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Leaders

The Week in Advertising

Grey London attach a jet pack to a squirrel Yes, you read that right, and no, there were no actual squirrels harmed in the making of this spot. As far as I'm aware at least. The spot by Grey London celebrates the launch of McVitie's new Breakfast...

Posted by: Benjamin Hiorns
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Leaders

Chiaro reboots the Pelvic Floor exerciser in a sleek new wearable

Pelvic floor/kegel exercises have had known benefits for women for decades, especially post-child birth, for strengthening bladder muscles, reducing the risk of pelvic prolapse and improving sex. It’s the same core strength promise of popular...

Posted by: Chiaro Technology Ltd
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Leaders

Watch some of the world's earliest home movies

Thanks to the ubiquity of mobile devices, we no longer only capture the most special moments in our lives, but every moment, no matter how inconsequential. But decades before we were all filming our every move, the concept of capturing footage at...

Posted by: Benjamin Hiorns
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Leaders

How to WING IT this summer

Wieden+Kennedy Amsterdam has teamed up with AKQA London to get people out and about for the holidays in a new integrated campaign for Booking.com, the online travel agency. The campaign encourages spontaneity, with Booking.com urging people to get...

Posted by: Creativepool Editorial
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Leaders

The safest & smartest headphones in the world

These remarkable headphones were designed by Royal College of Art graduate Gemma Roper to clip comfortably to a cycling helmet and play music through the wearer's cheekbones, so they are still able to listen out for vehicles whilst they are also...

Posted by: Creativepool Editorial
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Inspiration

Whipped Woodlouse? Why The Economist is giving away insect ice-cream

A few years ago, I arrived at Stockport station in Cheshire. It was early morning and I was feeling distinctly peckish. Fortunately, as I reached the foot of the stairs from the platform, a well-known retailer of baking goods was holding a promotion,...

Posted by: Magnus Shaw
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Leaders

Scope & Grey end the awkward on National Kissing Day

Scope, the charity that strives to make the UK a place where disabled people have the same opportunities as the rest of us, is celebrating International Kissing Day (July 6) by releasing a heart-warming film by Grey London, showing disabled people...

Posted by: Creativepool Editorial
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Leaders

The Awards Roundup

APMA Star finalists announced The Communications Council has announced 61 campaigns from 27 clients and 22 agencies for final stages of the APMA Star awards. Running for ten years, the awards celebrate the finest promotional and experiential...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Havas Media – Ubisoft Havas Media has been named as the media agency for video game publishers Ubisoft, with a contract spanning across 17 countries in Europe and Australia, which will incorporate Havas Media's full range of media, digital and...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

The Partners Brand consultancy The Partners, has appointed award-winning creative director Peter Henshaw as leader of creative for the agency’s Health Team. Peter will lead global relationships with Novo Nordisk, AstraZeneca, The International...

Posted by: Creativepool Editorial
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Inspiration

Meet the artist behind The World's Smallest Portfolio

Two weeks ago, jelly London set D&AD New Blood Festival-goers a brief entitled Making Your Mark. The aim of the brief was to get students promoting themselves and to get their work noticed. jelly received so many great submissions, but one really...

Posted by:
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Leaders

The Week in Advertising

VCCP – O2 Priority “Waggy Tails” VCCP recently launched its latest work for O2 Priority this week, which once again stars the delightful ginger cat that thinks it's a dog. The spot takes the form of one long tracking shot, following people...

Posted by: Creativepool Editorial
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Leaders

Nigel Edginton-Vigus celebrates the art of the Funfair

The classic British funfair is many things to many people. For some a place of overwhelming wonder and sugary temptation, and for others, a nightmarish landscape lent even darker hues by decades of dilapidation. Whatever your opinion though, it can't...

Posted by: Benjamin Hiorns
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Industry

Enter Your Best Work

Due to overwhelming response from the community, there is now more time to contend for Europe's most prestigious honour for online excellence. The 5th Annual Lovie Awards Extended Entry Deadline is 31 July 2015. Work can be entered in seven...

Posted by: The Lovie Awards
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Leaders

ifour client Fourex wins Virgin Media Pitch to Rich campaign

Tunbridge Wells based creative design agency ifour are celebrating today as client Fourex reaches the final and wins in the ‘New Things’ category of Richard Branson’s Pitch to Rich 2015 campaign. ifour were appointed by the duo...

Posted by: ifour
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Why non-designers need their own design event

By Emma Sexton, Founder and Creative Director at Make Your Words Work™ How many times as a designer have you heard the phrase can you ‘make it look pretty?’. When this is the request you know that you will be used at the end of the...

Posted by: Hands Down™
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Leaders

Amazing In Motion: The new Lexus Hoverboard

Back to the Future 2 promised much of 2015. It promised us self-tying shoelaces, flying cars, 19 Jaws films, and hoverboards, neither of which have materialised in the public realm at the time of writing. This could all be set to change though,...

Posted by: Benjamin Hiorns
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Leaders

Meet the Judges 2015!

The FRESH AWARDS are back and with a BRAND NEW panel! Ladies and gentlemen, we would like to introduce you to this year's 'In-house design team' judges. We have a 50/50 gender policy to ensure equality and diversity on our panel. All of judges have...

