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Features

jelly London at Secret 7", Somerset House

Secret 7" opens for another year tomorrow, at the swanky new venue of Somerset House. The hotly tipped exhibition, featured in this week’s Time Out, brings music and art together for a fantastic cause, and features 700 artists from all over the...

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Leaders

The Week In Advertising

McCain - Real Tea Times With this new work and strapline, McCain are obviously determined to put their brands at the heart of British mealtimes - particularly their chips. This may not play well with health and nutrition campaigners, but will...

Posted by: Magnus Shaw
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Leaders

Publicis London show another side to Homelessness

In an effort to (quite literally) expose another side to homelessness, the Depaul charity has launched a unique new poster campaign for its Nightstop service, which helps in finding emergency accommodation for young homeless people. Nightstop is an...

Posted by: Creativepool Editorial
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Leaders

MasterChef winners look to Cardiff for Asian inspiration

Two former finalists from the enduringly popular (and jarringly loud) BBC reality TV series MasterChef have looked to the Cardiff-based consultancy Bluegg for help in launching their new Asian-inspired takeaway business. Larkin Cen and Dale Williams...

Posted by: Creativepool Editorial
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Leaders

Grey Group Singapore puts philanthropic foot forward

Grey for Good, the recently formed philanthropic arm of Grey Singapore, launched two campaigns this week for the St. Andrew's Autism Centre and a technologically and environmentally inventive new initiative called “The Escalator...

Posted by: Creativepool Editorial
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Leaders

The Ultimate Home Cinema

Piracy is slowly killing cinema. That isn't an opinion, it's a fact. Torrent sites such as the Pirate Bay have made it so simple to download recent cinematic releases and enjoy them in the comfort of your own home, that even the technologically...

Posted by: Benjamin Hiorns
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Inspiration

Why? & The Golden Circle

I was reminded recently, whilst watching the various political party election kick-offs, of a book by Simon Sinek called “Start with why”. As David and Ed start kicking metaphorical lumps out of each other, it occurred to me just how far...

Posted by: BWP Group
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Industry

Design Competition for Limited Edition tote bag for LDF

Do you have a design for the VIP press bag at Tent London 2015? Each year over 1,200 International & UK lifestyle press visit, and this year we want to give them something special and unique. This year Tent London & Icon Printing are teaming up...

Posted by: London Design Fair
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Leaders

The Adcolor Awards hit the Big Apple

ADCOLOR, the nonprofit organisation whose mission is to celebrate and champion diversity in the advertising, marketing, media, PR and entertainment industries, has announced that this year's 9th Annual ADCOLOR Industry Conference and Awards will take...

Posted by: Creativepool Editorial
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Leaders

Detriot studio launches mobile DJ Mothership

I don't understand DJs. Or more accurately, I don't understand the idea of the DJ as a modern-day rockstar. The fact that glorified button-pushers such as David Guetta and Calvin Harris can command hundreds of thousands of pounds to essentially press...

Posted by: Benjamin Hiorns
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Industry

Make It Count

The International Academy of Digital Arts & Sciences (IADAS) today announced the Nominees for the 19th Annual Webby Awards, including Google Year In Search (R/GA), #LikeAGirl (Leo Burnett Toronto), The World’s Toughest Job (Mullen), A Trip Out...

Posted by: Creativepool Editorial
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Industry

The 2015 Annual Launch Party at Mother London

What a night! Celebrating the best creative work in the 2015 Annual at one of the coolest agency offices in London could not have gone better. It was great to see the interactions and connections built on Creativepool translate from digital to the...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Amazon Sources familiar with both companies have been suggesting this week that Amazon has shelled out between $50 and $70 million for a deal to secure Crytek's CryEngine game engine. The engine has been used to power the Far Cry and Crysis...

Posted by: Creativepool Editorial
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Leaders

Would you drink from a billboard?

Coke Zero teamed up with Ogilvy & Mather recently to develop the world's first drinkable billboard. The 26 by 36-foot, 23,000 pound billboard was built to celebrate the final four NCAA college basketball games in White River State Park in...

Posted by: Creativepool Editorial
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Leaders

Hasta la vista. Meerkat.

Arnold “The Governator” Schwarzenegger has been making headlines in recent years with his decision to retire from politics to re-embark on the movie career with which he made his name. There's a new Terminator film on the horizon, which...

Posted by: Benjamin Hiorns
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Leaders

What women in Digital think about Women in Digital

The campaign has grown from strength to strength, attracting the interest of females from various organisations including Just Eat, E-consultancy and Fallon. We met with these women to discuss the issues surrounding women in the digital industry. The...

Posted by: Digital Recruitment Company
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Leaders

Space brings home the bacon for Coral at CheltenHAM

Creative agency Space is putting bookmaker Coral in the winners’ enclosure with an extraordinary festival of micro-pig racing to coincide with the Cheltenham Festival that runs from 10 to 13 March. Coral’s CheltenHAM Festival will...

Posted by: Velvet PR
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Leaders

LIDA dreams up new technology ‘Boo!mark’ for April Foyles

On 1st April, digital and direct marketing agency, LIDA, teamed up with the iconic independent bookseller Foyles, and got involved with the April Fools’ Day action. Together they revealed “Boo!mark” - a new technology that monitors...

