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Leaders

IAB UK Digital Upfronts: Facebook unify TV and mobile advertising

Facebook commenced this week’s IAB UK Digital Upfronts on Monday morning (October 19) with a session packed full of insights about today’s mobile world. Ed Couchman, Facebook’s UK head of agency relations kicked-off proceedings at...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: DDB Worldwide

Crafting Fargo-inspired wooly wear DDB NZ has teamed up with one of New Zealand’s leading knitwear and textile designers to create the “Fargo Woollens” clothing range to celebrate the second season of FX’s black comedy-drama...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Saatchi & Saatchi London - Direct Line Some might argue that this campaign has already been run into the ground, but I've really enjoyed it, and that's not just because I have a particular fondness for Quentin Tarantino movies. The latest spot in...

Posted by: Benjamin Hiorns
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Leaders

Saatchi &Saatchi launch stunt-filled campaign for Toyota

There is surely still something to be said for ambition in advertising. As easy (and fun) as it is to be passive and cynical about the latest flashy campaigns from the biggest brands, it's more fun to simply sit back and let the spectacle do its job....

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

Frequency 540 - Lincoln Park Zoo Frequency540, an independent digital marketing agency, has been selected by Lincoln Park Zoo as its new agency of record. The zoo sought a strategic partner to optimise their brand to seed awareness and clarify its...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: AMV BBDO

AMV BBDO help Nicorette achieve the incredible AMV BBDO has brought a unique and powerful story to life for Nicorette in a campaign that launched this week on the company's YouTube channel, website, digital and mobile channels in the UK. After years...

Posted by: Creativepool Editorial
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Inspiration

The 2015 Trends and Futures in Food + Drink

Until recently, it would have been difficult to imagine butter gracing the front cover of British Vogue. But in June, the new superfood to watch made its fashion debut as part of a new breed of cultured products being championed by both chefs and the...

Posted by: Kate Lewin
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Industry

Live streaming from AdWeek: Times Center Stage: Thursday

Live Stream: 9:00 - Managing Disruption There’s no question the media and advertising worlds are being turned upside down daily. New technologies enable innovation around business models and distribution, while barriers to entry for new...

Posted by: Creativepool
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Leaders

Leo Burnett open up a digital greenhouse

Leo Burnett Chicago has announced the launch of Greenhouse, a production practice responsible for creating high-quality, but quick-turnaround content for digital channels. The theory is that by streamlining capabilities, Greenhouse will allow the...

Posted by: Creativepool Editorial
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Industry

Talking 2015 Trends at Tent London

2015 has been a very interesting year for design so far, we can see designers really exploring new areas - whether looking to the past or the future. There is a lot of beautiful work out there today; and we love to share our appreciation for that....

Posted by: Creativepool Editorial
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Leaders

Fed up of selfies? How about a Shoefie?

Twitter was ablaze recently with India’s fashion-conscious youth deciding to forego the usual narcissistic selfie in favour of an altogether more dignified and original “Shoefie,” as part of a new campaign in the region that kicked off...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

JWT London - Debenhams The content division at JWT London has created eight 30 second films as part of its £1.5 million “A Match Made in Debenhams” Autumn campaign for the retailer, which launched last week and is currently running...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Droga5

Creating an athletic anthem for Under Armour Sports clothing specialists Under Armour unveiled the new “Rule Yourself” marketing campaign from Droga5 NY this week, which defines the brand’s vision for training not as a hobby, but...

Posted by: Creativepool Editorial
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Leaders

Finding the best GIF of summer

The travel website Booking.com is on a mission to find and GIF the best shots of the summer, and find out who effectively “Won summer” in the process. Over eight days the site is partnering with leading digital artists to GIF the greatest...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Droga5 Droga5 has announced another promotion within its senior management team, with head of business development Chris Wollen to advance as the agency’s first chief marketing officer, effective immediately. The promotion follows steady...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Up close & personal with Nicolas Ménard

Nicolas Ménard makes whimsical illustrations, but that's not to say they're unsubstantial. After catching up with the graphic artist and animation director we found out he’s a thoughtful designer with the ability to take the minimal and...

Posted by: Jade French
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Leaders

Account Wins of the Week

WPP - Coca-Cola Coca-Cola has given its next big global campaign to three WPP agencies: Ogilvy New York, Sra Rushmore in Madrid and the minority-owned Santo in Buebos Aires. Wieden+Kennedy Portland, which helped to devise the long-running...

Posted by: Creativepool Editorial
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Leaders

Top Ads of the Week

W+K London raise their glasses to unsung household heroes The aim of Finish’s new campaign, created with Wieden+Kennedy London to promote the brand’s Dishwasher Cleaner product, is to make consumers think about the cleanliness of their...

Posted by: Creativepool Editorial
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Leaders

TBWA ignite some diamond hearts

Hearts On Fire, the leading global multichannel manufacturer, marketer and designer of luxury branded diamonds and diamond jewellery, announced yesterday that it has launched a new, global brand platform called “Ignite Something,” which...