Posted by: Hands Down™
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First peek into Pool Party Cannes

Last night, Thursday 25th June, Creativepool’s private Pool Party in Cannes kicked off just off the Cannes Croisette co-hosted with a great group: The Foundry, The Industry Club, Creative Translation, Massive Music, & Ground Control. Industry...

Posted by: Creativepool
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Leaders

Top 10 Hires of the Week

Critical Mass Critical Mass, the global digital experience design agency, has hired Grant Owens as its Chief Strategy Officer. Owens, who is based in New York and was formerly the GVP Head of Planning at Razorfish North America, will lead the...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions Winners: Day 3

Leo Burnett Leo Burnett Worldwide won 10 Lions in total across the Cyber and Design categories yesterday, bringing its total award count to 54. Leo Burnett Buenos Aires won a Gold Lion in the Cyber category for the Samsung “Safety Truck”...

Posted by: Creativepool Editorial
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Leaders

The Week in Advertising

72andSunny Amsterdam – If Carlsberg Did Haircuts Carlsberg recently launched the latest instalment in its ongoing “If Carlsberg did” films, a series that has historically been a little hit or miss, but is firing on all cylinders here. Created...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions Winners: Day 2

Cannes Lions 2015 - Highlights from Day Two Ogilvy & Mather After a phenomenally successful first full day at the Cannes Lions International Festival of Creativity 2015, Ogilvy & Mather found even greater success yesterday by walking away with 45...

Posted by: Creativepool Editorial
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Leaders

The Award Roundup (Sans Cannes)

Bazillion Pictures sweep the ADDYs Union Station Comes Alive - Quixotic, Bazillion Pictures and BIC Media Bazillion Pictures won a Gold National ADDY at The American Advertising Federation (AAF) 2015 Award Show earlier this week for its work on the...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions Winners: Day 1

It's that time of year again, when the advertising descends upon the south of France in a tsunami of designer shades and branded belt buckles for the Cannes Lions International Festival of Creativity, and those who didn't get an invite are left with...

Posted by: Creativepool Editorial
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Leaders

This is what it's like to be Dyslexic

It's common sense that when it comes to fonts in the worlds of design and advertising, the more easily readable the better right? Graphic designer Daniel Britton has bucked convention (and some might argue his marbles) with a new font that he's...

Posted by: Creativepool Editorial
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Leaders

Wieden + Kennedy supports the LGBTQA community and pilots

Wieden + Kennedy New York launched a couple of wilfully eclectic, but equally inspiring campaigns this week. First off, their social media & outdoor campaign for the Equinox gym launched with bespoke murals by Los Angeles based artist and designer...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

72andSunny Amsterdam 72andSunny Amsterdam made another exciting announcement this week, appointing Stuart Harkness as its new Executive Creative Director, partnering with Carlo Cavallone. Formerly a Creative Director at Wieden + Kennedy London and...

Posted by: Creativepool Editorial
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DLKW Lowe announces milestone move to Old Street

We can happily confirm that we are relocating to an old carpet factory in Shoreditch, 37-45 City Road, London EC1Y 1AT. We will be in by the end of 2015. The 46,000-sqft office will comprise all Mullen Lowe Group UK agencies including ad agency DLKW...

Posted by: MullenLowe London
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Leaders

Awards Roundup: Top 5 wins of the week

1. Baltic Regions Leading International Adversiting Festival Awards Announced Latvia’s Jūrmala was host to the Golden Hammer awards, cementing it’s reputation as the Baltic region’s leading international advertising festival....

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires Of The Week

DigitasLBi Design Group Julian Baker has been appointed as senior designer at DigitasLBi Design Group. This global marketing and technology agency moves businesses into the digital age. By embracing change, they can merge creativity and tech...

Posted by: Creativepool Editorial
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Leaders

Etsy's Manmade: Celebrating men who make

This weekend, renowned online marketplace Etsy teamed up with Crafty Fox Market and Mr Wingate to create Manmade: a celebration of “men who make.” Mr Wingate, a self-proclaimed “maker” who designs and sell his own homeware...

Posted by:
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Leaders

Thames Capsule Inspired By Found Font

When you think of the things you might find in the River Thames, they’re all pretty much disgusting and a typeface isn’t one of them. But maybe you haven’t heard the remarkable story of the Doves Type font. In 1900 T.J....

Posted by: Creativepool Editorial
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Leaders

Carsten Höller Time Lapse, when art meets architecture

Everyone is talking about Carsten Höller’s new Southbank Centre survey show, as part of his exhibition with the Hayward Gallery. And with good reason.He’s installed a giant slide, a flash of silver curves over that famous Brutalist...

Posted by: Creativepool Editorial
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Leaders

Does HSBC's 40-Year Journey "Lift" You Up?

For anyone who’s getting nostalgic already for the end of Mad Men, HSBC’s new ad spot is here to fill the void. Kind of. Era driven set pieces somehow can’t help but be reminiscent of Don Draper and the gang, especially as their...

Posted by: Creativepool Editorial
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Leaders

Trippy Face-Pulling Ad Targets A New Generation For Honda

"What if you could find that sweet spot? Where everything is just the way you want?". Honda is pitching their new 2016 HR-V Crossover as a new type of car category, specifically for urbanites in their mid-20s. Honda Senior-VP/General Manager Jeff...

Posted by: Creativepool Editorial

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