Posted by: Pumpkin
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Leaders

The Week In Advertising: Easter Special

Spar There's no doubt about it, Spar stores are very handy. In fact, where I live, they're the only shop open on Christmas Day. And here they come pitching their Easter offering, which interestingly seems to largely consist of booze. Not a chocolate...

Posted by: Magnus Shaw
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Inspiration

We don't think you're ready for this jelly...

Today, jelly London announced the opening of its brand new jelly Kitchen, right in the heart of Fitzrovia. The not-so-creatively named, jelly London Jelly Kitchen, was set to operate 24 hours a day, serving everything from jelly trifles, to jelly...

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Creative Branding: What's It Good For?

A brand is the visual, emotional, rational, and even cultural image that people associate with a product or with a company. Brands are more important at this period in time than any time in the past century. Brands bring together psychology and...

Posted by: Creativepool Editorial
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Leaders

Churchill: The Movie set for the big screen

Exciting news for Churchill the dog fans as it’s revealed he’ll star in his own film. Filming has already begun at a secret location in the UK This year, fans of Churchill the insurance hound will be able to see their nodding hero star...

Posted by: Creativepool
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M&C Saatchi give colour and humour to TfL fares

M&C Saatchi has created a vibrant and distinctive campaign for Transport for London (TfL), designed to equip customers with valuable fares and ticketing knowledge to help them get the most out of using the London transport network. Running across...

Posted by: Pumpkin
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Leaders

RNLI Islay: Clive Booth holds on and gets wet

Here is some great behind the scenes footage of Clive Booth aboard a 7m rigid inflatable speedboat, as the RNLI Severn class lifeboat, the largest in the fleet, thunders past spraying them with a torrent of sea water…..what one has to do to get...

Posted by: Mark George
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Leaders

Game Marketing Awards announce finalists

The Game Marketing Awards (GMA) is the first and only US program to honour the top creative work produced by and for the video game marketing community. This week, it announced the finalists for its 10th annual program after receiving a record high...

Posted by: Creativepool Editorial
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Beagle Street release the Pounds

In a stunt not a million miles away from the KLF's infamous million pound burn-off (though far less aggressive), the online life insurance provider Beagle Street let loose 500 paper dogs in London yesterday (March 25), each made with £10 notes....

Posted by: Creativepool Editorial
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Leaders

They may sell vacuum cleaners, but why are Queen so popular?

There's nothing new about TV ads using pop songs in their soundtracks. Think of all those Levis ads from the eighties - not only did they shift truckloads of jeans, they made the tunes hits all over again. From the Spice Girls flogging crisps, to The...

Posted by: Magnus Shaw
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The 2015 Annual Winners

It was very difficult for our judges to select the best work from the amazing pool of talent which appeared on the Annual Shortlist. Our panel of judges reviewed work from the 14 different sections below, for which the Top 4 and People's Choice have...

Posted by: Creativepool
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Leaders

Facebook F8 Announcements

Say what you like about Facebook, but Mark Zuckerber's social media monopoliser has (for better or worse) become an integral part of our shared cultural heritage in recent years. Who amongst you, the media-savvy Creativepool reader, could honestly...

Posted by: Benjamin Hiorns
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Leaders

The Week In Advertising

THINK! - Drug Drive Paranoia No-one should underestimate the challenge of creating a decent public information film. Selling your audience tasty ice-cream is a walk in the park when compared with the task of changing people's lifestyle choices....

Posted by: Magnus Shaw
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Leaders

Grow your own designs (literally)

Whilst 3D printing has certainly expanded the horizons when it comes to personal design, one company has taken things a step further by designing a sustainable building material (essentially) from mushrooms. Mushroom Materials is a unique “Grow...

Posted by: Creativepool Editorial
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Leaders

The Caledonian Sleeper service gets a luxurious makeover

The London-to-Scotland rail Caledonian Sleeper service that exists to carry Londoners and Scots back and forth in great comfort, is to be given a complete overhaul with new branding by Weber Shandwick and new train interior designs from Ian Smith...

Posted by: Creativepool Editorial
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Leaders

What are you capable of?

AMV BBDO has created a new integrated campaign for The Open University, the first since it won the OU account in a competitive pitch last year. Leagas Delaney was Open University’s previous pan-European ad agency, having won the account in...

Posted by: Creativepool Editorial
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Leaders

HS2 shoots ahead with Design Visions

Former Design Council chief executive David Kester has been working with top designers such as Thomas Heatherwick, Paul Priestman, Simon Sankarayya and Sophie Thomas to create a complete “Design Vision” for the planned £42.6 billion...

Posted by: Creativepool Editorial
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Leaders

Ad land fights back against homophobia

Hatred exists in many shapes and forms, but no form of hatred grinds my gears quite like bigotry. In such a supposedly enlightened age, despising another person simply because their beliefs or lifestyle don't align with yours should be completely...

Posted by: Benjamin Hiorns
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Leaders

How David Cameron proved the brilliance of a vintage strapline

David Cameron won't serve a third term as Prime Minister. We know because, he's just told us on the telly. Which is odd, as he hasn't yet won a second term. Many hope he doesn't. Anyway, there'll be plenty of time for political manoeuvring and...

Posted by: Magnus Shaw

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