Displaying 4609 - 4644 of 5794 results
With traditional (and some might argue antiquated) gender roles in a state of rapid flux, it's more important than ever to understand clearly what society as a whole feels about the notion of gender equality. JWT London and media intelligence...
Posted by: Creativepool Editorial
Adyoulike has announced it has partnered with global marketing technology provider MediaMath as part of its native advertising exchange programme, 'Adyoulike Exchange'. The 'Adyoulike Exchange' solution gives advertisers across Europe and the US...
Posted by: Magnus Shaw
..In short, you’re either very lucky or you’re not being very wise. Because I’ve now heard from at least three different sources that in order to keep the money rolling in, us freelancers need to spend 20% of our waking hours (or...
Posted by: Ashley Morrison
Leo Burnett London - Freeview Freeview unveiled its biggest ever advertising campaign from Leo Burnett London this week to launch its connected TV service Freeview Play. The new “Set Yourself Free” TV spot launched as a premiere ad break...
Posted by: Creativepool Editorial
In a deal presumably signed due to the unmistakable hew of host Chris Evans' mop, Crabbie's Alcoholic Ginger Beer has been announced by Channel 4 as the official sponsor for the freshly revived TFI Friday, the anarchic talk show that arguably defined...
Posted by: Creativepool Editorial
There's something undeniably warm, comforting and remarkably British about the classic Hovis ads. You know the ones. A child rides a rickety old bike through an idyllic countryside as the strains of Dvorak's “New World Symphony” yawn...
Posted by: Benjamin Hiorns
Just under a month after being appointed as the agency of record for The Mayor's Fund for London, Geometry Global London sent their employees out on the streets last week as part of the ambitious “Penny for London” scheme, which is...
Posted by: Creativepool Editorial
Frozen food bigwigs McCain are launching two multi-million pound marketing initiatives this week that aim to shine a spotlight on the modern, midweek, British family dinner. The first is a week-long series of consumer generated content TV ads, and...
Posted by: Creativepool Editorial
Commissioned by BBH, Jelly London worked with Mr. Kaplin to create a “high-end 3D animation” for British Airways’ latest online and social campaign. The campaign focusses on BA’s “On Business” rewards scheme, a...
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The phenomenon of “Binge watching” TV-series in one sitting is becoming even more popular as people across the world discover the giddy thrills of Netflix, Amazon Prime and on-demand box sets. Our TV viewing habits have changed...
Posted by: Creativepool Editorial
The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with Cogs Agency with production support by The Flying Kick Asia and Shooting Gallery...
Posted by: Creativepool
Beringer Vineyards, one of the most acclaimed producers in Napa Valley, California, has announced the launch of a new multichannel advertising campaign by JWT for 2016 called “Better Beckons,” in partnership with Instagram sensations...
Posted by: Creativepool Editorial
Publicis London Publicis London has hired Grey’s multi-award winning deputy executive creative director Dave Monk as its new ECD. He will bring a creative force and internationally recognised talent to the agency that will play a key role in...
Posted by: Creativepool Editorial
Live Stream: 9:00 - Financial Times Global Leadership Forum The Financial Times brings their unique international perspective to Advertising Week with this conversation on competing in the worldwide marketplace as technology and connectivity...
Posted by: Creativepool
Live Stream: 9:30 - The Future of Retail and Commerce Marketing Competing on price and availability is being replaced with competing on experience. Big Data and personalization is now a reality and influencing everything from pricing, product...
Posted by: Creativepool
Live Stream: 9:00 - Managing Disruption There’s no question the media and advertising worlds are being turned upside down daily. New technologies enable innovation around business models and distribution, while barriers to entry for new...
Posted by: Creativepool
Crispin Porter + Bogusky - Turkish Airlines CP+B London has launched a new campaign for Turkish Airlines, starring football star Didier Drogba. “How Do You Make A Didier” condenses the busy life story of the former Chelsea striker into...
Posted by: Creativepool Editorial
Live Stream: 9:00 - Native Ad Forum We have arrived at a turning point for advertising on the modern Internet. A moment where we lay to rest the notion that interruption is the core tactic to produce attention and commit to a future built on...
Posted by: Creativepool
Live Stream: 9:00 - Pardon the Interruption: Advertising is Back Over the past several years, marketers have been finessing the technique of content marketing, the communication of choice for an always-on, newsfeed-based media world. But just when...
