Displaying 145 - 180 of 9109 results
Arcade Editor Greg Scruton and Timber’s team of visual effects artists have joined forces in the masterful execution of postproduction elements for Kendrick Lamar’s highly-anticipated music video, “Humble.” Scruton’s...
Posted by: Hype
For the fourth year in a row, BBDO has been ranked the most effective agency network in the world in the WARC 100. The annual WARC 100 from the World Advertising Research Centre tracks the rankings of campaigns based on their performance in more than...
Posted by: Creativepool Editorial
Dan Phillips, Head of Digital and Interactive at MPC Advertising Cutting to the core of who we are and evoking primitive human emotion forms the basis of experiences that are talked about, shared and remembered. In advertising, therefore, it is no...
Posted by: Benjamin Hiorns
The Oscars are, whilst almost as large a televisual draw as that 'other' big event in February, largely free from the burden of expectation when it comes to advertising. The fact is that nobody really talks about the ad breaks of the Academy Awards,...
Posted by: Benjamin Hiorns
As part of the third annual Everywoman Forum: Advancing Women in Technology, over 550 business and technology leaders gathered at the London Hilton on Park Lane last Thursday night (February 9) where the winners of the 2017 FDM Everywoman in...
Posted by: Creativepool Editorial
The Times dropped one hell of a bombshell on the advertising industry this morning when it released an article claiming that many of the world's largest brands and companies have accidentally used a portion of their advertising budgets to fund...
Posted by: Benjamin Hiorns
The Gunn Report, the global index of creative excellence in advertising, has released its 2016 Report summarising the overall performance of the advertising industry in the year January to December 2016 based on the results of 45 global, regional and...
Posted by: Creativepool Editorial
2016 was not, as many industry figures predicted, the year of VR. It was the year of political upheaval and celebrity death. 2017, on the other hand, already seems like a brighter prospect (forgetting politics of course) for the medium, with many of...
Posted by: Benjamin Hiorns
Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...
Posted by: Benjamin Hiorns
When discussing the trends that will take hold in advertising next year, it's important to understand what a polarising year 2016 has been. As we approach year's end, we've all no doubt grown tired of the generic “I'll be glad when this year is...
Posted by: Creativepool Editorial
Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...
Posted by: Benjamin Hiorns
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...
Posted by: Creativepool Editorial
Whilst it might not have gathered as much media coverage as other campaigns, Lidl's Christmas Turkey has been found to be 2016's most powerful Christmas TV spot according to research carried out by Kantar Millward Brown. It tested 19 of this year's...
Posted by: Creativepool Editorial
In 2016, the lines between many progressive and intolerant ideals are beginning to blur at an unprecedented rate. Consider the marches currently taking place up and down the (somewhat ironically-named at this point) United States right now. These are...
Posted by: Benjamin Hiorns
And lo the Christmas campaign season trundles ever onwards with what at first promised to be a pretty maudlin little spot from adam&eveDDB for Waitrose; the supermarket chain otherwise known as “The upper class Tesco.” I, and the rest of the...
Posted by: Benjamin Hiorns
In an evolution of its wider Snapchat initiative, KFC UK & Ireland is bringing its Colonel ‘Selfie’ Snapchat filter to the high street, in a media first using Snapchat’s snap to unlock feature. This feature will appear in an OOH advertising...
Posted by: Creativepool Editorial
Joining John Lewis, Sainsbury's, Morrisons and more in the festive fray, M&S launched its 2016 Christmas campaign over the weekend with the release of its highly anticipated “Christmas with Love, Mrs Claus” spot. “Christmas with Love” is its...
Posted by: Creativepool Editorial
Besides John Lewis, Sainsbury's is probably the UK retailer with perhaps the most enviable track record when it comes to memorable recent Christmas TV spots. Their latest is a three and a half minute masterclass in animated whimsy called “The...
Posted by: Creativepool Editorial
MEC Wavemaker has co-created a partnership with AOL Studios and Activia to support the global repositioning of the Danone brand. A series of videos starring influential women, including Jodie Kidd, Victoria Pendleton and Denise Lewis, have been...
