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Leaders

Yodomo aims to replace YouTube as the go-to lifestyle tutorial platform

Yodomo, a curated marketplace for aspirational lifestyle tutorials, is set to launch later this year and has secured early investment from AllofUs Ventures, the early stage investment arm of digital service design and innovation consultancy AllofUs,...

Posted by: Creativepool Editorial
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Leaders

Creative Opinion: Eurovision and YouTube

Matt Phelan, CEO of 4Ps part of NetBooster Group, on how Eurovision uses YouTube to elevate the event to a new global audience. On Saturday, the 62nd edition of the Eurovision Song Contest (ESC) was held in the Ukrainian capital, Kiev, with the...

Posted by: Creativepool Editorial
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Workshop

10 Writing Tools And Apps That Will Make Designing Easier

Graphic design is a complex and ever evolving industry. That means that as a designer, you're always looking to keep up with what's happening. Internet technology has made finding tools that will actually help you stay ahead of the curve easier, too....

Posted by: Mary Walton
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Leaders

What's on your mind Facebook?

At Facebook’s annual F8 developer conference last month, the social media monolith revealed a – up unto now – secret department called Building 8, which has been working behind the scenes on the company’s most secretive and controversial...

Posted by: Kate Lewin
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Leaders

May the fourth be with you: Best of Star Wars Day 2017

As perhaps the only instance of a cheesy pun becoming an international (though admitedly unofficial) holiday, Star Wars Day is certainly unique, but then, Star Wars is a pretty unique franchise. By blending the worlds of science fiction and fantasy,...

Posted by: Creativepool Editorial
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Leaders

Beach Meets : Patrick Savile

We first came across Patrick’s work many, many moons ago when he showed at the gallery at a People of Print exhibition - maybe back in 2011. But his recent show at Shoreditch mainstay Dream Bags Jaguar Shoes really blew us away. Get down there...

Posted by: Beach London
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Leaders

IPA Bellwether Reports Rising Marketing Budgets

Marketers have revised their budgets up in the first quarter of the year thanks to a growth in online ad spend, according to the latest IPA Bellwether report, which reports an extension of a record run of marketing budgets’ growth to...

Posted by: Creativepool Editorial
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Leaders

#TechThursday: Edible Water, Smart Cots, 4D Shoes and other stories

The Edible Water Bottle Hoping to Erase the Need for Plastic Bottles An edible water bottle that hopes to replace the millions of plastic bottles thrown away every year has raised over £500,000 in a crowdfunding campaign. The literal ball of...

Posted by: Creativepool Editorial
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Leaders

Future Trends: Next-Gen Broadcast Technology and Consumer Electronics

The world of technology is constantly developing and we are charged with the task of staying ahead of the game in order to keep up with the latest trends in Next Gen broadcast and consumer electronics. As an industry that continuously encounters...

Posted by: The Crewing Company
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Leaders

Adland Responds to the Great Kendall Jenner Pepsi Debacle

When Pepsi dropped their no-doubt incredibly expensive and undeniably ambitious new ad earlier this week, they probably had no idea that, by week's end, the spot would have dominated global headlines, which is particularly impressive, given the...

Posted by: Creativepool Editorial
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Leaders

Social Media owns Kendall Jenner over controversial Pepsi ad

UPDATE: Since this article was first posted, Pepsi have decided (wisely in my opinion) to pull the ad from YouTube. A Pepsi spokesperson said in a press release: "Pepsi was trying to project a global message of unity, peace and understanding. Clearly...

Posted by: Benjamin Hiorns
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Leaders

Nike celebrate 30th Air Max Day in typically bombastic style

In 2014, Air Max Day was introduced by Nike to celebrate the Air Max and its vast history. It falls on March 26th every year, but this year was a particularly special one, as the Air Max officially turned 30, and to mark this auspicious occasion,...

Posted by: Creativepool Editorial
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Features

Interviews on AI: Connecting Automation and Intelligence

Alongside my recent pieces, Tech Trends: AI in 2017 and Creative Opinions on AI, I also conducted a series of interviews with some varied and insightful industry figures about their own experiences, hopes, thoughts, feelings and fears regarding the...

Posted by: Benjamin Hiorns
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Leaders

Creative Opinions on AI

Dan Koren, Head of ADI at Wix.com, on how AI is creating a new market standard for web design. Currently, artificial intelligence is mainly associated with robotics and self-driving cars. Nonetheless, major advances in AI technology have opened the...

Posted by: Benjamin Hiorns
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Leaders

Havas joins list of names pulling ads from YouTube

There was a great deal on internet chatter over the weekend regarding brands (both major and minor) pulling their ads from YouTube following the revelations from the ongoing investigation from The Times, which found that ads from brands including...

Posted by: Benjamin Hiorns
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Leaders

Jameson launch 50,000 NFC bottles for Saint Patrick's Day

St Patrick's Day activations are actually a little thin on the ground this year, but one that caught my eye (perhaps due in no small part to my personal fondness of the brand) was Jameson Whiskey, who are celebrating the launch of their very...

Posted by: Benjamin Hiorns
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Leaders

Creative Opinions: VR (The Emotional Connection)

Dan Phillips, Head of Digital and Interactive at MPC Advertising Cutting to the core of who we are and evoking primitive human emotion forms the basis of experiences that are talked about, shared and remembered. In advertising, therefore, it is no...

Posted by: Benjamin Hiorns
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Leaders

Google finally kills off the dreaded Captcha code

Anyone who has spent any time online in the last decade has probably found themselves at the business end of a Captcha code. Perhaps the most obtrusive and outdated aspect of the entire internet, these codes exist in order to tell humans apart from...

Posted by: Creativepool Editorial
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Industry

The 7th Annual Lovie Awards call for entries is now open

If you create amazing work online in Europe, and you’d like to give that work a chance to stand out alongside the best work on the Internet then you should get to know The Lovie Awards. Now in its 7th year, The Lovies is the only awards...

Posted by: The Lovie Awards
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Leaders

Buttonjoy: Channel your frustration into action with new IoT buttons

Do you remember our Amazon Dash Button Hacks article from early last year? If so, you’ll recall how a bunch of clever innovators were, at the time, programming Amazon’s Dash Buttons to help them order pizza, build a panic button, and – in Ted...

Posted by: Kate Lewin
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Leaders

New Google Mountain View Campus might not be built by robots

Google is everywhere, and it would be incredibly easy to wax cynical about the tech giant and its apparent goal to monopolise the tech industry, social media and the internet, but honestly, Google's rampant domination has never, personally at leat,...

Posted by: Benjamin Hiorns
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Leaders

Mobile World Congress 2017: The Top Stories

The mobile tech community have descended in their compact droves on Barcelona this week for the 2017 Mobile World Congress, which appears to be expanded every year as the mobile market does likewise. This year, with smartphones reaching their peak of...

Posted by: Benjamin Hiorns
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Leaders

Creative Opinions on The Oscars 2017: A Social Media Monopoly?

The Oscars are, whilst almost as large a televisual draw as that 'other' big event in February, largely free from the burden of expectation when it comes to advertising. The fact is that nobody really talks about the ad breaks of the Academy Awards,...

Posted by: Benjamin Hiorns

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