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Leaders

Top 10 Ads of the Week

BBH London - KFC BBH London and Giles Ripley from Partizan have cast “Randy O’Brien,” the bogus KFC Chief Apology Officer, in a tried and tested comedy classic, the faux corporate apology. Hand-crafted in a single shot, what starts...

Posted by: Creativepool Editorial
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Top 10 Ads of the Week

BBH London - KFC BBH London and Giles Ripley from Partizan have cast “Randy O’Brien,” the bogus KFC Chief Apology Officer, in a tried and tested comedy classic, the faux corporate apology. Hand-crafted in a single shot, what starts...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: VCCP

Maria Sharapova settles into an internship at VCCP London In what might just about be the most surprising piece of agency news of the year, Maria Sharapova has reportedly spent the last week as an intern at VCCP London. The former world number one...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Karmarama - Plusnet Plusnet, the award-winning Yorkshire based broadband provider, is launching a new brand campaign demonstrating Plusnet's “Can’t help but be helpful” brand positioning. The integrated brand and direct response...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Wieden+Kennedy

Follow their passions for Booking.com To kick off its new integrated brand campaign, Booking.com has released the new “Food Lovers” TVC by Wieden+Kennedy Tokyo. The 30-second and 15-second launch TVC, “Food Lovers,” features...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

BMB - Tapi BMB has won the advertising business for British flooring chain Tapi Carpets & Floors. BMB scooped the account after a competitive pitch. The pitch was handled directly by the client. BMB will now create a major advertising campaign...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

CP+B - Fruit of the Loom In an effort to showcase Fruit of the Loom’s new Micro-Mesh Breathable Boxer Briefs, Crispin Porter + Bogusky Boulder has brought “Josh and Donny’s Supercool Superstore for Men” to lurid life. The...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: DDB

NY makes the 4th dog friendly For Americans, July 4 is all about BBQ, family, friends and, of course, national pride. Everyone in the US loves it, but their dogs probably loath it as much as our dogs loath November 5. As many dog owners know, the...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Droga5 London - Glenmorangie Droga5 London has been awarded the global creative account for the Glenmorangie whisky brand. Amsterdam-based BSUR had worked with Glenmorangie, which is owned by Europe's luxury conglomerate LVMH, since 2013. BSUR did...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Leo Burnett - Kellogg's Bran Flakes Kellogg’s Bran Flakes returned to our TV screens this week with an inspirational campaign created by Leo Burnett, which invites viewers to see the taste benefits of Kellogg’s Bran Flakes. “The...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Crispin Porter + Bogusky

Copenhagen creates the Breathalyzela Over the last decade or so, the monumentally annoying Vuvuzela has become an icon of football fandom. Now for the UEFA Euros, Carlsberg is bringing back the hated horn for a good cause. To help fans celebrate...

Posted by: Creativepool Editorial
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Leaders

Top Account Wins and Acquisitions of the Week

Yard - ROX Jewellery retailer ROX has selected technical marketing agency Yard to manage digital marketing for the rox.co.uk domain, commencing this month, with the project covering search, content, conversion rate optimisation and analytics. Yard...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

B-Reel London - Gemfields Rather slim pickings this week, as ad land rallies to nurse its collective hangover from the Cannes Lions and the Brexit vote. Up first is this quite remarkable campaign from creative agency B-Reel & B-Reel Films. Together,...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Droga5

London office has a very cynical and satirical response to Brexit Unless you've been living under the an actual rock for the last few days, even if you live outside of Europe, you'll undoubtedly have heard of the the current turmoil that's been...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

PHD - Volkswagen PHD has won the £2 billion business through building trust and a planning-based approach. Major account wins rarely come out of the blue, but PHD’s victory in what will almost certainly turn out to be the biggest global...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

McCann HumanCare - Docusol How could I not begin this week's run of creative excellence with a spot involving a singing nappy? The online film, by McCann HumanCare, is part of children's constipation brand Docusol's “Make a Nappy Happy”...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: DigitasLBi

World's fastest flying women recruited for Dunkin' Donuts stunt DigitasLBi and Dunkin’ Donuts recruited the world’s fastest flying woman; 28-year-old wingsuit base jumper Ellen Brennan, to do the world’s fastest Dunkin’ run...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

