Displaying 361 - 396 of 9266 results
If there is one thing that Art Director Ferdinand van As wants you to take out from his interview below, it is that there is nothing more valuable than listening in this industry. Ferdinand is a skilled motion graphics designer and art director...
Posted by: Creativepool Editorial
How long has it been since the last Industrial Revolution? I can’t remember the exact dates, but around a century for sure. It’s been even longer since the first Industrial Revolution, moving people around the world from the countryside...
Posted by: Antonino Lupo
Talented graphic designer Ralph Solly was one of the many redundancies caused by Covid-19 and its global impact on the creative industry. Like many graphic designers, Ralph did not give up on his passion, and instead decided to start his own...
Posted by: Creativepool Editorial
Over a year after our first global lockdowns, many are the new lessons we have learned from a global pandemic. One of these is that the best brands are the ones with a powerful identity. In that, Air Wick has very few equals. Darren Morgan, Global...
Posted by: Creativepool Editorial
After a quick chat and after reviewing the conversation below, we can see why Tony Hitchin was asked to take on the role as General Manager of Pro Carton. Tony believes that no marketing plan should be small, for there is no small plan able to...
Posted by: Creativepool Editorial
There's brave and then there's bold. This short ad by Shift Engage and ALULA Animation Studios probably has a bit of both, with a pinch of genius here and there. It is a proven #fact that chickens cannot fly. Well, not in real life, they can't - but...
Posted by: Creativepool Editorial
Taking a look at the pictures below and throughout the piece, you wouldn't even imagine that Christine Serchia had no idea what an art director was, as she started in her former role for Cubitts. Clearly, she's a keen and incredibly focused...
Posted by: Creativepool Editorial
Ten years fly when you're having fun. Ten years ago, in the middle of the 2010 financial crisis, Rob House was just getting started as a freelance illustrator - and even now, Rob knows that was probably the best choice of his life. Rob has worked...
Posted by: Creativepool Editorial
A guide to graphic design rates, with tips and advice from select professionals in the industry Graphic Designers are masters of design. Comfortable with a number of different mediums and often possessing a large skillset, Graphic Designers can...
Posted by: Antonino Lupo
Wunderman Thompson Technology isn't necessarily creative in the traditional agency sense, but beware of not seeing their work as inherently creative all the same. The digital consultancy works at the intersection between clients and their growth in a...
Posted by: Creativepool Editorial
To Del Mak, choreography is much more than 'just' aesthetic moves. To Del Mak, choreography is a vision; an art that he wishes could be involved in the production process much earlier on, and much more than it currently is. Choreography is also...
Posted by: Creativepool Editorial
A guide to 3D modelling and illustration rates, with tips and advice from experienced professionals in the industry 3D artists shape reality to build the products, characters and worlds for all of us to dive into. Be it a commercial artist, a...
Posted by: Antonino Lupo
You know Vanish. It breathes new life into your clothes and enables consumers to live even more meaningful moments, well aware of the important emotional connection people share with certain garments. Every piece of clothing is a memory. And that,...
Posted by: Creativepool Editorial
Where would we be without stories? Stories have the power to change minds, inspire creativity and drive change. In the hands of the right leaders, stories can change the world forever. The Writer's Group Creative Director Charli Nordone certainly...
Posted by: Creativepool Editorial
The explosion of screens into our daily lives, as companions, assistants, and entertainment hubs has been phenomenal. Most estimates even suggest that screens now outnumber humans on planet Earth. The growing societal concern of the dangers of...
Posted by: Rob Bennett
When digital took over the world and the first Kindle was released, some publishers shuddered and panicked as they saw printed paper declining like never before. A few were forced to cease operations. The smallest book shops still struggle to...
Posted by: Creativepool Editorial
We are always touched by the strength and extent of the personal stories that lie beyond the foundation of an established charity. It was the case for Born Free a few weeks ago. Macmillan Cancer Support is no different. The organisation was founded...
Posted by: Creativepool Editorial
Among the many innovations that the 2020 Covid crisis accelerated, remote filming is certainly the most interesting. If anything, because it was a proper life-saver for an entire sector. Both the events and the production industry have been forced...
