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Displaying 145 - 180 of 185 results

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Leaders

Top 5 Ads of the Week

Crispin Porter + Bogusky - Turkish Airlines CP+B London has launched a new campaign for Turkish Airlines, starring football star Didier Drogba. “How Do You Make A Didier” condenses the busy life story of the former Chelsea striker into...

Posted by: Creativepool Editorial
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Leaders

2015 CLIO Awards Roundup

The winners of the 2015 CLIO Awards were announced last Friday (18 September), with Saatchi & Saatchi coming away as the big winners of the night with 10 offices bringing home a whopping 22 awards. A coveted CLIO Hall of Fame award was also awarded...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Leo Burnett

Leo Burnett London sends a child to space for the NSPCC Leo Burnett London has launched a new brand campaign for the NSPCC, the first within their rebrand with the new strap line; “Every Childhood is Worth Fighting For.” The campaign is inspired...

Posted by: Creativepool Editorial
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Leaders

Spikes Asia 2015: The Highlights

After three action packed days, Spikes Asia 2015 festival of creativity concluded last Friday evening (11 September) with a packed Awards Ceremony at the Ritz Carlton in Singapore. Addressing the audience at the event, Lions Festivals CEO Philip...

Posted by: Creativepool Editorial
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Leaders

MediaCom scoops agency of the year at M&M Awards

MediaCom have been named Global Agency of the Year at the 2015 M&M Global Awards, picking up six prizes, the highest number of any agency. The title was awarded at a ceremony at the Grosvenor House Hotel in London last Thursday night (September 3)...

Posted by: Creativepool Editorial
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Leaders

Peter Schmeichel gets stuck into a friendly kickabout for Carlsberg

Carlsberg, the Official Beer of the Barclays Premier League, launched a new global TV commercial this week starring non-other than former Manchester United goalkeeping legend Peter Schmeichel and Sky Sports football presenter Jeff Stelling, to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Havas Media Havas Media has promoted Andrew Mason to the role of Head of Client Leadership with immediate effect. As Head of Client Leadership, Mason will oversee the day-to day management of the Havas Media client teams while ensuring quality and...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Droga5 Droga5 has announced its new head of Data Strategy, Andrew Tully. His position is effective immediately, reporting into Global Chief Strategy Officer, Jonny Bauer. Tully will work across all accounts at Droga5. Prior to joining Droga5, Tully...

Posted by: Creativepool Editorial
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Leaders

The Week in Advertising

The Martin Agency – Geico The Martin Agency scooped well-deserved Grand prix at Cannes last month for its brilliant take on pre-roll ads with “Unskippable,” ad for US car insurer Geico, and the agency is displaying that same acerbic humour...

Posted by: Benjamin Hiorns
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Leaders

Proximity promote water safety this summer

This week sees the start of a second summer for Beach Smart, the communications programme from the RNLI (Royal National Lifeboat Institution) that targets young families and educates children about safety on the beach, which will prove especially...

Posted by: Creativepool Editorial
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Countdown to our party in Cannes!

As the official partner of Cannes Lions Festival, Creativepool is taking their Pool Party concept to Cannes on the evening of Thursday 25th June 2015. Co-hosted by the likes of Massive Music, The Industry Club, The Foundry, Creative Translation and...

Posted by: Creativepool
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Leaders

Top 10 Hires Of The Week

DigitasLBi Design Group Julian Baker has been appointed as senior designer at DigitasLBi Design Group. This global marketing and technology agency moves businesses into the digital age. By embracing change, they can merge creativity and tech...

Posted by: Creativepool Editorial
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Industry

We're having a Pool Party in Cannes this year!

Creativepool is taking our Pool Party concept and taking it to Cannes! And this time we actually have a Pool! The Pool Party Cannes 2015 is an exclusive event with a Champagne reception, free drinks, a sunny lounge, entertainment and tunes by...

Posted by: Creativepool
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Leaders

Top 5 Account Wins of the Week

Core – RSVP The Australian dating site RSVP has appointed advertising agency Core as its agency of record following a three-way competitive creative pitch. Despite increased competition from free and paid services, more than half of Australians...

Posted by: Creativepool Editorial
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Leaders

Account wins of the Week

TBWA\Chiat\Day – Kenwood Vineyards TBWA\Chiat\Day has been named agency of record for Kenwood Vineyards, a brand that was acquired by wine & spirits leader Pernod Ricard USA last year. The agency was appointed to help lead a re-launch of the brand...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Publicis London Publicis London has hired Phil Dowgierd as managing director of digital as part of its ongoing commitment to champion creative leadership and excellence within Publicis UK. Dowgierd joins from Tribal Worldwide Sydney where he was...

Posted by: Creativepool Editorial
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Leaders

Ogilvy & Zooppa clean up with IBM work

It was announced recently that Zooppa and Ogilvy took home a Gold award at the 2015 Internationalist Awards for Innovation in Media, which were held on March 26th at the legendary Times Square in New York. The award was for their combined work with...

Posted by: Creativepool Editorial
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Leaders

Hires of the Week

Havas Media Group Havas Media Group has announced the appointment of Damien Marchi as global head of content. This news follows the Group’s recent launch of the Global Music Data Alliance with Universal Music Group and its partnership with...

