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Leaders

Top 10 most exciting art directors on Creativepool

Art Directors are the masters of creativity and the ones responsible for steering the visual and thematic heart of a project. They are responsible for what commercial campaigns look like and guide the hands and imaginations of various creatives to...

Posted by: Benjamin Hiorns
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Industry

Annual 2021: who will see your work this year?

Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....

Posted by: Creativepool Editorial
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Inspiration

What is Gamification in marketing and why you should be using it

Gamification in marketing is a marketing strategy that has yielded great results for some of the biggest brands in the world, as well as smaller businesses and newcomers across various sectors. Whether you’re new to this concept or looking to...

Posted by: SMACK Agency
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Industry

Annual 2020: who will see your work this year?

We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Media Agency Group - Crystal Maze Live Media Agency Group (MAG) has been appointed to deliver a 12-month multimedia plan to build and drive ticket sales for the Manchester and London Crystal Maze Live Experience, after a competitive pitch. MAG...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016: Monday's Top Highlights

As part of our continuing coverage of the 2016 Cannes Lions Festival of Creativity as official partner, we'll be bringing you the daily highlights from the festival. Ogilvy & Mather take Glass Lion and Two Grand Prix On the third day of the Cannes...

Posted by: Creativepool Editorial
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Leaders

LDF Spotlight: Tom Dixon’s Pop-up Department Store

British lighting and furniture designer extraordinaire Tom Dixon has been one of the major talking points of the London Design Festival this week with his one-of-a-kind pop-up department store. The “Multiplex” is said by Dixon himself to...

Posted by: Benjamin Hiorns
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Inspiration

Recreating the Super Bowl Ads Brick By Brick

This month A+C studios released 'Brick Bowl', a self-initiated challenge to recreate the best of the Super Bowl 2015 commercials as a stop motion animated film, using thousands of Lego bricks in less than 36 hours. A+C Studios is an animation...

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Leaders

Selfridges and the £40 million website

Selfridges, the world famous upmarket department store has drastically stepped up online investment with a revamped website, which aims to “Future-proof” its multi-channel business. At £40 million, this marks the single largest...

Posted by: Benjamin Hiorns
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Leaders

Publicis promote 'Guess the X-ray' competition for Gatwick Airport

On Monday, Gatwick Airport launched a social media contest called 'The X-ray Collection', which offered users the chance to guess products that had been photographed using the X-ray scanner at the London airport. The products scanned all come from...

Posted by: Benjamin Hiorns
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Leaders

VCCP Partnership scoops IAB’s Agency of the Year award

VCCP Partnership has been awarded the Internet Advertising Bureau’s (IAB) Creative Showcase Grand Prix to become Agency of the Year. The agency scooped the award after receiving the most honours for outstanding digital campaigns throughout...

Posted by: VCCP
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Leaders

Lovie Awards 2013 - Meet Hailo and Last.fm

The Lovie Awards took place in London's Old Street for it's third year, celebrating incredible tech pioneers from across Europe. Creativepool was there to celebrate with the winners, thoroughly enjoying acceptance speeches from the likes of...

Posted by: Creativepool
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Workshop

Opinions - Mange tout, Rodney, mange tout

by Ashley Morrison Hello from the Cote d'Azur, playground of the rich and famous and home to the wealthiest of the wealthy. Monaco itself boasts the world's highest GDP per capita (for that, read everyone earns shed loads) and, as a by-product,...

Posted by: Creativepool

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