Displaying 217 - 252 of 9122 results
The winners of the 2015 CLIO Awards were announced last Friday (18 September), with Saatchi & Saatchi coming away as the big winners of the night with 10 offices bringing home a whopping 22 awards. A coveted CLIO Hall of Fame award was also awarded...
Posted by: Creativepool Editorial
TV advertising might have been largely supplanted by online ads and social media in the last few years, but as long as television adheres to the same model (in others words, before Netflix-style streaming on-demand becomes the rule rather than the...
Posted by: Benjamin Hiorns
We can finally reveal the exciting news that Jelly London’s award winning art & motion studio Plenty have had the honour of creating this year’s Good Books film in conjunction with the 150th Anniversary of Lewis Carroll’s...
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Real shoplifters given animated makeover for Harvey Nichols A new spot by adam&eveDDB for Harvey Nichols uses CCTV captured footage of actual shoplifters getting caught in the act, but gives the footage a defiantly cheeky makeover. The “Love...
Posted by: Creativepool Editorial
The winners of the 2015 D&AD New Blood awards were announced this week. The awards are given to design students, graduates of the last two years, and those under 23, with the aim of celebrating up-and-coming designers. This year, there were 288...
Posted by: Creativepool Editorial
For anyone who’s getting nostalgic already for the end of Mad Men, HSBC’s new ad spot is here to fill the void. Kind of. Era driven set pieces somehow can’t help but be reminiscent of Don Draper and the gang, especially as their...
Posted by: Creativepool Editorial
No I'm not talking about the most dodgy young adult novel known to man here, but an interesting and frankly bizarre innovation from the Mumm Champagne House. The famous fizzy wine merchants unveiled the world's first connected smart bottle of bubbly...
Posted by: Benjamin Hiorns
Microsoft celebrates the launch of the Surface 3 with pop-up exhibition ‘The Art of Doing More’ Exhibition inspired by the Surface 3’s ability to empower people to do and achieve more 101 pieces of new and exclusive contemporary art to be...
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TBWA\Chiat\Day LA TBWA\Chiat\Day LA has announced Renato Fernandez as Worldwide Creative Director at the agency, with responsibility for the Gatorade brand. Previously Creative Director for Gatorade in the U.S., Renato's promotion extends his role...
Posted by: Creativepool Editorial
ADCOLOR, the nonprofit organisation whose mission is to celebrate and champion diversity in the advertising, marketing, media, PR and entertainment industries, has announced that this year's 9th Annual ADCOLOR Industry Conference and Awards will take...
Posted by: Creativepool Editorial
It was very difficult for our judges to select the best work from the amazing pool of talent which appeared on the Annual Shortlist. Our panel of judges reviewed work from the 14 different sections below, for which the Top 4 and People's Choice have...
Posted by: Creativepool
The Colonie editor, Bob Ackerman, and renowned director, Joe Pytka, recently paired up to create a dramatic spot for McDonald’s, out of Burrell Communications. Driven by realistic, gritty, cinematic style footage, the :60 commercial, entitled,...
Posted by: Robl + Sutta
There is most certainly much business going on at Advertising Week Europe. When one sees the great work from Karmarama for the week itself, you’ll see that this not your “typical” gathering of advertising folk. Yes, there will most...
Posted by: Advertising Week
Twinings is a brand that has long been held in high regard amongst tea drinkers. But there's also a certain stigma against it. Whilst most of us are more than content with our PG Tips or Tetley's in the morning, many fans of the 300-year old brand...
Posted by: Benjamin Hiorns
In the latest is a series of significant culls for the supermarket chain since Dave Lewis took over as CEO last September, it was announced yesterday that Tesco's Blinkbox Books e-book service would be closing, following a failed sale to Waterstones....
Posted by: Creativepool Editorial
BBDO Abbe Hale joined BBDO this week as global business director across the network's Fonterra accounts. She will be based out of Singapore and will report to Jean-Paul Burge, president of BBDO Southeast Asia and CEO of BBDO Singapore. She joins...
Posted by: Creativepool Editorial
BBH - Tesco In yet another big move under new CEO Dave Lewis, Tesco has replaced Wieden + Kennedy as its advertising agency of record with BBH. The appointment, which is worth £110 million, means that BBH will be severing ties with rival...
Posted by: Creativepool Editorial
To celebrate the 150th anniversary of Lewis Carroll's classic children's story, Royal Mail has launched a set of Alice in Wonderland stamps from designer Jason Godfrey (of Godfrey Design fame) and illustrator Grahame Bakersmith. There are ten stamps...