Posted by: Creativepool Editorial
Global consultancy Prophet has launched its Brand Relevance Index (BRI), a ranking of the most relevant brands in consumers’ lives today. Surprisingly, post-Brexit, only two British brands were featured in the Top 20; department store John...
Posted by: Creativepool Editorial
Idea. It’s a word we hear a lot. Idea this, idea that. Big idea, core idea, great idea, creative idea. Whatever they call it, whatever they mean by the word, our industry's obsessed with 'ideas'. But what actually is an idea? And how the hell...
Posted by: Emily Jeffrey-Barrett
The Ding smart doorbell launches on Kickstarter How many times have you missed the doorbell because you were either out of earshot or otherwise indisposed? And how many times have you wished you could simply tell that nuisance caller to jog on...
Posted by: Benjamin Hiorns
Snapchat unveil video shooting sunglasses and rebrands as Snap Inc The social media app giants over at Snapchat have ventured into product design by launching a pair sunglasses that also take videos. The product, which feels for all the love in the...
Posted by: Benjamin Hiorns
Y&R - UEFA EURO 2020 As the universal symbol of connection the bridge will be at the core of the UEFA EURO 2020 branding created by Young & Rubicam. The tournament will be celebrating its 60th anniversary and to mark this special edition, it will...
Posted by: Creativepool Editorial
Recipe - 888sport Recipe has created their first work for 888 Holdings since picking up the account back in June. Kicking off with a global relaunch of the 888sport brand, the “Take ‘em on!” campaign encourages audiences to feel...
Posted by: Creativepool Editorial
The plaudits have been rolling in for the winners of this year’s International Music+Sound Awards, who had the spotlight shone upon them last week when results were released for this global competition. For a fourth year, the list of winners...
Posted by: Creativepool Editorial
Droga5 New York Droga5 New York has announced that Ryan Barkan and Mike Ladman have joined the New York headquarters as Music Supervisors, two new roles at the agency. Barkan and Ladman will further develop Droga5’s music and audio...
Posted by: Creativepool Editorial
Marie Claire and Ocado are launching a physical store to support fabled.com, their new premium online beauty brand. The London store, designed by gpstudio, is located in the newly-developed Tottenham Court Road. It brings to life the Fabled...
Posted by: Creativepool Editorial
This week marked the big reveal of the D&AD New Blood winners of 2016. The winners brought their A-game, wowed the judges with their creative prowess and tonight received their very special prize: a New Blood Pencil. With entrants from 58 different...
Posted by: Creativepool Editorial
While the 2016 Cannes Lions has been and gone, now that the dust has settled, and we've all gotten over our collective hangover, let's take a gander at all 27 of the major winners from the festival. Below you'll find every 2016 Cannes Lions Grand...
Posted by: Creativepool Editorial
Member Agency and storytelling studio Nucco Brain created an animation-led internal comms campaign for John Lewis, to educate partners about a new pension scheme. We spoke to Managing Director, Stefano Morrone, about how the agency approached the...
Posted by: Nucco
Before we begin discussing the fifth day of the 2016 Cannes Lions, if you want to keep track of all the award winners, you can keep checking the “Just Announced” page on the official Cannes Lions website for all award wins as and when...
Posted by: Creativepool Editorial
As part of our continuing coverage of the 2016 Cannes Lions Festival of Creativity as official partner, we'll be bringing you the daily highlights from the festival. Ogilvy & Mather take Glass Lion and Two Grand Prix On the third day of the Cannes...
Posted by: Creativepool Editorial
Ogilvy & Mather Ogilvy & Mather has appointed Gerald Lewis to the role of Worldwide Executive Creative Director for the Dove account. He will join Ogilvy immediately and report to Ogilvy’s Worldwide ECD for Unilever, Andre Laurentino. Lewis...
Posted by: Creativepool Editorial
Winners of the 2016 Effie UK programme were revealed last week at the inaugural Effie Awards Ceremony in London. All 2016 UK finalists were celebrated at BAFTA in London, with 11 of them taking away hardware. MullenLowe Group was named the Agency...
Posted by: Creativepool Editorial