Posted by: Antonino Lupo
Never before we need to be reminded what a smile looks like. With the world still under global restrictions as the vaccines roll out, people are still wearing masks when moving around and we're still (well, not everybody) observing social distancing...
Posted by: Creativepool Editorial
In the overload of information and noise that is the digital age, there has never been a stronger push to be yourself and promote your own uniqueness to the world. This is especially true of artists and creatives - everyone has their own style,...
Posted by: Creativepool Editorial
From lovecraftian creatures to the insurmountable forces of nature, Stijn Windig certainly loves capturing ideas and crystalising them into a beautiful work of art. As a concept artist with indisputable talent, Stijn has the honour and burden to...
Posted by: Creativepool Editorial
If one were to ask how exactly André Felix got to become the Global Creative Director of WhatsApp, the man would probably say that it had nothing to do with himself. We beg to differ. Grown up in a Brazilian favela, André moved to the US...
Posted by: Creativepool Editorial
How do you make the jump from a car manufacturer to freelance filmmaking? Will Riddell, freelance director and producer, might know a thing or two about that. Having worked for some years in APA production, Will set up his own company in 2017 to...
Posted by: Creativepool Editorial
You can tell at first glance why Zulu Alpha Kilo was an Annual 2020 Gold Winner. Their hilarious campaign for Bell, the largest telecommunications provider in Canada, is a testimony to the team's mastery and it's just so incredibly hilarious to...
Posted by: Creativepool Editorial
Happy new year, freelancers! Surely 2020 has been an interesting one for all of you, in both good and bad ways. After an initial discouraging time of radio silence and cancelled projects, it seems that some clients are finally starting to come back,...
Posted by: Antonino Lupo
There’s this golden rule in journalism saying that any question-based headline can inevitably be answered with a ‘No,’ and thus instantly become uninteresting. I’m going to save you from all the mental stress: no, maybe we...
Posted by: Antonino Lupo
2020. Well, that was crap. So look, we know it was a rubbish year, and we know you heard another 1,278 times that it was a rubbish year before that rubbish year was done. So instead of listing out a myriad of reasons why 2020 was a dumpster fire of...
Posted by: Woven Agency
Poor photographers. Them and video makers were possibly among the most hit creatives in 2020, forced to stay indoors and having to live with loads of unpleasant consequences of this social-distancing situation. But we know creatives, don’t we?...
Posted by: Antonino Lupo
Short deadline, teams scattered around the world, a pretty challenging theme to transfer on screen. This may sound like the perfect recipe for failure to some, but not when Polish studio Juice enters the stage. Start with Connection is a powerful...
Posted by: Creativepool Editorial
Surely Executive Creative Director of ITV Creative Tony Pipes knew that someday his Space Monkeys would lead him to love everything and anything creative. What he probably didn't know was that he would become such a successful leadership figure in...
Posted by: Creativepool Editorial
Sure, when you think of animal welfare there are a few names that pop to mind. If the Born Free Foundation isn't among those, you've probably been missing out on a range of incredible stories and initiatives, campaigns and ideas that the foundation...
Posted by: Creativepool Editorial
For kids and children in need, the year we just had was especially challenging in a number of ways. It's even worse when you think that most of these children don't really have control over their lives and get dragged down by bad feelings - like a...
Posted by: Creativepool Editorial
10 of the most promising and talented photographers this year. This year has been quite interesting for photographers, forced for the most part to remain stuck at home and without the usual inputs they could get from the outside world. In all...
Posted by: Antonino Lupo
When looking for examples of boldness in branding, a few names usually come to mind. Heineken, Coca-Cola, Burger King... Desperados. A brand like Desperados has wild experimentation in its very DNA. Born 25 years ago, Desperados thrives in...
Posted by: Creativepool Editorial
We can all relate with the young man in the Merry Xmess Christmas ad. It is the ones we love the most that make the biggest mess at Christmas time. Parents, lovers, siblings, other relatives - but that's exactly what makes Christmas special. We are...
Posted by: Creativepool Editorial
Funny enough, it's quite unusual to see creative and branding agencies working on their own brands. It happens - but not as much as one would hope to see. And yet good agency rebrands, when done right, can be a good indicator of the level of...
Posted by: Creativepool Editorial