DigitasLBi - Kellogg's DigitasLBi has been appointed as the retained digital agency for Kellogg's across the EMEA region following a competitive pitch. DigitasLBi will now partner with Kellogg’s to develop and implement a category-leading...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week

adam&eveDDB - #DontFuckMyFuture #DontFuckMyFuture - Keira Knightley We're all probably suffering from Brexit fatigue right now, but that doesn't make it any less important. On that note, adam&eveDDB have created a series of provocative new films...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: BBDO

Maltesers & AMV BBDO win Channel 4's £1 million Superhumans Wanted Prize Channel 4 has announced that Maltesers and AMV BBDO have won £1 million of the broadcaster’s commercial airtime, staked as part of its Superhumans Wanted...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Things Unlimited - Aussie Bodies Things Unlimited, the social first marketing agency owned by Creston Unlimited, has picked up the UK launch of Australia’s number one Lo Carb active nutrition brand Aussie Bodies. The agency won the business...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Taylor Herring - Pimms Jelly Good Show Whilst not technically an ad, I couldn't possibly help but kick things off this week with this wonderful activation by Taylor Herring for Pimms. It would be unpatriotic of me to do otherwise! What the summery...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Grey Group

Grey London launches The Rules of Cheese This summer, Grey London has re-launched the nation’s favourite cheese brand, Cathedral City. The fully integrated brand re-launch from Dairy Crest, which carries the tag-line “Love Cheese?...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Karmarama - Confused In the first of four major wins this week, Karmarama has won the account for Confused.com, an ambitious brand in a competitive and highly creative sector. The pitch process began at the beginning of the year and was against...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Publicis

Publicis Conseil launch digital Renault F1 campaign Publicis Conseil & Renault have released a bold new digital campaign, which will lead to some lucky fans having their names printed on the Renault F1 car at the next Grand Prix. The idea behind the...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

BBH London - Audi The very definition of subtle elegance in advertising, this new spot for the Audi R8 sports car from BBH London, is composed of little more than 60 seconds of a car spinning its wheels, but it looks absolutely flawless! Entitled...

Posted by: Benjamin Hiorns
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Leaders

Account Wins of the Week

RKCR/Y&R - Lombard Odier RKCR/Y&R has been appointed by Lombard Odier to be its first global advertising agency partner following a competitive international pitch involving BETC Paris, Fred & Farid and Armanda Testa. Lombard Odier is one of the...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: MullenLowe

MullenLowe Profero launch new Magnum with Kendall Jenner The Magnum ice cream brand is working with reality TV star and model Kendall Jenner to launch a decadent new variant at the Cannes Film Festival. MullenLowe Profero has helped to launch Magnum...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

BBH Sport: The Lawn Tennis Association Go Hit It The Lawn Tennis Association (LTA) has announced the launch of their first-ever brand campaign this week, and its a bit of a big hitter! “Go Hit It” is part of an effort by the brand to...

Posted by: Benjamin Hiorns
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Leaders

The Clerkenwell Design Week Must-See Shortlist

Icon’s House of Culture at Fabric In its second year, Icon House of Culture will once again feature a curated selection of top international brands within it's extraordinarily raw surroundings. Dare...

Posted by: Creativepool
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Leaders

Top 10 Account Wins of the Week

Proximity London - Specsavers Specsavers is bringing in an external agency to handle its CRM for the first time, having previously handled all activity in house. After an extensive pitch process, which began last September, the retailer appointed...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Just So - DFS DFS UK - Ambassador Adam Peaty DFS launched the second phase of its Rio 2016 Olympic sponsorship campaign this week with profiles of three of Great Britain’s Olympic medal-winning hopefuls; cyclist Laura Trott, swimmer Adam...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Ogilvy & Mather

Ogilvy London & Aardman create Monster Stains Monster Stains: The Art of Stain Removal Ogilvy & Mather London have collaborated with Oscar-winning animation studio Aardman on a new campaign for Unilever’s laundry brand Persil. To demonstrate...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Saatchi & Saatchi - George & Matilda Eyecare George & Matilda Eyecare has announced the appointment of Saatchi & Saatchi as its creative agency. In a major development for the industry, George & Matilda will bring a distinct range of eye-care...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

J. Walter Thompson London - KitKat Crossy Road FOR REAL In a piece of advertising that will absolutely delight casual commuter gamers and probably annoy almost everyone else, J. Walter Thompson London has created a full-size real-life version of...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Deutsch - Pandora Deutsch will be responsible for redefining Pandora’s brand positioning and marketing communications strategy as the brand launches new products to a new generation of users. Deutsch will lead integrated brand creative and...

Posted by: Creativepool Editorial

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