Posted by: Creativepool Editorial
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Leaders

Game Marketing Awards announce finalists

The Game Marketing Awards (GMA) is the first and only US program to honour the top creative work produced by and for the video game marketing community. This week, it announced the finalists for its 10th annual program after receiving a record high...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week: Part 1

MXM - Bob Evans Farms Meredith Xcelerated Marketing (MXM) announced this week that it has been named digital agency of record for Bob Evans Farms after a consultant-led review. Bob Evans operates over 500 full-service restaurants across 19 states...

Posted by: Creativepool Editorial
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Leaders

Spinal Tap director gets PetSmart

Spinal Tap is one of my favourite movies of all time. Me and my brother hold viewings at least twice a year where we spend practically the entire duration of the film matching the characters quote for quote, and even after more than 15 years it's...

Posted by: Benjamin Hiorns
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Leaders

OMD claim Top Gunn once again

Omnicom's OMD Worldwide has claimed the title of the “World's most creative media agency” for the ninth consecutive time courtesy of the Gunn Report for Media. This now means that the agency has topped the rankings every year since the...

Posted by: Creativepool Editorial
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Leaders

The Black Cab Interviews present Ann Wixley

Ann Wixley, Creative Director at OMD UK, talks with Creativepool founder, Michael Tomes. Hear Ann's thoughts on the connection between performance art and experiential creativity, creating and producing ideas and their impact. Ann was a ballet...

Posted by: Creativepool
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Leaders

BBDO Worldwide takes the big won

BBDO Worldwide has officially been named the world's most awarded agency network across all marketing communication disciplines after topping the 2014 Directory Big Won, an annual report based on 5,138 pieces of work from 1,667 agencies around the...

Posted by: Creativepool Editorial
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Leaders

Business Roundup

Starcom Mediavest Group SMG has been appointed as the media agency partner of du, the Dubai-based integrated telecommunications service provider. The win came after an intensive eight-month, multi-agency pitch, with Starcom coming out on top against...

Posted by: Creativepool Editorial
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Leaders

7up brings urban knitting to London

The lemon-lime soft drink brand, 7up, recently took over a London bus with an ambitious urban knitting campaign in order to promote its new “7up Free,” the sugar free soft drink being positioned as a “Non-conformist” beverage....

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Landor Stuart Sproule will be leaving TBWA for Landor Associates according to an announcement made yesterday by the global brand consulting firm. Sproule will report the Landor CEO Lois Jacobs at its New York office on Monday as the new president of...

Posted by: Benjamin Hiorns
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Leaders

AdWorld Roundup: Accounts

Shop Direct Takes The Cake Shop Direct, the owner of digital retail brands such as Very and Littlewood's, recently named the Cake group as its retained PR agency following a competitive pitch. Lee Publicity will contain to be kept on retainer as...

Posted by: Benjamin Hiorns
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Leaders

McDonald's preach lovin' over hatin'

McDonald's are thought to be switching up the ubiquitous “I'm Lovin' It” theme, which has been the cornerstone of their marketing strategy since 2003. The new twist on the 11-year-old theme is thought to be the equation “Lovin' >...

Posted by: Benjamin Hiorns
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Leaders

CP+B go to Infiniti and beyond

Following a lengthy pitch that also involved competitors such as BBH, GS&P and Anomaly, Crispin Porter + Bogusky won the global creative account for Infiniti, the luxury car division of the Nissan Motor Company. Media will continue to be handled by...

Posted by: Benjamin Hiorns
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Leaders

Bose goes all in with IPG and WPP

The UK-based audio equipment maker Bose recently consolidated its media agency business between Interpublic Group and WPP shops after a lengthy review, which began in the spring. The review, which was supported by the London-based search consultancy...

Posted by: Benjamin Hiorns
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Leaders

Two significant promotions in the ad world

Two big appointments were announced yesterday. The first concerns Lindsay Pattison of the WPP media agency Maxus, the smallest of the media agencies within GroupM, the division of WPP that oversees media, also overseeing MEC, MediaCom and Mindshare....

Posted by: Benjamin Hiorns
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Leaders

MediaCom land lucrative A-B InBev account

The WPP shop MediaCom has been selected to take care of US media planning and buying duties for Anheuser Busch InBev, the brewing giant whose brands include globally recognised beers such as Budweiser, Bud Light, Stella Artois and Beck's. The company...

Posted by: Benjamin Hiorns
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Leaders

YouTube celebrate digitisation of Old Street EC1 Roundabout

London's Old Street EC1 Roundabout has recently been brought kicking and screaming into the 21st century with a state-of-the-art, four-screen digital billboard. To celebrate this digitisation, a YouTube ad campaign has been launched to raise...

Posted by: Benjamin Hiorns
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Leaders

Warc 100 database name 2014's top agencies and brands

The Warc 100 database, which tracks international winners of effectiveness and strategy awards, recently named Ogilvy & Mather New York as the Americas top creative agency, PepsiCo as the top advertiser and Samsung Galaxy as the top brand, according...

Posted by: Benjamin Hiorns
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Leaders

Anheuser-Busch InBev launch media agency review

American brewing giant Anheuser-Busch InBev has recently announced an agency review of their US media, an account with an estimated ad spending of $600 million! This is the latest in a series of reviews launched globally by the brewer, including a...

Posted by: Benjamin Hiorns

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