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Inspiration

30 Clever Print Ads

In the print advertising world, agencies are constantly working hard to create images that have the public talking. Smart ideas on great visuals attract audience’s attention easily and they become a kind of art in the end. We've looked high...

Posted by: Creativepool
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Leaders

No More. Are print magazines in crisis?

On Tuesday, More! magazine's latest edition hit the shops. With Beyonce as its cover star, it was a notable issue because it was the very last one. Visit the More! website and you'll be met with a downbeat message: more! is a well-loved brand which,...

Posted by: Magnus Shaw
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Leaders

ASDA's comms guy says websites are dead. Is he right?

At yesterday's Social Media World Forum, Dominic Burch - Head of Communications and Social Media for ASDA - said “Stop thinking about websites - they’re dead - just think about the content and getting that right for mobile. As reported...

Posted by: Creativepool
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Workshop

Opinions - Dead heat. Why The Exclusives is unfair on us all.

by Magnus Shaw Perhaps we shouldn't expect anything more from ITV2 - after all, this is the home of Celebrity Juice, Life On Murrs and The Only Way Is Essex. But while those shows may grate and irritate, they manage to avoid devaluing and...

Posted by: Creativepool
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Features

File - Print - New jawbone please. How printers are getting smart.

Printers. They are quite often the bane of our lives. With their endless paper-chewing, ink guzzling and baffling flashing lights you could mistake them for being the most inefficient and useless of our office friends. But hold your horses because...

Posted by: Creativepool
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Inspiration

#GettingToKnow the creative conscience of Chrissy Levett

Chrissy Levett trained as an illustrator and print maker before studying design + communications at the Royal Colleg​e of Art, in London. She is an accomplished creative director and founder of Creative Conscience, a global organisation that...

Posted by: Creativepool Editorial
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Inspiration

Classy Creativity: a Chat with Cheddar Creative

It takes guts to find the courage to start from scratch. It can go either way. Too many have fallen under the weight of poor planning, but those who have succeeded give us hope that we can do the same. Cheddar Creative is a prime example of that. In...

Posted by: Creativepool Editorial
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Leaders

Why aren't brands doing enough for the environment?

It's no secret that the planet is suffering. Aside from Brexit, it's been the biggest thing affecting the news agenda for the past few years and coverage is only set to increase. But if the decay and gradual demise of our world is so important, why...

Posted by: Creativepool Editorial
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Leaders

Agency Christmas Cards: The Best of 2016

Celebrating the beauty and loud/quiet wonder (depending on your preference) of the festive season is something all agencies are essentially required to do, otherwise they'd undoubtedly be labelled as scowling humbug merchants. Still, some agencies...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Ogilvy & Mather/DAVID - Unilever Unilever has launched a new campaign that brings together the collective power of consumers and brands to show people in how the everyday brands they love can help to make the world a better place. With consumers...

Posted by: Creativepool Editorial
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Leaders

Our top Halloween highlights for branded content

Halloween is big business in ad land, more so now than ever before, so every brand and agency under the sun is taking advantage of the seasonal madness by bringing a (temporary) spooky edge to their creative advertising work. Here I'll be examining a...

Posted by: Benjamin Hiorns
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Inspiration

Getting down and phunky with Adam Hill

North Yorkshire-based design studio and web management agency Phunky Moo has worked across a range of sectors with brands ranging from BMW to CE Electric. This week, we put Adam Hill, Creative Director, under the spotlight to find out more... Phunky...

Posted by: Ashley Morrison
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Leaders

Top 5 Ads of the Week

Holman + Hunt - AMC UK Launch Even if you're one of the few remaining people who haven't seen Breaking Bad (and if so, get on it, trust me) you're undoubtedly familiar with the work of Bryan Cranston as the now iconic anti-hero Walter White. So it...

Posted by: Benjamin Hiorns
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Inspiration

Focal Point: How to keep busy with Andy Cooke

Andy Cooke has one hectic schedule – not only has he worked with clients as far ranging as Google, Ace Hotel and Ikea, but he also runs a streetwear shop, is an artist’s agent and (probably most importantly) is about to open a pizza place. With...