Posted by: Creativepool Editorial
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Leaders

Kristofer Ström creates surreal characters on his iPhone

The London offices of CHI & Partners have been given a surreal edge this week with the addition of some incredibly bizarre, and yet oddly beautiful images designed by Swedish artist Kristofer Ström. With a style that brings to mind (for me at...

Posted by: Benjamin Hiorns
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Leaders

The Deceit Algorithm says women are more deceitful than men

Whilst we’ve all probably been guilty of exaggeration or telling the odd white lie at one point or another over social media, whether it’s to make ourselves look better or feel better, a new study has found that women (in Australia at least) are...

Posted by: Creativepool Editorial
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Leaders

Cecil the Lion immortalised by Empire State Building

Cecil the Lion became an internet sensation last week, unfortunately for all the wrong reasons. Cecil was gunned down in his prime by a dentist and “Recreational game hunter” from Minnesota, who became just about the most hated man on...

Posted by: Creativepool Editorial
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Leaders

Calvin Klein target Tinder for new campaign

Depending on your point of view, the social dating app Tinder is either a revolutionarily simple and efficient dating app or a grim harbinger for the downfall of civilised society. We’ll choose to remain on the fence for now, but have to admit...

Posted by: Creativepool Editorial
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Leaders

Angry Birds 2 gets bigger, badder, birdier

Whilst it probably won’t go down in history as one of the very best video games of all time, Angry Birds is arguably one of the most important and influential, especially of recent years. Indeed, years before it was dethroned by the godawful...

Posted by: Benjamin Hiorns
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Inspiration

Przemek Pyszczek: The Plattenbau is cool again

The Plattenbau has become cool again. These constructions of Soviet-era Communism, where colossal concrete slabs were assembled into a home are the ultimate chic addition to the lives of the young and upwardly-mobile of Berlin. These Plattenbauen...

Posted by: Creativepool Editorial
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Leaders

#100DaysOfZen could be the greatest photo collaboration ever

Razorfish Hong Kong has worked with ASUS to create the “100 Days of Zen,” a 100 day long creative initiative led by Instagram sensation Robert Jahns (Nois7). Inspired by Robert’s work, the campaigns showcases the photography...

Posted by: Creativepool Editorial
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The Awards Roundup

Pum Lefebure announced as speaker at Creative LIAisons Pum Lefebure, the co-founder and chief creative officer of Design Army, has been announced as a speaker at the London International Awards 2015 Creative LIAisons program. Lefebure, who joins...

Posted by: Creativepool Editorial
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Leaders

Live Stream a Live Stream

If you're the kind of person who tried to Google Google to see if it would break the internet (and were disappointed when it proved about as effective as Kim Kardashian's equally insipid attempt), then you'll be overjoyed to here that you can now...

Posted by: Creativepool Editorial
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Leaders

The Week in Advertising

72andSunny Amsterdam – If Carlsberg Did Haircuts Carlsberg recently launched the latest instalment in its ongoing “If Carlsberg did” films, a series that has historically been a little hit or miss, but is firing on all cylinders here. Created...

Posted by: Creativepool Editorial
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Industry

Can't make Cannes? You can still make CANNT

With speculation and anticipation rife as Cannes Festival of Creativity approaches, it is only fair that those who can’t go to Cannes, can go to CANNT. Mr. President partners with creative hub The Hospital Club, to bring you this year’s...

Posted by: Creativepool Editorial
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Countdown to our party in Cannes!

As the official partner of Cannes Lions Festival, Creativepool is taking their Pool Party concept to Cannes on the evening of Thursday 25th June 2015. Co-hosted by the likes of Massive Music, The Industry Club, The Foundry, Creative Translation and...

Posted by: Creativepool
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Leaders

Awards Roundup: Top 5 wins of the week

1. Baltic Regions Leading International Adversiting Festival Awards Announced Latvia’s Jūrmala was host to the Golden Hammer awards, cementing it’s reputation as the Baltic region’s leading international advertising festival....

Posted by: Creativepool Editorial
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Inspiration

It's hip to be old: How to be a graffiti grandma

We're looking at the OAP amazing, those creative types who live life to the very fullest. First up, it's Internet sensation Baddiewinkle ("Stealing your man since 1928"). She's followed by the likes of Rihanna, vocally supports legalising weed and...

Posted by: Jade French
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Leaders

Social Media Advertising: Show Them The Money

Don’t you just hate it when they take something pure, and put sponsored ads all over it? Not that Instagram is the purest social media platform; it has been co-opted readily by A-List celebrities who just want to rebel against Anna...

Posted by: Jade French
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Leaders

A Week In Tech: The Anti Smartphone

Introducing the “Anti” Smartphone Whilst many of us have become a little too attached to our smart devices in recent years (myself included), there are still those amongst us who long for a simpler time, when our phones were just that;...

Posted by: Benjamin Hiorns
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Inspiration

Jo Bird illustrates for Ralph Lauren

jelly's Jo Bird was recently commissioned to illustrate customised cards at the exclusive launch party of Ralph Lauren’s Spring/Summer collection in Kuwait. The event, which introduced this season’s Ralph Lauren latest addition to the...

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