Posted by: Creativepool
The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with Cogs Agency with production support by The Flying Kick Asia and Shooting Gallery...
Posted by: Creativepool
As one of the driving forces behind the design-led portfolio website Fabrik, Tim Jarvis is no stranger to presenting his work in a beautiful way. He's created brand identities for the likes of The Pressery, London's first almond milk producer, as...
Posted by: Jade French
The Mill Alex Fitzgerald and Evelyn O’Reilly have joined The Mill’s London production department. Fitzgerald returns to The Mill as an Executive Producer. He most recently worked as a Senior Producer at Framestore, where he produced notable...
Posted by: Creativepool Editorial
WE ARE Pi – Paddy Power Paddy Power has appointed Amsterdam-based ideas company WE ARE Pi as its “Mischief” agency in a competitive pitch handled by the AAR. The agency has been entrusted with “Sparking mischief” for the brand, an integral...
Posted by: Creativepool Editorial
Cancer is such a ubiquitous force in our lives that there is a genuine danger of us growing almost complacent about it, which is something Cancer Research UK is attempting to combat with a gorgeous and forward-thinking new campaign. It takes the form...
Posted by: Benjamin Hiorns
Award-winning production house White Lodge has had a hand in two beautiful films released to coincide with London Fashion Week. Highlights from London Fashion Week SS16 Crowns & Owls, a collective of three filmmakers from Leeds who specialize in...
Posted by: Creativepool Editorial
Forsman & Bodenfors – H&M H&M looks set to break all the fashion rules in a new campaign from Forsman & Bodenfors featuring punk icon (and walking leather pin cushion) Iggy Pop. It hinges on a film narrated by the Stooges frontman, which carries a...
Posted by: Creativepool Editorial
The winners of the 2015 CLIO Awards were announced last Friday (18 September), with Saatchi & Saatchi coming away as the big winners of the night with 10 offices bringing home a whopping 22 awards. A coveted CLIO Hall of Fame award was also awarded...
Posted by: Creativepool Editorial
I won't pretend to know a thing about Football, but I know quite a lot about pubs. I've always been adverse to the fancy wine bar or the over-priced nightclub, being more at home in a dusty hovel bearing a name such as the “Bull and Bladder” or...
Posted by: Benjamin Hiorns
Coca-Cola has introduced an inventive new campaign in the US aimed at their Hispanic and Latino customers. The campaign aims to celebrate National Hispanic Heritage Month (NHSM), which runs from mid-September to mid-October, by placing transferable...
Posted by: Creativepool Editorial
TV advertising might have been largely supplanted by online ads and social media in the last few years, but as long as television adheres to the same model (in others words, before Netflix-style streaming on-demand becomes the rule rather than the...
Posted by: Benjamin Hiorns
Ruohan Wang makes beautifully simple illustrations that say more than at first meets the eye. She sometimes turns them into tongue in cheek GIFs, letting her style free from the static page to bring her thoughtful creations to life. Hailing from...
Posted by: Jade French
Virgin Trains is uniting its East and West Coast rail franchises for the first time ever in a combined integrated campaign that aims to use subtle wit and humour to help the brand become one of the best loved in the UK. The “Be Bound for...
Posted by: Creativepool Editorial
M&C Saatchi M&C Saatchi has announced that Ben Welsh, formerly ECD at M&C Saatchi Sydney, is to be appointed as creative chairman of Asia. The appointment marks a change in emphasis for the Network, demonstrating its spotlight on Asia, a region...
Posted by: Creativepool Editorial
To celebrate BT Sport becoming the new home of the UEFA Champions League, OgilvyOne, the UK’s leading customer experience agency has created a series of specially designed and hand painted football-inspired BT Sport ‘Pub Signs’. The...
Posted by: The Media Foundry
The London-based visual effects shop Framestore has unveiled their latest large-scale, outdoor data visualisation project for leading investment bank Morgan Stanley. Working alongside Morgan Stanley and creative partners Bloomberg, the Labs team has...
Posted by: Creativepool Editorial
On Thursday night (February 15), the O2 in Greenwich was transformed into a spectacular canvas for the world's largest ever light projection. In honour of the upcoming Rugby World Cup, O2; the England Rugby teams official partners, created a series...
Posted by: Creativepool Editorial