Displaying 1 - 36 of 148 results
The Annual 2021 winners have been revealed, with some of the most exciting companies in the history of Creativepool. Who are these amazing people and why do they represent the 'most' in the realm of creativity? The answer is clear when looking at...
Posted by: Creativepool Editorial
For a company that never entered The Annual awards before, Design Bridge came in during 2020 to utterly surprise us all. Pretty much all of their entered projects were either shortlisted or awarded a prize, and that is by itself the strongest...
Posted by: Creativepool Editorial
There will come a time in the not-too-distant future where I officially get sick of writing about AI. Thankfully, however, I’ve not quite crossed the indifference Rubicon yet. Indeed, given the pace the technology is developing, it seems...
Posted by: Benjamin Hiorns
When discussing female designers’ contribution to the heavily male-dominated creative industries, there’s a specific focus on the heralded historical figures and individuals known to have paved the way, think Margaret Calvert, who...
Posted by: Benjamin Hiorns
Tell us a bit about your role! Is there a “typical” day? In one word: Hectic! I’m the Managing Director for Majar Group - a talent solutions business in the creative, digital, and tech space, formed from the merger of Major Players...
Posted by: Creativepool Editorial
There are few words as cutting and divisive in 2024 as “cancelled.” It’s a term you’d once only have heard in relation to your favourite TV series or perhaps an unwise Amazon order but today, it’s something that happens...
Posted by: Benjamin Hiorns
While most of the media seem to have focused almost all their attention on the off-pitch romance between Kansas City Chiefs tight end (chuckle) Travis Kelce and most famous person on the planet Taylor Swift, last night’s Super Bowl was a...
Posted by: Benjamin Hiorns
2023 will hardly be remembered as a banner year for may of us as the cost-of-living crisis started digging deeper and the political spectrum on both sides of the atlantic started to devolve into a cynical and hateful mess. For creatives from all...
Posted by: Benjamin Hiorns
Tell us a bit about your role! Is there a “typical” day? Honestly, each day is different and that’s what I love about the role and ustwo as a company. Two thirds of my role is about “tomorrow” - balancing creating a...
Posted by: Creativepool Editorial
2023 has been a lot of things. It’s been a year that saw great divisions widen and a year that seemed to almost revel in chaos, but it was also a year in which creativity continued to shine, even as it stood on the precipice of potential...
Posted by: Benjamin Hiorns
How did you get into the industry? After graduating from University in 2015, I faced several challenges in finding employment. Like many of my peers, naively I was under the impression that I would be able to secure a job immediately. However, I...
Posted by: Creativepool Editorial
In a world full of uncertainty with a rapid pace of constant change, businesses must do all they can to keep up. With constant technological, social, and economic shifts, change has become the only constant. Often businesses fall into the trap of...
Posted by: Born Ugly
How did you get into the industry? As children, we used to watch animated shows and read a series of comics that fascinated us. Our inclination towards art and ideation developed over time and became our passion, which we then turned into our...
Posted by: Creativepool Editorial
Indeed, the global matching and hiring platform, recently unveiled its new “The World Can Work Better” brand vision with an international advertising campaign amplifying how better work leads to better lives. The campaign is the first...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? Thinking about this question I’m quite glad there really isn’t a ‘typical day’. What attracted me to the agency world, coming from an in-house role very...
Posted by: Creativepool Editorial
How those in marketing & creative roles in perceived ‘serious’ industries shouldn’t feel confined by industry stereotypes and should embrace stepping out of the box. By Vasco Vaz Rodrigues, Chief Marketing Officer at Aurum...
Posted by: Creativepool Editorial
Nonprofit design advocacy organisation, Where are the Black Designers? Recently announced a 12-month partnership with global creative digital product studio, ustwo. Together, the partners aim to create equity through service, and drive tangible...
Posted by: Creativepool Editorial
Even the coolest of candidates get nervous before a job interview. While we don’t advise having ready-made responses for every question. We do recommend spending some time preparing for what you may be asked. If you’re applying for a role in...
