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Features

It’s okay if you don’t want that six-figure freelance life

‘How I became a six-figure freelancer’. ‘The reality of being a six-figure freelancer’. And perhaps the worst of all: ‘Here’s exactly what I do every day to earn six figures as a freelancer’. You’ve...

Posted by: Antonino Lupo
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Workshop

Should you quit your job and go freelance?

“The freelance revolution”, they’re calling it. People all over the western world (especially in Europe and US) are quitting their longstanding, once granted jobs to pursue new opportunities in the freelance scene. It certainly has...

Posted by: Antonino Lupo
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Inspiration

Global creative calendar: October 2021

Each year, the Cannes Lions score the global branded communications and marketing industry on Reach, Communication, Craft, Experience, Innovation, Impact, Good, Health, and Entertainment. The latest Global Creative Calendar edition is designed to...

Posted by: The Darnell Works Agency
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Inspiration

The creative and explorative collaboration at Rhapsody | #CompanySpotlight

Based in London, Poland and Spain, Rhapsody is a global marketing and production agency specialised in creative, digital, print and brand projects all around the world. At the heart of the business lies something simple: a strong belief in the power...

Posted by: Creativepool Editorial
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Leaders

How anamorphic digital outdoor is redefining OOH

As technology progresses, the push for immersion and for a blended reality with our everyday screens is what will define most of the future trends in the advertising industry (and beyond). It started with VR and AR; now it's moving onto...

Posted by: Creativepool Editorial
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Industry

See Annual 2021's best Agencies, Brands, Talent and Leaders of the Year!

The Creativepool Annual is all about championing excellence in the creative industries. Now that our stellar lineup of winners for Annual 2021 has been announced, it is time to take a closer look at those companies and professionals who defined...

Posted by: Creativepool Editorial
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Industry

Here's all the Gold Winners from Annual 2021!

Annual 2021 represented a milestone in the realm of creativity this year. Following nearly two years of Zoom calls, restrictions and social distancing, The Annual was a chance to celebrate and to showcase the best creativity has to offer, an occasion...

Posted by: Creativepool Editorial
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Leaders

How Dynamic Advertising can help fight ad fatigue

Context, context, context. As the cookieless future approaches, we will hear more about context and contextual advertising, be it location-based or else. In an ever-shifting brandscape triggered by the pandemic, the need for increased...

Posted by: Creativepool Editorial
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Industry

Global creative calendar: September 2021

Never have we found so many extraordinary offerings to showcase in a Global Creative Calendar edition. Wherever you are, you will recognize many of the social engagements returning to pop culture's center stage. Historically, we have hit the road to...

Posted by: The Darnell Works Agency
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Industry

UK Creative Festival Launches Summer 2021

Use the code Pool21 at checkout to obtain a 25% discount on Festival Passes! The UK Creative Festival 2021 will launch this summer at Dreamland, Margate. Taking place over three days (September 8th,9th,10th) the festival will celebrate the best of...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Inspiration

The raw and dramatic edge of Conor O'Brien's music | #MemberSpotlight

Freelance Composer and Sound Designer Conor O'Brien has been playing music for most of his life. His passion for music composition and for striking the perfect soundtrack for any project is almost physically tangible in all the beautiful projects...

Posted by: Creativepool Editorial
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Workshop

The Curious Commutes of Hendrick's Gin and Space | #BehindTheIdea

Have you ever found yourself in a gravity-defying bus stop, with upside-down bottles, roses and Victorian surrealism? Thanks to Space and their work for Hendrick's Gin in selected UK locations, you just might soon. As restrictions begin to relax,...

Posted by: Creativepool Editorial
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Features

We are the only ones to blame for the advertising/audience divide

Ever heard of the Pretentious-O-Meter? Neither did I, until earlier today. There is a known reality in the film industry that sees film critics as being constantly disconnected from the end audience. Ratings from critics are often unforgiving and...

Posted by: Antonino Lupo
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Inspiration

The playful and accessible style of Georgia Stephenson | #MemberSpotlight

Creative Georgia Stephenson's love for the arts is undisputable and something that shines through every single piece of work you can see on this page. Georgia just took the leap to freelancing and is finally able to work solely on projects she is...

Posted by: Creativepool Editorial
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Inspiration

How James Birks moved from engineering to illustration | #MemberSpotlight

You can never predict who is going to be the next portrait subject of Freelance Illustrator James Birks. We've been keeping an eye on his beautiful profile for a while, and each time a new release comes, we are equally amazed and surprised by the...

Posted by: Creativepool Editorial
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Leaders

"If you do it right, it will last forever" | #GettingToKnow

Founder & Creative Partner of ROOK/NYC Mark Christou is particularly attached to this famous quote by Massimo & Lella Vignelli, according to which quality will always win over time. Juggling a mix of client meetings and calls, projects and more on a...

Posted by: Creativepool Editorial
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Inspiration

The adaptability, style and confidence of Emily Woods | #MemberSpotlight

Next time we need inspiration for a story about following one's heart, we know that we can rely on Emily Woods for a good tale. Emily was studying psychology at university when she decided to do an art subject one semester. Since then, her love for...

Posted by: Creativepool Editorial

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