eastern Spain, which includes well-known...
Posted by: Creativepool Editorial
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The Leith Agency - Irn Bru Xtra
Musical comedian Brett Domino? Talking Squirrels? Seb Cardinal (of Cardinal Burns) directing? Sounds like the perfect ingredients for a new IRN-BRU commercial. Working through The Leith Agency, Seb stepped behind the...
Posted by: Creativepool Editorial