Posted by: Jade French
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Leaders

New design conference set to change perspectives on visual design

Award-winning design consultant Emma Sexton hosts the first ever UK design event for non-designers at Thomson Reuters, Canary Wharf on 22nd September 2015. Unleash The Power is the first design event of it’s kind, on a mission to challenge...

Posted by: Hands Down™
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Leaders

Online ads are too annoying says Larry Page

There was a sticky period in the evolution of the World Wide Web. This was the time when developers and advertisers seized on pop-up technology, but before any ad-blocker software was available to mitigate it. If memory serves, it lasted about a year...

Posted by: Magnus Shaw
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Leaders

Top 10 Hires of the Week

Gyro Gyro London has appointed David Harris as Executive Creative Director. Teamed with the strong leadership of Gyro London Managing Director Kate Howe, Harris will help to intensify gyro’s growing presence as a business-to-business...

Posted by: Creativepool Editorial
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Workshop

Top five to-do items for the freelance 2015 list

Hello and happy new diet to you. No? Happy new gym membership, maybe. Not that either? Happy new I’m-only-drinking-alcohol-at-the-weekend. Getting warmer? Or perhaps the number one aim in the Land of You is get a happy new job. If so, good...

Posted by: Ashley Morrison
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Inspiration

Richard Avedon fashion's greatest photographer

If there is one iconic image which sums up all that is glamour and stardom within the realms of fashion and Hollywood then it has to be that over-exposed, stark image of Audrey Hepburn’s eyes, eyebrows and lips from the 1957 musical Funny...

Posted by: Creativepool
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Inspiration

No pAIn, no gAIn

Disruption, discomfort and discovery - our Creative Director, John, examines the industry's latest tool: AI. “At present our most dangerous pet is electricity-in the telegraph, the street lamp and the telephone. […] The telephone is the...

Posted by: Better
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Industry

How to Hire an Artworker

In the dynamic and inspiring realm of design, the magic lies in the eyes of creatives who can transform ordinary concepts into extraordinary visual experiences. Whether you’re a prominent design agency or a budding design venture, selecting the...

Posted by: Creativepool Editorial
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Features

Will AI Own April Fools' Day? The Best Piss-Take Campaigns of 2024

April Fool’s Day has rarely been seen as the bastion of creative excellence. It’s not about pushing the envelope or creating something with emotional resonance though, it’s about giving people a quick belly laughs and reminding them...

Posted by: Benjamin Hiorns
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Inspiration

Proving that Pot Noodle is “real food” that fills a hole #BehindTheIdea

Pot Noodle, the Unilever snack brand, was positioned as filling a hole and a tongue-in-cheek film that takes that a step further showing the noodles in all sorts of holes such as a pool table pocket, a bird house and a washing machine drum. It also...

Posted by: Creativepool Editorial
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Workshop

Obsessing over the Story with Wardour #CompanySpotlight

This week, we sat down with Martin MacConnol, Founder and CEO at the Covent Garden-based creative agency Wardour. How was your company born and where are you based? We began life as a content marketing agency on Wardour Street, Soho, in 1996 - the...

Posted by: Creativepool Editorial
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Inspiration

Rejecting the unconventional with Dave Anderson #MemberSpotlight

Dave Anderson is an animator, illustrator and storyboard artist born in Wales, and currently based in Barcelona, who has for over a decade has been helping even the most uptight organisation find their funny. In recent years he’s directed...

Posted by: Creativepool Editorial
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Inspiration

KOTEX tackle taboo-breaking design in menstrual health #BehindTheBrand

Pearlfisher, the brand design agency, has unveiled its design for The Pack by KOTEX for tween girls at school in South Africa. The kit goes beyond the traditional functionality of fem-care to transform menstrual education into an engaging, empowering...

Posted by: Creativepool Editorial
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Leaders

#MemberSpotlight on commercial director and filmmaker Martin Edwards

How did you get into the industry? I was living the dream of being an indie filmmaker in New York-in other words, struggling to pay the rent and eating a lot of iffy cheeseburgers-when a friend hooked me up with a gig at a SoHo ad agency....

Posted by: Creativepool Editorial

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