Posted by: Creativepool Editorial
Today, one of the great British brands is celebrating its 100th birthday: Ladybird, publishers of children's books with an instantly recognisable format and feel, and - during the Second World War - absolutely identical in terms of number of...
Posted by: Ashley Morrison
WPP certainly appear to be stepping into 2015 with both feet forward! Firstly, it's been suggested that WPP might be considering a £2 billion purchase of Tesco's Dunnhumby data division. This would mark yet another major technology purchase for...
Posted by: Creativepool Editorial
TBWA\Chiat\Day LA has teamed up with The Recording Academy for the eighth year in a row to promote the 57th Annual Grammy Awards, which will take place at the Staples Centre in LA on the 8th of February 2015. Dubbed, “The Grammy Effect,”...
Posted by: Creativepool Editorial
Whilst the United Biscuits-owned McVitie's brand hasn't attempted to compete in the highly competitive Christmas ad race for over three decades, the recent launch of its £12 million master brand strategy, which saw the biscuit makers claim 30%...
Posted by: Creativepool Editorial
Ah, advent! The gateway to Christmas! Today is the day when millions of children all over the country are opening the first window on their advent calendars and devouring that first overpriced and possibly over-wrapped square of chocolate - assuming...
Posted by: Ashley Morrison
Oystercatchers Club Awards Marketing consultancy, Oystercatchers, held its annual awards at the Mayfair Hotel in London on Tuesday night (November 25), with winners including Saatchi & Saatchi, W&K, SapientNitro and Iris. Saatchi & Saatchi claimed...
Posted by: Creativepool Editorial
B&Q is adding its Christmas ad to the festive fray with a new spot from WCRS that takes a less serious and emotional route than competing campaigns from Sainsbury's and John Lewis, and aims to “Put the fun back into Christmas” with...
Posted by: Creativepool Editorial
FedEx, the American global courier delivery service, is looking to bolster interest in its UK division with a new film featuring the famed Nevisian hot sauce maker Llewellyn Clarke, whose “Hot Pepper Sauce,” is shown travelling from the...
Posted by: Creativepool Editorial
Karen Blackett OBE, chief executive of WPP's MediaCom, has recently been named “The Most Influential Black Person in Britain” by Powerlist magazine, but the 43-year old leader of the UK's largest media agency still thinks it's odd that...
Posted by: Creativepool Editorial
A new national US campaign from Airbnb, the website that allows users to rent out their own homes to tourists and vice versa, uses the 25th anniversary of the fall of the Berlin Wall to tell an emotionally engaging story about two men from opposite...
Posted by: Benjamin Hiorns
Renowned British technology company and vacuum cleaner dons Dyson, recently launched its first humidifier, but unlike most humidifiers, which have been known to spread unwanted, potentially harmful bacteria, Dyson's claim their industry-first model...
Posted by: Benjamin Hiorns
A big celebration of achievements of those working to champion diversity in the advertising, marketing, PR, media and entertainment industries took on place Friday 20th September in Beverly Hills, California 90210. In a night of celebration, the...
Posted by: Creativepool
M&C Saatchi has posted strong profit and revenue growth for the first half of 2014, with the advertising and marketing company declaring a 15% increase in its dividend to 1.40 pence, up from the 1.21 pence it declared last year. The profits have been...
Posted by: Benjamin Hiorns
Storytelling has always been at the heart and soul of a successful brand identity, creating an approachable personality to encourage consumer engagement. But with the rise of the tech-savvy Generation Z, brands are innovating by telling their tales...
Posted by: bluemarlin
mmadigital, the Manchester-based specialist online marketing agency for the legal sector, has completed a hat-trick of summer hires by appointing Phil Howells, the creative genius behind the “It's a bit of an animal” campaign for...
Posted by: Benjamin Hiorns
In a shocking move, it would appear that Omnicom's OMD have poached the $1 billion-plus Johnson & Johnson US media buying account from Interpublic's J3, a unit of UM dedicated solely to J&J business. The shift is effective immediately. However,...
Posted by: Benjamin Hiorns
Yesterday, AKQA received perhaps the highest accolade that it's possible for a UK business to receive; The Queen's Award for Enterprise. AKQA, a digital company with over 1500 employees and offices across the world (in Europe, the Americas and Asia)...
Posted by: Benjamin Hiorns
Last night during the broadcast of ITV's 'Dancing On Ice', viewers might have been more than a little surprised to see a brace of their favourite adverts reimagined as stop-motion Lego animations. This marks the first time in history that an entire...
Posted by: Benjamin Hiorns