Posted by: Gabriele
Last week saw the launch of Channel 4’s Diversity in Advertising Award-Winning campaign, with an emotive and powerful ad about a young girl with autism premiering during Gogglebox. Created for Vanish by Havas London, the campaign was crowned...
Posted by: Creativepool Editorial
Marketing is an ever-changing field, with new strategies and tactics emerging all the time, particularly in the lightspeed years following the pandemic. In today's highly competitive business landscape, traditional marketing techniques are no longer...
Posted by: Benjamin Hiorns
It was really anyone’s guess that what started with a few young teenagers talking to their webcams in the noughties, would become a serious business in 2023, fuelled by brand and book deals, gifts, press trips, and more. Believe it or not,...
Posted by: Creativepool Editorial
In a first for the UK, millennial travel company, WeRoad, is getting the nation to mingle with strangers - no keys in the bowl required. In its first ever international OOH campaign, the travel company is encouraging Brits to trade rush hour for the...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? My day is anything but typical. When we founded the business, my time was spent on client-facing activity and project management. Fast forward 7 years, and now that we have scaled...
Posted by: Creativepool Editorial
A Manchester-based brand agency that “hates bad design,” Dawn Creative has been building, developing and amplifying brands for over 20 years now. This week, we’re talking to Creative Director and agency Founder David O’Hearns...
Posted by: Creativepool Editorial
I don’t want to sound like a cliché here, but as we start a new year, it’s hard not to think about goal-setting. Of course, it’s important to set and review our business goals at various points in the year, but it feels kind of...
Posted by: Tony Clarkson
Nicky Dupey is a creative executive and thought leader with a proven track record of unlocking innovative potential for teams and clients. As a multidisciplinary designer and seasoned professional with over 20 years’ experience, he’s...
Posted by: Creativepool Editorial
Jamie Shaw is a freelance Motion Designer with a background in Fine Art, specifically abstract painting and drawing but his passion has always been in VJing. Working initially within the events industry, he developed a specialism in projection...
Posted by: Creativepool Editorial
I love a good burger. Indeed, if I could choose one meal to repeat day-in and day-out until the end of my days it would probably be a Beefy Boys burger with a side of buffalo wings. So, given that today is National Burger Day (the latest in a long...
Posted by: Benjamin Hiorns
The world of marketing has graced us with countless unforgettable (albeit controversial) campaigns over the past decade spanning a range of industries, from fast food to male grooming and women’s health. Recently, women’s health brand...
Posted by: Creativepool Editorial
Creative coach Syreeta Challinger explores how can brands not just survive but thrive in the unknown terrain ahead. We are living through an extraordinary period of global change; pandemic, pending recessions, climate change and political ideology....
Posted by: Creativepool Editorial
Gravita is a full-service agency based in Leeds that was very much ahead of the curve as far as remote working is concerned. Indeed, they were a fully remote company from the very start when the doors opened back in 2012. They have spent the last 10...
Posted by: Creativepool Editorial
Speaking as someone that didn’t even realise they were a millennial until it was already too late (I’d already got heavily into the craft beer scene of my own volition), I honestly can’t say that I spared much thought for the...
Posted by: Benjamin Hiorns
For this week’s getting to know feature, we spoke to Allan Blair, Head of strategy at VaynerMedia. With 20 years of experience working across the marketing and communications sector in PR, brand communications and digital, Allan has more than a...
Posted by: Creativepool Editorial
As an Italian born in Canada and now living in Berlin, you would perhaps expect photographer Oz John to possess a pretty unique, international style. But he insists that he doesn’t have a style. From what we’ve seen of his work though,...
Posted by: Creativepool Editorial
It’s that time of the year! In mid-November, brands usually rush to release their best Christmas ads and capture a precious slice of attention from their target audiences. Due to the shortage crisis, this year was a bit different, but...
Posted by: Antonino Lupo
I was in a classroom, leaning over my desk as my Storytelling tutor dimmed the lights in the room, when I watched the 1914 Christmas ad for the first time. As someone who hadn’t lived in the UK until 2017, I’d apparently missed out on a...
Posted by: Antonino Lupo